Now this is what's known as a swipe file, a swipe file, very simply put is just your email that you've created with a subject line, your ad copy, and a tracking link inside for people to be able to click through and of course, visit your sales page. Now, when you give your swipe file to your email, sorry solo provider, they may or may not use this, you need to ask them, let them know, Hey, I would like to have this used if possible. But of course, you know how to talk to your audience best because it's your list. So they may change a few of these things, turn them around, whatever it may be. It's not too important. The main idea is that it's the quality of clicks that come through and we'll be get diving into how to determine that and what you should be expecting for some decent numbers to start out.

Mind you, it really all has to do with your squeeze page. Remember, your squeeze page is what produces more sales or less sales because it's your front end your funnel. If the front end of your funnels very tight Small guess what not many people will get through and go to the next steps down below. It's a very wide funnel, then that allows more traffic and more people to access that next step until it funnels down into the sale. So your your swipe file, again, will be sent to them, it may not be used. I'm going to give you a few questions that we'll cover in just the next section about what to do when you send off your swipe file and place your first order with a solo provider.