Hello everyone. In this video we're going to talk about linking out from Instagram. As of today, Instagram allows only one link that will give access to your followers to go outside the Instagram. And that one link is placed in the profile in your profile. Now this is very important because if you post something and you put the link in the caption, it will not be an active link. So let me show you.
I'm going to get a user account, as you can see has a link in his profile. And his last post is about his new episode of daily we he posts videos every day. But as you can see, it's not clickable. It's the link is not alive. The only thing you can click on in the caption or the hashtags and the handles so if you take Someone was liking the second comment, like you can go in with that profile if you'd like. Or you can visit the hashtag, but you cannot click on links that will get you out of Instagram.
So he says like, check it out in my bio, if you go to his bio, you will see it under the description, the link that will take you to his website. The second thing I want to talk about is you have to make your followers go from the feed to your profile. So if you're on Instagram, you have a feed like this, you can scroll down and if you're trying to capture a lead an email, or you want to send somebody to your website to your YouTube, so this is how the feed looks like and this is how your post is going to appear. So you have to take them to your profile in the profile can click, I strongly suggest to offer something to your followers before you ask. Now, in this case, as you know, LFC gadget sells t shirts related to Liverpool Football Club.
And what I can offer is if you join the email list, I can get you a 15% off on every order for the next year. So this is what I have here in the account, join the community and get 15% off. Then if you click my link, it will take you to this landing page. So this is for an e commerce site. Now I want to show you what I do with digital lifestyle. And probably if you follow me on Instagram or Instagram, you know what I do?
So basically right now I'm promoting a free PDF. If you click it will take you to this website where you can download the PDF you put in your email Name and I will send you the free cheat sheet. Okay, that's what this is what I want you to think about what is that you can offer for free. Because if you ask like, come to my web shop and buy, I don't know, $1,000 worth of products, it's not going to work. So you have to give them something for free. So late, I captured their email.
So basically, these are leads, and then I can send them emails about free stuff, and about my product services. And so last thing I want to talk about is you have to track this link. Now, if you have a business Instagram account, as I told you in the insights, you will have a statistic that will say, how many website clicks you had, and this is a pretty new feature from now on. You can see your insights for your stories. Awesome. That's great.
Now You have here the link. I had seven website clicks. Actually I had more probably by now, but I want you to track it, I suggest you to services bitly.com or Google's shortener link shortener. So this will basically shorten your link, and it will track it, it will give you an insight of how many clicks you had per day, plus a location where that link was clicked. Okay, that's about it. So let me recap.
The only way to link out from Instagram, as of today is from your profile. So you have to bring your followers from the newsfeed to your profile to get them to click in the future, there will be other methods to link out. But for now, that's it. If you don't know what to put in your link section on Instagram, I strongly suggest to give something away for free with a coupon code below. a free download a free video, whatever just gives something for free. Then last thing track it has to track it to see how many people click it in a day.
And so that's about it. Thank you for listening. See you in the next video.