Alright, I want to take you through a few of the last settings inside any of the lists that you end up creating. And that's down here, all of these. So number one, we have the list name and campaign defaults. Again, if you ever want to change it from a single opt in to a double opt in, enable capture or recapture as it's known, change any of the list names who these are sent for, say, you know, I am known under a different alias for all of these users inside the buyers list. I'm not known Zach Miller, I'm known as you know, Dr. Miller, or, you know, Dr. z or something like that. The default email address may even be different.

These people may have signed up under a different email address or different website. So we can introduce that as well. ods.com. All of these things are again, where you're going to be able to change any of the topographical settings for people when they start up. Like I said, What email is coming from names list names. Additionally, if you want to change inside the publicity settings, all that's going to do is make sure that it's public, you can actually find these email campaigns that can be sent and seen and shared.

And that's one of the things behind making it socials, you want these campaigns to be public and be discovered. And one of the great tips that I often end up telling a lot of my coaching clients is when you make your emails, just copy and paste today's email, into your blog and you now have content to for one. So that way anyone who is reading your blog is going through in a similar pace or fashion, like someone who just opened your email. All of these things are made to convert your writing for someone to buy one specific idea inside that email. You're not introducing a whole plethora, you may be an e commerce store, but one idea at a time. One thing is what people need once they buy that first Then you can open up the next idea.

And then the next and the next. People can't handle a million ideas at once they can handle one. So again, you want it to be public, you want to be shareable, you want it to be archivable. So that way, you can always go back and view these things in your browser as well. Finally, list fields are going to be what you want people to be accepting, you know, do you want to intake first and last names. If you don't, hey, just delete that.

Copy Paste. Once more, we'll say hey, we don't want to last name either. we'll delete that as well. Now all we're collecting is an email address. Of course, if we wanted to collect and last name, we could simply turn it on and off if we wanted to make that a required idea inside. So say I want to make that required.

I'm just going to click that save changes. Now they have to give me their last name. Of course, I don't want that maybe I don't even want it visible. That's all I have to do. So I can remove it, I can delete it, I can make it invisible or visible again. So that way all of those options are even there in the future for me if I'd like.

Another thing that we often include is, of course, that permission reminder, it's inside the footer content of why they got to this list how they got here. It's just saying you bought something from Zack milliner, receiving follow up support, as well as all the physical data at the bottom. And it's going to show where these people could send a physical letter. If they aren't able to unsubscribe via digital. Of course, they always will be. That's what MailChimp is for it actually connects all the API so it unsubscribes them instantly, and it takes care of all that for you.

But can spam laws do require it to be physical, if for some reason there was an issue electronically, it does happen in does, but with MailChimp, it doesn't. Thankfully, I'm saying it does. If you have your own mail servers, usually Email Beamer address. All this simply means is it's your own special email address. So that way you can get drafts, you can send different things and just, you know, be able to instantly get a default preview of what your email will be like before it's sent out. You want to make sure every link works, you want to make sure you know things are spelled correctly, especially the subject line.

That's the most important part of any email. Because if someone doesn't even open the email, what does it matter, you could have nothing written inside of there and it would be the same thing. your subject line is what gets people there in the first place. So that's important. So make sure all that's done right by just sending off to an email beam or address. So that way you can get verification that your email did show up properly.

It doesn't have any spam issues. No, you know, what are known as spam keywords. So that way, you're not getting any of your spam ratings too high. So you're inboxing inside, Gmail, Yahoo, MSN, AOL, all these email providers, you can include your Google Analytics tracking ID. So that way you can find out how many people have clicked through time that they spend on each page conversions other pages they visit. It's real great to have that.

Then of course, you have your web hooks. Web hooks are a little different in terms of, it's going to be updating applications API's with different networks and users. Sometimes these web hooks are used with Zapier or even I think it's just called web hook. All of these different API's connect together and allow you to do different functions. You know, if someone signs up to this list, then make sure that they're unsubscribed from all of these lists right here. Or if someone you know purchases this item, add them to this buyers list now unsubscribe them from all of these other lists that have to do with this that our freebie users, and now if this person buys another thing, subscribe them to this list or mark them as a VIP, which normally you would have to manually do.

But a web hook can make that, again, something that's automated. So that's all of that what's done inside of here, you can create web hooks so that as people are subscribed to this list, they're unsubscribed from other places or all types of other actions can happen. You can basically if you can think it, you can do it. So that's all of the settings, kind of the advanced settings inside of a buyer's list that you may end up using. Not all of them. The ones that I do you really suggest Of course, or your analytics so that way you can see click through rates know that your, your pages are being landed on, not bounced away from but people are spending valuable time on every page with you, including inside your emails.

And of course, if you want to change any of the campaign defaults, you can simply come here and save the list campaign defaults. You're ready to Set and off to the races. Just like that.