How to run a successful campaign

Facebook Marketing Paid Advertising with results
7 minutes
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Transcript

Now it's time to run a successful campaign that will give you a genuine audience for your business. Just log in business manager, click on ads manager, I hope you have connected your ads account with your business manager. If you haven't, you can create your ad account inside business manager, you will see the ad manager dashboard, where you will manage all of your campaigns. Let's see how to create a successful campaign. Just click on Create. This is your campaign dashboard.

Choose your campaign and give it a name that you will show in your report. You have to choose this option if they needed to create a split test if you want to find the best results from your ads before running the actual campaign and budget optimization. It's a part of the bidding strategy. I didn't get much of it. So I will not make any choice for this campaign. Now just create your ad set.

Give it a name, your audience size is too broad. Let's make it healthy. choose where you want to drive traffic, we will select the messenger. Now the most important part of the campaign is the audience. Just look for the option that meets the condition of your ad. custom audience who have already interacted with your business and you track them with the help of facebook pixel pixel that you have installed on your website or any landing pages.

Look like audience reach new people who are likely to be interested in your business because they are similar to your best existing customers. You can create the look alike audience based on your custom audience to create a look like your custom audience needs to have at least 1000 people. If you have already have a custom audience, then select your option and go with any section. But in our audience lesson, we have already Ladies saved the audience that we will use for this campaign. Select your saved audience and look at your audience health from the sidebar looks great and your audience is defined for this campaign. You can also edit your audience if you want to change something.

Now placement section, if you want to add it, just edit and choose where you want to show your ads, but for the best ad result, leave it automatic. These estimated results depend on your daily budget for this campaign. When you change the daily budget, there will be some reflection. This option when you choose is scheduled posts and run on a specific day and times and this one, it defines your ads delivery. Select your choice want to link clicks in present and unique visitors and this one is also helpful for ads delivery with the help of bid cap. You will get better results in proper person or the buzzards of your read when you are Charge, select your option, which use link link and next is delivery type.

Select the standard if you don't want to spend your budgets as quickly as possible. This is the last section where you need to pay attention because all successful campaigns depend 80% on this section, so please take a rest if you are tired and restart with your fast mind. So pause this video and come back with full of attentive energy. So let's get started. We start with media files. Choose your media if you have video files or photos.

If you want to get roback from your computer or other running ads, just type into the search bar and select info and ads. He will show active ads and running ads in different countries. Select your one and check the kind of running ads. It could be photos or videos in the media section. Just get an idea and test your ads. You can search for ads As many ads brands as you want, so without wasting so much time, create your media I have already created with Adobe Spark post.

Tools for creating media file has already been mentioned. If you want to know again, write your comment. After uploading a media file, just check preview here, here are more options to so in your ads, just type of text that you want to connect with the audience and convince people why they choose your products and service. So make an attractive so your audience will click on ads and want to connect with you write a headline, tell them more about this. It should be engaging and attractive. It's time for call to action button according to your product.

Select your option and we select Get offer because of the offer that we are giving products URL parameter it is optional and used only for the purpose of analytics. Use if needed. Select Facebook pixels because it will track your ad campaign and gather information about the audience interacting with your page. And so you can create a custom audience with this tool, and it's very useful for any business. The next time you will so ads that have already been visited on your website and landing page, it's easy to set up and install just create your own pixel and come back after doing this. If you want to keep an eye on your audience with the help of Facebook, just preview your ads, it's time to set up your messenger.

We have already custom templates that are using in running ads. If you are running different ads every time you have to create a new template, let's create it will be great with images and texts. So select this add your image and right image title. Now this time you have to give them an offer that you promised in your ads. Don't mislead them. Just give free ebook copy in customer section, choose a reply button.

After clicking it, they will get offers, go to your manager account and copy keywords that we created and paste here. Preview in your messenger how your ads will look in your customers inbox when they click or interact with your ads for the first time I think it's working and you can add more Reply button from your manager account. But it would be nice to have it if you work as a human being don't fully depend on boards just finished your template. You cannot edit these only duplicate options. So make sure you made your ads without any errors is time to confirm your ads. Wait for a few seconds and wait for Facebook advertising team review.

If your ads are error free or pass the Facebook advertising policy, then it will go live within five to 10 minutes.

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