Building Content Pages For Your Services

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Transcript

So in this video, I want to talk about creating service pages for everything that you offer as business. Now what I find typically on a ton of business websites, is people will simply just have this page that says, hey, we do this, this, this and this. And there's really nothing specific about each of those services. What ultimately you really need is a specific page for every single service and they need to be in the top menu of your site. And somewhere that's very relevant. Just kind of in a very high level area, not really in a blog, but kind of on a page or a top level service area.

So if we're on all Florida and pool, want to give you an example, we have hot tubs and swim spas and then below that we've got all the different types that they that they offer. In all the different series here you can see their branch down into all the way into the brands and the type. They've even got hot tub repair. Some other things here like free measurement free brochure, a gallery of the hot tubs. These would be more service related pages. So we've got pool cleaning, commercial pool maintenance, residential pool maintenance, and then some recent work, remodeling pool remodeling pool resurfacing decking, driveway renovation, they even do renovation, photo gallery repair.

So, again, we've got even more products here. And then we've kind of got like an About Us section. So there's a ton of stuff here. I mean, depending on how many services you offer, this could be quite a task. But if we look at some of these things, like let's look at pool cleaning. They have a whole article here on pool cleaning, pool cleaning in South Florida features features of our pool clean benefits of our pool cleaning.

And they're kind of just talking about all the different things about what you're getting with the service. It's not like you're going to click on pool service. And then you just have this kind of like vague list of all the different things that they do. It's really very, very particular, every single one of these articles, talks about all the Different things they do, like, you know, here are the commercial pool maintenance features that we offer. And really a lot of this might even be the same as what they're offering is just pool cleaning. Same with residential.

I mean, this actually looks like it's pretty similar, they've more or less just taken a lot of the same content because it's generally the same service. So what you want to do is actually create a page for every single one of these things that you offer as a service. And I would recommend shooting for at least 400 to 500 words and content. If you're confident enough in writing that yourself, go ahead and do that and get it published on your site. If not keep watching and I'm going to show you at the end of this section, how you're going to be able to outsource some of this to people for as low as five bucks.

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