So having understood that all niches, products or services does not have the same market size. And market size affects how you sell. So before you decide on the next niche to venture into or the next product or service to sell or create, or before you start running any digital marketing campaign for your clients, you have to carry out some tests or analysis on your market. So, I'll be I'll be showing you some tests that you need to run. Before you decide starting a new business online or creating a product you need to analyze your market so I'll be showing you how to test your market. So market analysis test you need to carry on now, a market is a broad group who may share an interest and a niche is a tighter group of people.
Who do she has specific interest. So have that at the back of your mind. So the first test you need to run is the Google audience size test. The Google audience size test, this is the first test you need to run. Now, for this tutorial, we'll be using golf, golf and blogging. Let's say I want to create a course on golf.
And there, my my target is women. So these are the phrases I will be using to take my, my audience size, or to analyze my market. Now, I also want to create a course on blogging. I'll be using this phrase to actually take and analyze or test my market. And remember that the first step we're going to carry out is the Google audience size test. So right away, I over to my browser Let me search for ladies golf ladies golf Can you see about 264 million results Wow That means if I'm to venture into creating a course on golf for ladies with this first test, I can take good I can take this first test Good.
Now let us take another freeze Russia Canada freeze women's golf airship under freeze we may we may scoff Can you see 487 million results. Now let's see the last phrase. Golf for women. Wow. Wow. Wow, wow.
Over a billion results, a billion plus 1 billion 1,010,000,000 results. Wow. Wow. Can you see that now? This is just golf for women. I want to create a course that is that is centered on golf.
Or my I have I have a client, a coach, that I mean that plays golf and the person wants me to market his coaching on golf and it is on women. Now I can I can mark my first test. A good a good mark. I can give it a good Yes, this test is good. According to The Fosters, here, the Google audience sizes, that this shows us that a lot of people are searching for golf. So if I were to create a product on golf or even to market, a client's product on golf, I can can say yes, for instance, we have a good result.
So for this first test, I would simply take it good. Now let us check blogging as well. We have some phrases here, how to start a blog, and monetize a blog and then make money blogging. So let's let's take the first first one how to or less time blogging, less time blogging. Can you see why around 44 million results? This is the Google audience size test.
Can you see it less less than less check how to start a blog Can you see wow wow wow wow wow six do and tactic million results 6,030,000,000 results can you see that? So, this course on blogging has a large audience size. So I can take our first test Good. Now remember this this is a test a checklist is an analysis that you are carried out. So each analysis that you carried out successfully you I mean you take it good or bad. If it is good, you can be good at the end of all the tests we will now carry out when somebody has integrated That is a good pass Mark 10 of attend is quite is is a good pass Mark nine of attend.
So among all the tests, we are going to carry out at the end who now say yes, this course or this or this product or this service is good to go because we have analyzed the market very very well. So, this is the first test you need to carry out Google audience test. In the next video, I will be showing you this tool that you need to carry out before you start creating your product in market analysis. I'll be showing you the next best case analysis you need to carry out See you in video two