Now let's get into the perfect webinar script. The intro in the content are two parts before you're actually getting into your clothes. So this is really just kind of three steps, the introduction, the content, which is your meat and bones. And then you actually can get into the conversion, which I believe happens at the part where you say, let me ask you a question. That's really where the transition, everything comes. But when you ask it smoothly, and at the right time, it makes all the difference.

So when you come into bold promise, is your ruler now this ruler, I like to say is what everyone's going to judge you against. And you don't want them to choose their own ruler. So you have to set your own upfront. So that's why it's step number one before you even begin for even say, Hi, I'm Zack. You got to come in with boom, you know how to do this, whatever it is, and your bold promise is actually going to be basically your one thing that you're presenting right? Your solution Hey, maybe this is an eight week boot camp.

So my bold promises, how to whip your life into shape, you know, or do XYZ without blank, something that usually people think, Oh, you know, it takes a lot to do this. So it's going to be this detrimental thing that I have to overcome. And you say no, not when you know this, right. So whatever you're offering, so you come in with a bold promise, and that's what people are measuring you up against, then it has to be something even to your direct competitors different. So you can't have everything exactly one for one, you have to make your own unique ruler, something that's slightly off, so you can change that perspective and shift people. So you're able to measure up inch for inch and deliver everything that you stated.

And they'll go wow, this guy, you know, delivers on something that I haven't seen before you know, something that's really unique and awesome. And then you go to number two, the hook to the ad. This is why you need to stay to the end of this webinar presentation. I'm going to give you Something like a free download or something that's really cool or some secret that I didn't talk about, or something that really is the cherry on top. Then you say, I'm going to command attention, I'm going to ask you something very important. It's going to change the rest of your lives by need you to get out of Facebook, close out of those other tabs, mute the phone, you know, shut the door for for the next 6090 minutes, two hours, whatever your webinar is, I am going to and then you start coming into qualifying yourself.

I'm going to be teaching you XYZ. It's going to revolutionize your life. And there's going to be a lot of stuff that we cover and talk about. And I need you to listen extremely close because I know for each one of you, there's going to be this one thing or two things they're just going to go and it's going to fit your unique situation so perfectly that you just understand how it works and how it all comes together. But If you're not paying attention, you're going to miss it. And that's why this is so important.

So that's how you command attention, right? Even doing all the the expressions, you know, coming together, I do a lot of these things because, again, it automatically instills certain emotions neurolinguistics teaches about it, hand signals specially, you know, actually masonry does quite great. You know, it's just all these great things. And the way that you move your hands can actually help people understand especially when you're on their, their screen your screencasting live. Hey, oh, I'm right there in front of you. I just, I need you I need you to exit at Facebook just because this is gonna change your life.

And then Wow, people connect with that. Then you can start future pacing going, Hey, you know, here's why I'm great. I have this and I have this and I'm great at this and I've done this and this is my expertise, and then you future pace with now can you imagine when you're able to do XYZ or you know this one thing that you're promising Right that bold, that bold promise you're coming up want to be mazing when you're able to do this. So you introduce then that one thing, that one thing is, well, your solution, hey, here's how I did you know, it's not like you're introducing the product itself. It's saying, Hey, you know how I said, Imagine how we been able to do this? How do you do it?

Well, it's with this, this is my secret. And then these three objections that the main objections that people are going to have in your product are saying, oh, the reason that you can't accomplish this, you know, the reason why this is impossible, this one thing, your bold promise and your one thing are the same thing. So just remember that. So you got to come up with the three objections of why this is impossible. And then those objections when you overcome them, of course, are naturally going to be answered by your product. When people come in and they say, oh, reason why I don't think that you can lose, you know, 20 pounds in 30 days is because, you know, some people are just born to be fat.

No, actually, it's a metabolic rate and the way that you eat and a Candida inside your stomach or gut usually, oh, well, that's kind of secret one, right? If you're coming over and you're overcoming these objections, and you're breaking their belief patterns, and rebuild, it's really breaking and rebuilding their belief patterns. When you do that, you're able to craft so much better, what they're going to see as the solution. See, they start imagining that this is actually possible that they can actually over come and achieve these things that you're presenting now. And then you come in you say, Now, let me ask you a question. You've seen all this.

What if I told you you know, I have something that shows you how to do all of this stuff, how it shows you how to do secret, one, two, and three and how to overcome these obstacles and go even further with that and achieve you know, even XYZ? Would you like to you know, I don't know Would you like to see and hear about it. Like, what? What is? Well, yeah, that sounds interesting. A lot of people are just gonna naturally go Yeah, sure.

I mean, you're gonna get people to say no, maybe, but they're just gonna leave then. But it's a very natural way for people to go from, oh, you know, can I sell you? And people will go? Yeah, I'd like to hear about it actually, you know, you've entrusted me with these things, you know, you've overcome my three biggest objections, by, you know, breaking these belief, these three belief patterns with these three secrets. And then you can go into your sales clothes and your pitch, where you start listing out your product. And I like to break even if it's one product down into multiple things, because you have categories, right?

Even this, you know, different lectures, different things I talked about, I could sell just the email ideas and just the sales, funnel ideas and just the script ideas and just the, you know, setup ideas and just the all types of stuff and all of those are different things that you can kind of map out and offers different little bonuses or you know, I can park mentalize as I say, each of these big courses or ideas or solutions that you're offering, and you add to it, so you're going to start out with and this was taught to me by Armand Morin and brilliant brilliant stage speaker closes over 100 million dollars in sales with what he teaches right here using just this the stack. And it seems redundant seems a little silly, it may even seem stupid. But for all English speaking countries that maybe I've worked in other countries as well, but man, for Pro, Pro, I can say it just it works.

So well just use it. It don't like it. When you compare A versus B, you're gonna be like, Oh my god, like, now that I use it now that I see how well it works comparatively. It's like a DA like, and I'll tell you at the end why this works so well. But it's neuro linguistic programming, and it's just right to the Basic encoding of how we learn probably as English speakers in our school system, but you just go in you go, Okay, I'm not going to list out everything ABC, I'm going to go, Okay, so you're going to get a, it's worth this much, right? And then I'm going to go and Okay, so you're also going to get a right and then you're going to get b B's worth this much.

But again, don't forget that you're going to get eight. And not only are you going to get a but, and B, and you're also going to get C as well, right? So you're building these things up, and then it goes, Okay, well, not only are you going to get a and b, which is this and C which is that, but you're also going to get d which is this and you go through and you just keep talking over and over introducing the same ideas, but in different ways. So you can talk about the same subject, but in a couple different ways. Just restating it, even if it's short, just a sentence, just reword it in a different way. That's why it's best to do these things kind of ad lib.

Rather than having a set script. I just have this script a picture printed out Right over here, I'll just glue it right on my monitor or something like that. And then I'll talk just like this. Now look over at it. And I'll say, Okay, I'm right here. So I know that I need to stack my script or you know, I'll have a PowerPoint, and I'll follow along in that.

So you stack it all out. And the reason why this works is because if you just list everything out, like boom, boom, boom, boom. And then I say, here's my price. What, oddly enough, a lot of people are going to do more than you think a larger portion of your audience is going to take that very last thing you said. And that's the only thing they're going to remember in their mind. Nothing else.

So they're gonna judge whatever that price is that you introduced to that. And if this, this isn't worth this, you lost the sale it's over. But when you introduce it, like that, A and B, and B and C, and B and C and D, A, B, and C and D and E, A, B, and C, it gets a little redundant, but it's so amazing. Even the more Have you know, you can go up to six or seven, it's like, ah, I recommend like six being your max and for being your minimum, but usually end up becoming over this repetition. And people start going, when they remember one thing, right? They'll compare that and they'll go, oh, but also that was with that.

Oh, and I think that that, right that was with that. Oh, and that was with that too. And they start linking all these things, because the way their brains work, they're wired differently. And they just need repetition to go through each different neuron highway to connect all these same ideas and go, boom, oh, these are all one idea. Oh, and it's this price. Oh, now this price seems so small when it's compared to this big idea that you've stacked up with so much value.

And then you say, Now, if all this did was was achieved this, you know, so you're, you're, you're compressing a little bit if all this did was blank, And wouldn't it be worth it? So there's a lot of if all statements you're usually going to use a few at least three, I suggest If all this did was blank, wouldn't it be worth it? Yeah, I guess it would be worth it. So you have this big price. And then you go, Well, I'm not going to sell it for this, I'm going to sell it for $5,000. And I sell it for $997.

And here's where you can get it. And that's your call to action. And then you can go into different sales closes, I have multiple ones available, I'll just quickly pop them on the preview. So you can kind of understand what it looks like. But it's kind of things like, Oh, you know, the handhold, I'm gonna take you through, let me show you how to check out, you know, you go this, you fill this out, you click this button, and you're done. Or, you know, if if you only got this out of it, wouldn't it be worth it right?

So those if all statements or you can do kind of the breaking old habits, you know, there's a lot of old habits we need to break and one of them is you're just going to forget about this. You're going to move on, you know, you're going to just think about it, what could have been and you're going to get into your old habit and nothing's going to change and You're going to look like this for years. And I'm sure you've been thinking about this for years, haven't you at least quite some time? Well, now's the day to break out old habits today. So again, that's one close, there's all types of like disposable income, you know, why go out and spend all this money on movies and dinners and all this stuff, just save some of that money and invest it in yourself, buy this product, you know, put aside a month's worth of disposable income, you probably have least that in a month, if not two months, and put this aside and use this to invest in yourself and be able to, you know, yield this out of it.

And if it just did this, wouldn't it be worth it? Right? So that's what you go in with, and then you can even use tag questions things like I even have tag questions myself that I put up beside, you know, does that make sense? Is that right guys? Are you getting this you know, that's actually a programming are you actually going to get this but you're saying, you know, after you cover a secret, you know, oh, here's how you do this. Are you guys getting this?

Now? You've seen how this is good, right? You know, wouldn't that be great? There's all types of different tagline questions and loaded questions that you can ask, you know, you want to get this, don't you? This wouldn't be something you would pass up, would it? So no matter how they answer, it's almost like it's conditioned for them to lead into the sale, whether it's positive or negative.

And I call those half yeses and two half yeses equal one yet one full Yes. So I'm okay with adding multiple tag questions in different places. And it's going to result in more yeses, which result in more sales. So that's what the perfect webinar script is basically covered. Like I said, I have a lot of this talked about inside of my webinar, you can go watch that two hours of full content for free. Go to Zach miller.com forward slash, perfect webinar, and you can look that up even.

I have a lot of the side talk about I go through it a little bit more. in detail even in there, and I just kind of show the script and how it breaks down. And if you wanted to, I mean, I have even six more hours of content inside the perfect webinar secrets course, which is a whole nother beast in itself. Because we dive deep into each one of these things, I give you templates. I have PowerPoint presentations pre made and a lot of other stuff, we go into the closes and even more. But that's all I'm going to cover for right now.

This is enough to get great conversion rates. Your aim with the perfect webinar script when it's working, it's well oiled 20% that's really and you have a million dollar sales funnel there. Otherwise, the average conversion rates for your normal funnel are gonna probably be I'm sorry for your average webinar, probably going to be about three to 5% but with the perfect webinar, you can easily double that.