So in this video, I really wanted to talk about the importance of reviews. This is probably something I suppose I could have covered much earlier in the course. But I kind of wanted to tie it all together now that you kind of understand what's going on with the content, you're going to be able to rank more organically. But if you're still kind of leaning on the map side of things, it really all kind of goes in, in together is one big combination of how you're showing up as a business on Google. And what you're gonna find is, if you go online, and you search for anything, let's say on amazon.com. And what everybody does these days is they're really looking at reviews.

Reviews are so important. I just cannot stress enough. And it still amazes me to this day, how many businesses just simply don't have any reviews on their Google business pages. Here I pulled up an example, pool service Boston Ma, obviously in Boston is probably not going to be as clear And to be seen pool service is, you know some other like warmer areas but I live in Boston. So this is what I decided to do as a as an example here. And here we've got ads at the top.

And then right below that here, the map pack listings where the reviews can be shown. So we've got Sweetwater pool service, they have one review, if I click on this, I can actually see that they've got a review from someone by the name of nerd. mela mode. I'm not even that's a weird name, but they've got one star on this company. So granted, they're showing up first, let me go back to the web results screen they're showing up first. I don't think I'm gonna go to them.

If I'm looking for pool service in Boston. I'm probably not going to call these guys I'm gonna call pure, pure Aqua pool services. Even Jackson pool services. I have nothing to go on. You know if I call Jackson, I have no reviews to kind of understand what Whether or not this is someone that is trustworthy or can do a good job, it looks like pure Aqua, they actually have a couple reviews that may have knocked them down. Let's take a look.

You know, here, there's a couple people that recently were not very happy. But then you get some other people that were very happy. So it's kind of a hit or miss. Looks like kind of very skewed results. You know, this person was complaining about the staff, same person, but another person complaining about the staff, and then you get some other people saying they love it, you know, five stars all the way. So you really, you really need to be on top of these reviews.

Even as a business owner, I'm very shocked that the business has not come in here and made a response to this to say this guy Walter to kind of defend themselves and explain you know, that maybe they called Walter and help them out and gave them some free service or just did whatever it took to make this right. That's something else that people can visually see this and it really doesn't make them look good as a business. So, I mean, overall, I'd probably still give them a call because it looks like they're getting a lot more positive feedback versus negative feedback. And the other guys, I have nothing to go on. So unless this guy was getting all negative feedback across the board, you know, there's no reason I wouldn't, you know, approach them for pool service. So this is just really what I wanted to stress about reviews is very, very important.

Another thing is that you'll notice here, Sweetwater only has one review, and they don't have any star showing, Google will start to show the star rating once you get five reviews. And it's really going to help highlight your listing and make it stand out a lot more. You're going to get a lot more clicks on your business and people looking up, you know what you're all about. Beyond that, in the next video, I'm going to show you a handout that you can have generated. So you can basically put your logo on a piece of paper, printed it out and then hand this out to your clients. Every time you work with someone in your business.

You can hand them out this handout and basically ask them for a good Review