The Artist and the Art Market

Learn all the basics for an artist to be successful in the art market.

The Artist and the Art Market

Learn all the basics for an artist to be successful in the art market.
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About the Class

The course gives practical information for painters, photographers, sculptors, and other creative workers.

In six modules you will learn all the basics for an artist to be successful in the art market:

  • how to deal with galleries in a gallery contract,
  • to draw a business plan,
  • to find an art pricing strategy,
  • to train some essential sales practices,
  • to find the social media which really helps you to develop a brand,
  • to develop a marketing strategy and
  • a customer service strategy

Author

Harriet Haeussler

Art Market Expert, writer, trainer, speaker
I'm an art expert living in Berlin, Germany since 1997. After studying art history, computer science and archeology I achieved my PhD in contemporary art. After some work experience at museums, art consultants, auction houses and galleries I founded my own gallery for contemporary art. Since 2009 I teach art market studies and art of the 20th...

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What's Included

Language: English
Level: All levels
Skills: Art Pricing Strategy, Art Market, Art Economy, Artist
Age groups: 18+ years
Duration: 2 hours 14 minutes
6 Videos
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