Hi again, and today we're going to talk about the action plan and the breakdown of this supplemental document, actually an excerpt comes from the main guide for this purpose. So be sure to grab that and it will help you immensely. I'm going to speak just to some of the points, just to give you a little bit of an overall idea of what your action plan can look like and how it's going to take take shape. And you'll be, of course, getting into this nitty gritty work of your action plan. Once you've worked out, you know the wording about who, for your business about who you are, what you do and why you do what you do it and of course, after you've crafted your mission vision statements, because they have to be in place first. So don't worry about identifying every single task that might come over this immediately.

All those will emerge after when you kind of get your report together. Once you've done that, you can drill down further to identify, potentially, as I mentioned before, we're reverse engineering, you can drill down potentially to your monthly, weekly daily tasks and how you're going to assign them who's going to do it, all that kind of thing and all the resources that you're going to need to have in place to move forward. So for taking action, while you already saw the outline, so that's very helpful. And now, you know, here's how you can approach it. So your action plan can be broken down into reverse engineering, for example. So you part of your one of your goals was within your marketing marketing plan was to increase your subscription rate to you know, 50,000 if you have YouTube videos per, for example.

So one thing that you might identify is, you know, your so your main goal is to achieve 50,000 50,000 viewers or subscribers. Are you going to do that? Well, what do you need to do on a monthly basis? Well, you're going to need to print Use videos. So How frequently do you want to do them? You know, obviously, the more frequent that you produce them, the, the more viewership, you're going to have, potentially, by the way your reach is going to be, but in essence, decide on the frequency first, and then you can decide on, you know, tackle the subject matters, then, you know, within that, what do you need to do every month to get that in place?

Well, you know, you first of all, you might want to start with, like an editorial list kind of thing of the subjects that you want to attack and, and, and speak to, you know, if you want to have any interviews for this to get, you know, backup your, your, the the points that you're going to make, then, you know, you got to line those things up. So what do you need to do? What do you need to have in place for that? What kind of equipment Do you need to have in place to produce videos? You know, are you going to follow a script? Are you going to wing it, you know, who's going to write the script, those kinds of things, you can break all that down to help you right?

And then you can you know, how to schedule in place, that's going to help you to basically follow through on all this and keep track of it. You could also follow essentially the same process. If you had a blogging series, right, you're going to start with your editorial list and that doesn't mean you're married to it because it's good to fall back on because then you don't think you're not struggling for ideas at every month or whatever the frequency is, that you're going to decide you want to produce articles. You can decide, you know, again, who you're going to interview with, the the way this steps in the format you want to take to help you provide authoritative information for to backup your claims and, and use whatever you're going to do for your, your articles. Always factor in and identify budgets in within your action plan.

Where applicable, because if something comes up and it's a big surprise to you, and you're not aware of it or you know, you don't know what you have in place, or what you need to put Place, then you know, chances are a lot of those activities will not be able to be carried out. So just, you know, in terms of what to look for of things that can crop up that could affect your feasibility financially of, you know, carrying out some of your activities. Do you need additional staff? Is your website up to snuff? Do you need a new website? What needs to be done with that?

Do you have the software and hardware tools available? computers, whatever, you know, those kinds of things, technical stuff. If you're going to do advertising, think about the marketing costs and all that's involved in that. If you're going to conduct for instance, a direct mailing campaign, there's a lot involved in that. I know I've written a guy on that, too. So there's mailing costs and all kinds of production costs involved in that.

Are you going to have to outsource some of your work? Like professional services? Do you need a writer? Do you need a graphic designer, you know, all those kinds of things, you know, and do you have writing material already in place or do you need to create it again? Graphic Designer might come into play there, you have printing costs, all those kinds of things can impact on whether or not you're able to carry out some of your intended activities or you know, Aspire goals, reach years by goal aspired goals. And finally, you need to be able to make sure that you have a mechanism and tracking a tracking tool in place.

So that you can actually follow and track everything that you're doing. Set model, set goals and tangible deadlines, know who's doing what, you know, have all the deliverables identified for each for each goal, you're going to have smaller projects and tasks within those and so having a dependable tracking mechanism to do that as some kind of a project management or to do list is is essential and I'll be speaking to that actually, in the final video to help you too. You know, get a handle on that. So your report might look something like a breakdown and or, or timeline of sorts of your stated goals and some projects that you know may arise from those goals. It could identify your monthly activities, the ones that need to be carried out, within to reach to help you reach overall, all goals. You might identify weekly activities, this is a picture breakdowns go up, right, right, your weekly activities and objectives and then of course included within those, you're going to have you know, the associated cost and he presents project list, weekly, daily, more visibly more visible and understood, list of things to carry out and ultimately the resources that you need to have in place.

So there are multiple layers to this but without a detailed plan in place. Used to enter pretty much flounder and potentially They just fail in business, it's essential to have a plan in place something that you know creates an actual vision and picture for you and a mount, a path to follow. And then all the tracking that you need in place. So when I hope failure doesn't happen in your business, that's just not, you know, that's not my wish for you. My wish for you is though, to come away with a, you know, an end product from this exercise that you know, comes out in the form of a workable document in a format that makes sense to you, that you can share with your staff and your team mates and for solo entrepreneurs, just make sure that you print this out, it's visible to you daily or in any case.

And ultimately, you want to be able to follow this to move forward to in confidence and success. Now, go take action. And in the next video of leave is the last one and we will be looking at project management tools and to do lists to help you track all this. So I'll see you on the flipside again.