Okay, let's dive into a few of the squeeze page tips, I'm going to give you as much as I possibly can in a shorter period of time as we can. Alright, so what is a squeeze page? I know we've covered that. But even more, so it really should be understood that a squeeze page is only above the fold. Anything that someone has to scroll down for, just drop it, it's not even necessary. You want to have a page that's so simple, there is no scroll bar.

That's what most of my squeeze and opt in pages are. The only time that I you don't use that is when I'm selling like a free plus shipping, kind of like my sales funnel secrets book. Other than that, because I'm either giving away a DVD or a book or something physical in the mail. That's the only time I'm going to have something long because I'm collecting their email, and then their payment information on a secondary step. But for a squeeze page, just focused on email and email alone. That's all you want to have is above the fold.

So make sure you have a headline gonna say it's free, right. And I'm going to cover how the wording should be. So here's a few of the squeeze page secrets simple as best and by simple I mean darn simple. If you actually go and check out my squeeze page, you'll understand just go to go dot Zack dash Miller calm and you'll be able to see most of my squeeze pages it'll usually redirect you to an opt in and my squeeze page just says how to get free whatever it is whether you have a free PDF, a free video, a free something and let me just write this down for you too. So what you're going to end up having and I want to get my face out of the way too. You're going to be saying, Okay, so this is free.

And this is usually going to be in bold and underlined and red. All right. So free what you know PDF Video, book course whatever it is, let them know what it is. So it's free blank shows you and then it's how to blank with out blank. So it's some benefit here and then some detriment here and what I mean by detriment is something that is usually a negative outcome when you try to acquire said benefit, everything that we acquire in life that is good for us or even that we even just want is going to be somehow blockaded by us by something in life. And that's that detriment.

So whatever that detriment is, just think on it just for a little bit. You know, if I want to lose Wait, guess what? I'm gonna have to work my butt off really hard, I'm gonna have to sweat. And you know, it's how to lose 10 pounds without breaking a sweat. Wow. Okay, I would love to lose 10 pounds without breaking a sweat Says the guy who has 20 or 30 extra pounds.

So all of these things are going to be how to blank benefits without blank detriments. And then you may add in some additional qualifiers. This is this is what you should start with. This is how simple it is. It's your headline, right? We're coming back over here.

All we want is that headline right here. All right. And then it's just the submit button. We don't need any sub headlines under here. It is literally Why am I giving you my email? Well, it's a free blank that shows you how to blank this benefit without blank and less than two days.

So, there what we're having is a bio it's a multiplier, but it's really something that is an adjective adding to the sentence or an adverb, you know, it's less than two days or without failing, or whatever you're doing, it adds that kind of extra sparkle to your message. Now, this is often something I would suggest coming as an A B split test, this is a great thing to a b split test. So you have your normal page and that'll be something very basic free PDF. pdf shows you how to benefit without detriment. And then that's it and then they sign up and it says, usually mine, I will end up telling people yes, with a big exclamation point on the button. Send me you know, the and then this will be all caps free Whatever it is, you know, some of the free PDFs, I mean, the free video.

So it's just letting them know, that's why they signed up again, and people need to say that or, you know, you'll say, click here to see watch the free video. It's something as simple as that. And you can even split test between those, you know, someone who's reaffirming Yes. Or someone who needs to be led for the first time by saying Click here to and what are they going to get when they click through? So you need to let them know Click here to get that video, or you know that for to submit or whatever it is. If you don't give them that video or that freebie right away, then you know, try and get some reason of, you know, yes, shoot me my book or Yes, I mean, my thing is getting them in the motion of Yes, I want this.

Otherwise, what you're going to try and do is keep it very simple. Like I said, I have usually this button in green. All right. So This right here, green, because in most English speaking countries, Green means go red means stop. Yellow means caution. Orange actually means and PayPal is research this by and blue Facebook's research, this means trust.

So all of these things are companies that have a lot of research inside what a color is how it makes the average consumer respond. And, hey, I'm going to follow off of what millions of dollars of research has already shown and proven. I don't know why I'd go any other way. You don't want to make a red button. You I don't think I've ever really seen a red button before. You may want a yellow button.

But that's not that great. either go green or blue because it's trust me or go. That's it. So number two, an HTTPS squeeze page converts 29 to 30%. Better This is through my split tests. And again, if you get clickfunnels and you even get my email History and other course here on Udemy that shows you affiliate marketing and how to set up Click Funnels and all that.

It's going to go through and we'll go into setting up your own sub domain. But the main idea to keep in mind is that when you use clickfunnels, they're going to give you an HTTPS for your sales pages for your opt in. So they'll come with this because of the way that they're hosted. So that's an awesome thing. Getting Click Funnels, then what I always like to say, this is one of my basics that I start with before I even go Yes, send me the free is, well, this and this again, isn't separate split test by itself, is I start with the most basic thing, which is get free instant access. That's the shortest forwards that are also the most powerful, that tell people exactly what's going to happen.

Get. Okay, free. I'm intrigued. Instant Ooh, access. Okay. That's why I'm doing it.

So get free instant access lets people understand that when they click on this button, it's going to be an instantaneous transaction. It's all free. You get the access okay? I mean there's not much more that can be said it's almost superfluous to even explain more. Why. Number four retargeting?

Retargeting is a great thing to have when you don't get to convert that first person. See, most people end up giving up when they pay for a solo ad or some other marketing form. But if you actually use retargeting through perfect audience, aggro, magnetic, all of these different types of ad servers will allow you to go and track by when they visit your website, they get a cookie and that's placed automatically by Click Funnels, and when you utilize retargeting, and it'll just place a little pixel on there, and that cookie travels around the internet with them. And wherever you paid a certain threshold, you know, 510 15 cents, 25 cents, whatever it may be. It's pretty valuable to get them back because a secondary visitor, anyone who actually clicks on your ad is three times more likely to sign up. So with that being said, you know, if you had a bismil conversion rates then retargeting is an absolute must.

With that being said, the retargeting campaigns can cost you about the same as what you may buy for click 3545 cents. But again, they have a higher value, and you're following them around all over the internet just springing up your ads wherever they visit. Whenever you pay that 3045 whatever it is cents that you're doing. I mean, you can set your bid inside all of these places. But they'll actually say, hey, this guy paid us 25 cents. If you get a click to back to his website, and they go, okay, sure, serve that ad.

That's one of the highest bidders for us. And then they'll serve your ad. Someone will see it and they'll go, Oh, yeah, I actually saw that I would like to learn how to turn 100 clicks a day into 21,000 bla bla bla dollars or well Most of the time, ad retarders, I will let you know, unless there's new ones out there. They don't like make money online niches, but they will allow anything where you're giving away something for free. And it's more of like a product or something of that nature, but not talking about, hey, make money. I don't know why they just don't like that.

And finance, I think because the FCC in the US and how that brings up some legal issues. Number five, tracking links through click magic. We'll be talking about that a little bit more. But your tracking links are everything and they help let you know how people have spent their time and the quality of traffic that comes through on each of those pages. Because clickfunnels doesn't have a large enough database to even understand how to how to determine a traffic and read it on a scale of one to 100. What they're great at is sales funnels and building those sales funnels and even segmenting your lists, which is why I recommend the high pro package and segmenting your list so that when they buy or they do some certain actions They're segmented off and treated differently, automatically.

And that's so cool, so valuable. But anyways, back to tracking links. clickmagick allows you to assess the value on a scale of one to 100. It has a little speedometer, and we'll go into that, I'll show you the actual traffic quality. So that's so cool. That's a squeeze page secret that I've been using for quite some time.

Number six, keep solo ad and squeeze copy identical. So whenever you send something off, if you can keep that copy as identical as possible, I even tell them like if you're going to use your own swipe, copy, the only thing I ask is that the first sentence that they read is the same squeeze, squeeze copy that I have on my squeeze page. And most of the times they'll do that because it's just my headline, though, you know, learn how to turn or free video shows you how to turn blink, blink blink, and I have a link right there. And that turns out pretty good and then they have the rest of their message. So Again, you want to try and keep that the same because it's, it's just gonna up all those conversion rates so much more when the message stays intact throughout the entire place.

It's like branding. The reason that we even do branding is because it keeps us similarity and singular focus on you know, a certain style or person or type or business. And that branding is what raises the recognition that okay, this is where I'm supposed to be. I am going to buy this because I know I'm in the right place. It's a subconscious and unconscious thing that occurs most times. So do do it and you will see the increase