The next button that you can create is what's known as a Buy Now button. This is an instantaneous purchase. So it's not just an Add To Cart where people are open ended adding to and able to increase their purchase amounts. This is a one time amount where you're saying, you're going to get this and that's it. Unfortunately, when you talk about one click upsells. PayPal doesn't allow that.
That's more of a third party processor. And that's one of the benefits to them. But the nice thing is, is that like I say, they have multiple options. So you do have the shopping cart, or the Buy Now that basically fits most people's features. When I talk about getting a front end offer or getting someone to purchase immediately, I talked about by now and having a low price threshold so people can start trusting me knowing about my website, I can collect their email address since they've paid through PayPal. And now I have a buyer's list so I'm adding that to my email list.
I'm collecting a lot of buyers that are have PayPal accounts are willing to purchase from me and trust PayPal, that obviously is a great thing to have. And then we start using the carts or the checkouts so that people can then increase those orders and add more and more and more because you know people love being hyper buyers and love spending money. So buy now's though, are the perfect thing to get a front end offer for someone to make that quick purchase right away.