We will be completing a BOLDCRAFT Digital Playbook for your business which utilizes the BASE3 method.

Week 1: Business Goals

• Current Future Goals
• BOLD Canvas

Week 2: Your Customers

• Your Customers’ Problems
• Identify Your Customer Segments
• Headlines
• Objections To A Purchase

Week 3: Touchpoints

• Your Customer’s Journey
• Your Communication Channels
• Turn Your Audience Into Advocates
• Content For Your Customer’s Journey

Section IV: Campaign Strategy

• Introduction To The BOLDCRAFT Chart
• Your Presence
• S.M.A.R.T. Marketing Objectives
• Plan A Marketing Campaign