KC Score Explanation

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Transcript

All right, one thing I want to explain is, KC scores KC scores can sometimes be confusing because there's so much data that's analyzed and maybe have like mentioned or even we'll go back and kind of mention, but I just want to really break down your keyword competition score and what's easy to rank and what's hard. So, with 100, being the absolute hardest and zero being the absolute easiest, I'm gonna let you know that no hundred KC scores exist and no zero scores exist. In fact, it's more of a wave in between. And what you often want to keep in mind is that somewhere along the lines, once you hit, I would really consider 50 to be that top of the line where that's as hard as it gets anything above 50. You don't want to try for these keywords. In the beginning, if you've been around for you know, four or 567 years, you have About five to $10,000 a month to be able to spend in these campaigns, you know, because they have large, really large volumes, search volumes behind them, they can be very beneficial for your firm and what you do, then yes, absolutely go for those things.

But to start, you're often going to want to start with these terms right here. The reason being is that these terms are going to bunch together in Google's aggregate ranking algorithm that basically allows you to start ranking for a bunch of little terms, it sees you ranking for all those little terms, and then it'll just for free, start giving you those big terms just because so it's kind of that cool thing that you need to work on the small things first, and you'll get the large things naturally for free later. So when you come through, I can color code, these sites sorts of things, you know, the anything below 20. So we're going to go all the way up to here. You know, if you're at 20 or below, this is all green, this is as good as it could possibly get. Now, once you get up to here, I would say about 25, it starts getting a little bit more complicated, I know that's hard on the eyes, I'm going to be switching this stuff up as it goes.

And then once it gets to 30, you've really reached kind of that medium, you know, it's getting a little bit more to rank, it's not impossible, but it's gonna take time, you know, literally six months, nine months, don't Don't you know, pressure yourself too fast. And then once you start getting up to here, you're about 4540. You know, that's something where this is a this is a keyword you're going to focus on for the next year. When you get to 50. I consider that that's hard. You know, you're, you're at that level.

Now. Those are really hard keywords. That's the top of your absolute reach. Up here. I consider these purple why purple because this is loyalty, you have to literally pay Google 10s of thousands of dollars a month inside of pay per click to start ranking for some of these keywords decently. But whoever pays the most in pay per click for spending on those keywords will start naturally ranking for those keywords.

So basically, if you're a top spender for the keyword SEO, you'll probably rank page one for SEO. But the top spender for the keyword SEO, just an FYI, spends $1.2 million a month on that one keyword. So just kind of an idea of difficulty and what I'm talking about in rank ability, when you get all of these smaller terms naturally. That's what allows you to start reaching up to here and ranking inside of these terms all up here. Otherwise, it's an uphill battle. You're never going to win, stay usually within this That right here.

And honestly, you're not gonna find too many keywords that are, you know, 123456789 or 10. If you even find ones that are, you know, as low as 15 to 18, you can consider yourself lucky. Nine teens and 20s are great, I consider those really golden keywords long longtail, you know, low competition, easy to rank phrases. But where you're really going for is probably in here this these terms are going to have the most relationship in terms of profitability, rank ability and search engine volume, because the lower, easy to rank terms, they're usually 1020, maybe 50 searches a month, but these 30 to 25. They can sometimes be thousands, usually they're hundreds of searches a month, and that's what we're really looking for is hundreds of organic searches that are targeted towards us. You know, I rather have 100 laser target search Than 10,000 random searches, that's the truth about everything.

So when you nail down which keywords you want, make sure that these people are in the right mindset. So do a Reese, you know, a little quick Google search for each of your keywords and make sure that this websites that pop up, our websites there are mainly focused and geared towards, you know, converting people for that industry. You know, what are they displaying Where do their pages, you should do the same as well. And that's going to help you rank as well. So that's the KC scores broken down very quickly and easily. And just the last bit most, Kaycee scores aren't going to get above an 80 anything above an 80 just don't even try.

I mean, we're talking about short seed keywords like music, just music that has like an 85 or 87 Casey, so those aren't going to come often. But between this range, those are those hard ones that you're gonna have to, you know, rank for a bunch of all these terms before you can go Here

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