Hello, it's Lia muster again, and welcome back to interview experts and prophets. And we're now on module two. So within this module, we're going to be talking about finding your subjects to interview on finding that one topic that you want to create an interview product on. So what do you need to do to start with? Well, first of all, you need to look at a marketplace and you need to see how big the marketplace is that you want to create a product on a certain topic. Now there's loads different markets out there on the internet and out and about a marketplace is something like that the wealth marketplace, the fitness marketplace, the personal development marketplace, those are huge, massive evergreen marketplaces that you can create a product within knowing that your products gonna sell because those areas, those evergreen markets are always making lots and lots of money.

They're making a ton of money all the time. So you need to be going into a marketplace that's profitable, and that you can sell it and can be earning lots of money from. You don't want to be going in something that people have never heard of, because you won't get anywhere. And a lot of people unfortunately think, well, I can't sell a product within that market because there's so many people doing it, there's too much competition. In actual fact, you want competition. If you know, there's lots of products out there within a market that you are thinking of creating a product in.

That's fantastic. There's lots of competition, because it sells like hotcakes, and you want to be in that kind of marketplace. So once you've found that marketplace, you then need to find a profitable niche within that marketplace. So a profitable niche, again, is something within that marketplace, that is profitable. So as I said when I explained about like the wealth, the health, fitness, the personal development, you need to find a niche within that. So a niche within fitness would be gym equipment, so you could create a product on gym equipment that's within the fitness niche, or protein products that's within the fitness or swimming techniques.

There's, you know, this is just examples, but that's the kind of thing that you need to look at. You need to find something within that market that's going to be a profitable niche that's making money. And then once you found a profitable niche, you need to laser target and laser focus even more, because there are so many products out there, you're going to get lost in the mix. If you're too bored with your subject, you really need to focus in on something really laser targeted because people will be able to find you a lot easier. So choosing a sub niche. I'm going to give you an example say say you went into the niche of I don't know fishing, or choose fishing because my husband loves fishing so just my dad says my brother, I'm surrounded by fishermen.

So say you wanted to go into fishing. You then you can't just create a product just on the broad topic of fishing. There's far too much information, you could never pack all the information about fishing into one product, you just be there forever. So you need to pick something within that fishing that's profitable and that people want to know about. So I don't know, let's pick types of fishing. So your niche is fishing.

Your sub niche is now types of fishing so you're honing in and laser focusing in a little bit more on people that are looking for types of fishing. But again, that's still quite a broad subject because there's so many different types of fishing. So then you really need to laser focus even more. So I don't know, it could be things like types of fishing rods, for example. So that's really laser focus because if people are searching on the internet for types of fishing rods, that's not talking about everything fishing that's talking about specific things you want to know about fishing loads, that's your your sub sub niche. And then there's also things you could do like types of fishing rods, or I don't know, types of fishing bait, maybe or type fishing methods, or boats or all these things.

They're really laser focused niche subject sub niche subjects. So that's what you need to do once you found your subject area that you want to be in, you really need to hone in on something laser focused. And I know I keep repeating it, but it's where so many people go wrong, they create these products, which they think are fantastic. But they're too bored. And people just cannot find them on the internet. And there's no point wasting your time creating something, if nobody's going to buy it, even if it's the most awesome product in the world, and less people are going to find it and buy it, you're not going to make any money.

So that's why I'm repeating myself and making sure you understand how important this actually is. So you need to research and find common problems and pains. So this is really, really important because again, you can't just go and slap a product out there. All about types of fishing rods, say, but people don't actually want to know that information. So you need to research thoroughly and find common problems and pains that people are having over and over again. And that's what you need to create your product on.

So where can you go to find these common problems and pains? Well, you can go to places like forums, there's forums in every single niche, a marketplace that you can think of forums are fantastic places where people hang out all the time. They add all their graces and problems and, you know, negativity. If they if they're not happy with something, they'll slap it on that forum because they want an answer to something. So they're fantastic places to find common pains, common problems, wants a need that people want all the time. And the best thing to do is when you go into the forums, is check threads that I've got a lot of comments on a lot of interaction and conversation going on and Find hot topics that come up over and over again to find threads with the same kind of thing that's coming up over and over again.

Because when you do that, that's something that people obviously having problems with. They're rooting around trying to find the answers, they've obviously had a look on the internet can't find what they're looking for. So it's really great thing to do that on a forum, find the Hot Topic threads, and you know, you can go about creating a product on that. And another great place is blogs. You know, there's hundreds of thousands of blogs within each niche in each market. You can find some of the top ones you know, if you do a Google search it you know, the top ones would normally come up at the top and search the comments.

Again, people that follow blogs, religiously, they will put comments on they will say what they want and what they need and what their pains are. So, Seth through those comments and see if you can find some common problems among those because they are great places for people to find information. The other thing Facebook groups, everybody is on Facebook, there are billions of people on Facebook, it's one of the go to social media platforms to be on. And there is Facebook groups for every Nisha market as well. So do a search on Facebook, try and find some groups within your niche. People again, always posting comments on there and statuses and how they want to know things and what their problems are great things to spend a few hours going through some of the pages and groups and seeing what comes up over and over again, research is super important when it comes to creating a product.

If you do research properly from the off, you shouldn't have a problem at all selling a product. I would always say whenever you're creating something I spend the most time researching on the research section because I want to make sure that I'm putting all this effort into this product I'm creating, it's got to sell and the only way you know it's going to sell is if you do your research properly, and make sure that it's within a profitable niche and that people are going to actually want the product And you're going to want to buy the product. And so you also need to look what products are available within your niche. You know, you can search lots of places on the internet and find out what products actually available within your niche. The more products that come up the, you know, the more money that's within that niche.

If you search something and hardly anything's coming up, it's probably not a great idea to go into that niche because there's obviously not many people looking for it. But if you're searching for products and loads come up, then you're looking in the right place at creating a product within that niche. And I've said yet, if there's lots of products, the market is hungry enough for you to enter into it. There's lots of competition because lots of people are creating things. Great one to enter. You have to create a product that people want to buy.

It's so important. As I said, going back to the research, there's no point creating an awesome product. If people aren't physically going to buy it. It's wasting your time and you're just not going to make any money within this business. And this is heard of quietly If you're in the internet marketing or make money online niche like I am, one problem, one solution, again, going back to that really laser focus and laser targeting area, if you find a common problem, one common problem, and you find one solution for it and give one solution, that is the perfect product to go out and ask your experts and find expert information on that situation. It's really laser focus.

It's really great. So one problem, one solution, really, really great way to do it. So I know I've gone on a bit in this module, not all the modules are going to be like this. But this is just core to you creating product that's going to really sell and be really valuable to you. And to people that buy it. Research is so important.

So I'm gonna stop talking about that. Now. I am very passionate about it, as you can probably tell, and we're going to be going on to Module Three in a moment.