If you have already Facebook account or Facebook page and business manager account, then you can skip this lesson for Facebook marketing. One of the most effective ways is to set up a page for your fitness brand or for whatever cause. For many people social media is part of their daily routine. If you didn't have a Facebook account yet, just sign up with your details. And after this, you can log into the details and your first job is done. It's time to create your Facebook page.

It is the best place to build your personal brand. So before getting started, define your goals with a Facebook page. It's for your business or community or public figure. So start with anyone. We can create a Facebook page from your business manager also Facebook business manager is the back end of Facebook and allows you to control everything that happens on your Facebook business page both publicly and behind the scenes, just create your Facebook page without an inside business manager. And after that control and manage your page inside of the business manager.

Without further ado, let's get started. If you have business or personal brand, then write it down. Or if you want to create for the cause, then write it down, select a category and then continue upload a profile picture for your page. If you haven't right now, then you can do it later. Now upload a color picture and continue. After doing this, we will do the rest of work inside of our Facebook manager.

Just type into your browser business.facebook.com This is our demo account for teaching purpose. But you will learn learning a successful campaign from my business account after entering in your browser business dot Facebook COMM you will see the business manager account. First time user just create a business account from here. Type your business and account name. Facebook automatically says your name here and type your business email address. This can be different from your Facebook email address and now add your business details.

Check carefully. After submitting details, you will get confirmation email. Your Business Manager account is ready now. You can add your Facebook page from here and add accounts or add people to your business manager account. There are tons of features in the Facebook Business Manager. I'm going to tell you step by step through the most important parts to make sure that you are not missing anything.

First, make some updates in your page profile. Check out a few printed pages both professional and personal. utilize their profiles and cover photos to promote their brand. Drive excellent and happy stories. Do not copy and paste their profile. Many brands replicate a lot of the same factors between their sites, blogs or apps on their Facebook page.

Now update your Facebook page. First upload a profile picture. Select the best part to make it attractive, adding cover then upload it. It would be great if you have a video for your cover. This is for the attention of your audience your cover tells what is your business about? Let's start with business info is still super important particularly for your fitness customers.

People want to know who you are. Click on about section and go for Edit Page info section. The best above description is one sentence super fast description that gets right to the point. Another reason that the about section needs to be the best advantage is that whenever your business is dead and a face to face user tries to click over the name, a little box pops up too. So it is along with the cover email link and recent photos is used this is to its maximum effect. In our case, we will use this one.

Marketing is not about your products, it's all about people's choice. Fill this information. Write down your phone number, website, email address and your status. If you have selected an hour for your business, add it in prism. If you need this, select your business products and services. your contact information needs to be full length.

If you're a local business owner, add your telephone number, address and all other contact information to show people that you exist and that they can find you in real life. If your business is a chain with multiple location, you should consider creating a Facebook page for each location. Then the pages is started to show up at places. And are founding date awards, if you have any. And finally, add a link to your privacy policy page. Save Changes.

Just as the name indicates, this is where you can tell a little bit about who you are and where your business came from. What are your values? And how do you live by them? Are there any remarkable features that makes your business memorable? If so, one is discovering around your Facebook business page enough to read this story. They really want to know more about you so don't disappoint them.

Let's take a look at this company story and get some ideas. So our 30% work is complete with our Facebook page. Let's do some remaining work. Now Bobby's Your opinion story This tells the reader what the company stands for and what its value are. No matter how you tell it, you need this information on your about page. Set up your call to action button at the top of your Facebook page, or a tab in your sidebar.

It doesn't matter what kind of business you've earned the right mix of content with an effective CTA button will help you convert far more audience. When creating a CTA button. Don't just tell your Facebook audience to take x. So according to your business need select any of the above. If you have a website link or other product link that are clicking on the call to action button, Where will your audience go enter here and finish. So your CTA button is live now.

Let's take a look at the settings section. There are lots of settings so many that the font can get really small when sifting through the options, there are a couple of key settings that you need to make sure are enabled. First is visibility. Is your page visible to people on Facebook. Once your changes are modified and your page is ready makes your it says visible. Second visitor post.

Do you want people to post to your page in a way that will be visible to others? In general, the best practice is to have posts hearing on multiple post moderation enabled meaning that people can impose and propose is to you but you have a final say whether it's posted or not. Third, if your business has an international focus, there are a couple of settings that you should activate. Country restriction makes your you are visible to all the areas that your potential customer might come from. Now your base is in good condition and remaining tabs. I will tell you in the coming lesson