Create the ultimate Content Strategy Plan

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Transcript

Hello, everyone, and welcome to this final lecture in this section about content. So we talked about a lot, how to create content, what type to create, where to create it, how to post the thought to schedule it, and so on. And I just want to give you a strategy plan that I use when I have to create content for Instagram. Basically, not just Instagram but for social media. So this is what I use. It's basically an Excel spreadsheet for the month of March for this month.

What I want to share so I have here Facebook, Instagram, Pinterest, Twitter and the blog. Obviously, if you have a blog or you want to share content on other social media platform, you can use this table so I created this spreadsheet based on I want to post two times on Instagram. So I have two slots here. And here on the right, I have what we talked about in the previous lessons, what type of content I can share. So basically what I'm doing right now is I'm sharing a quote. And I'm sharing a tip.

And this is how it looks like for March. So let me show you, I just put it like this code. And tip. So this is what I do. This is what I share. So basically, this is the month of March.

This is how it looks. And this is how it's going to look like. This is how my Instagram you look like code and a tip codes and a tip. Now you can put in a product post as I told you, I do that sometimes you can end the question somewhere here along the line, you can call a call to action, maybe a lead magnet type of post to give something for free download or whatever. You can share some behind the scenes. You can Share some feedback, you can ask for feedback you can share some results.

And this is you can repost so you can have a strategy of basically you repost and you do a quote. And that can be your strategy, your starting strategy, so you don't have to create a lot of content. So you can do that like this. And you do it for the whole month. So you lay out for the whole month. And after that, what you do is you just go over to Pablo, you go over to Canva or Photoshop or wherever you are creating.

Or if you are using a virtual assistant, you just share this table with them and so they're like I want marketing tips. I want love quotes or I want quotes with inspiration. And you just share with them this table and basically after I create, I just go over to only put I go This is Digital Lifestyle account. Go to planner. I go here I have already here where I'm going to post. So these are the slides twice a day.

As you can see, I just hit Add post, I'm going to upload. So let me Instagram codes and here I have my tips. As you can see, I select the tips. So I, I told you that you can upload in batches of 15. So I select the seven or eight hex, I upload them, and I'm going to select the code. Let me just go back here where there are random quotes and I select let's say eight quotes and I open them and it's going to load them up here in only port.

Then I just hit next. So it's going to be how I hear you copy and paste or put in the caption here you We'll put the hashtags in the first comment, you can put like delete after on 24 hours if you're doing a call to action post a product post, I highly recommend you delete it after, I don't know one or two days. And you can hear moving around so you can put one coat and one pack, one coat and one heck and that's about it. And after you are done with the you just hit save, and it's going to appear in the scheduled posts like this. As you can see, I'm going to share a video in question then. This is like an inspiration advice and the newbie printer tip a quote a tip there's a call to action in the free mini guide on how to get leads from Instagram.

So basically this is what is scheduled on the Digital Lifestyle comm so this is what I do. This is what I use. I do it in a spreadsheet So I can see the whole month or I can see in advance. Usually I do like 10 days, in batches of 10 days. So basically for each month, approximately, I have to do it three times. So I do do a 10 days batch, that's 20 pictures and videos.

And I do it in, I don't know, in four hours, three hours, four hours, two hours, it really depends. And then I have it for 10 days, when I'm nearing the end of the 10 days, I'm going to do for another 10 days to another 20 images and then another one, so I do it three times a month. So basically, that's how I do it. This is how I can really see it and I really can. And this is the way I work with clients. Also.

This is the way I am most productive and I don't know if it's good for you or not. I'm going to leave this spreadsheet you can download it. So I'm going to To leave the link below the video, you can download that you can try it out if it doesn't work. Let me know what works for you. So if this doesn't work, let me know what it works. If you use buffer or other applications I showed you, maybe that will work for you.

For me, this is what it works. I see all the month and what I'm going to share each and every day, twice a day, or three times a day, or how many times I want to share. And then I just do the content for in batches of 10 days. That's about it. So you will have a quiz. It's not the quiz.

You will have a quiz at the end of the section and I hope this helped and see you in the next video. Bye

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