Hello, it's Lia muster again. And you're now on to Module 11, of interview experts and profit. So within this module, we're going to be talking about naming and branding your product. I said a couple of modules ago that we would get to this because I mentioned how important it is to have this on your the graphic cover on your product delivery page. This is the module that we're now going to be talking about naming and branding your product, which is, again, super, super important when you're creating a product. So once you've done your interviews, and you've edited them, you now want to think of a name as you're almost done.

So we're almost at the end of the whole process. Now. We're on the downward spiral. So you know, we're now on to, you know, the exciting creative side of things of getting a name put together for your product, and it's really important and you're going to want to put a lot of time and effort into thinking of something really good and unique. It is very important. Your product is going to be on the internet forever, or for as long as you keep it up on there to sell to people.

So you need to have something on there a really, really good name, and it's going to be put with your product. So you want to put a lot of time and effort into it. And you know, it's a few things to think about when you're naming your product. It needs to be catchy. It needs to be a name that relates to your product, it needs to be memorable, and it also needs to be quite punchy. So you don't want to be naming your products really really long names that people are going to take forever to say.

It needs to relate to the product it needs to be quite quick all the products that I created within this program like the products I created before this I had list building legends so my list building product which I created was called list building legends it's really punchy, quick off the tongue it relates to my product it was it because it was an interview style product like how I'm teaching you to create here and I interviewed experts I called them legends because it you know lol You know list building legends and then my next product was all about email marketing. And I interviewed experts teaching how to market to your email list. So I called it email marketing masterclass. You know, it was a masterclass from top experts teaching you exactly how to market your email list. So that again, was a very, very punchy name.

And then this product called interview experts, and profit. Again, it's telling you exactly what it says on the tin. It's short, it's punchy. And these are the kinds of names that you need to be coming up with really short two to three word names, just so that people remember them, you know, that's what that's what you want to be going for. So brainstorming is a really great way to think of ideas and it may be good to do it with someone so you can bounce ideas off each other. You know, if you've got a couple of friends or you know, some family that you can sit down with and you can all you can explain to them what your product is about, and bounce ideas off each other because sometimes, you know, it's good to have other people's input as well rather than just trying to think something up on your own.

And when I do my brains, just I mean, I use this piece of software called mind Meister. And the links mind Meister calm, is really great piece of software is free, I think for you to create the first three mind maps of thing. So you can just sort of create it and then delete it and create another one if you don't want to pay for the software. But it's really great. You can put all your ideas on there. And it's a great mind mapping software in order to think up names and brainstorm.

And again, you can do this with somebody else, or you can do it on your own, it's entirely up to up to you. And your name is what will initially get people to look at your product. So spending time on it now will pay off as it will be on the internet forever. Like I explained at the beginning of the module, you do want to put time and effort into this, you don't want to just think of some scrappy little name, because you can't be bothered or you've worked, you're running out of time and you think oh my god, I just want to get my product, you know, up there to sell. You want to do it all properly. You want to take the time because if you take the time now it's going to pay off in the long run.

So really, really take your time and think up some good ideas. So As well as your name, you also need to get a cover created with an image that stands out and also relates to your product. You know, if you've ever bought anything online, like a digital product, there's always an image, there's always a cover for that product. So again, you want to be creating something like that, you know, to put with the name of your product. And you can do this yourself if you're great with Photoshop and graphic designing. I'm not so I always outsource again to Fiverr.

And there's some really great people on there that do awesome graphic design, you can go on there, check out all the gigs under the graphic design section. And you can The great thing about five ways if you've never been on it, you can actually go on and check their workouts you can see the kinds of product covers they've designed for other people and get a feel whether you like that person or not. And you can even contact them as well give them an idea of what you want and get a quote for what you want. And then just see see what you can come up with. I strongly recommend outsourcing if you're not great at graphic design yourself because again, you don't want it to look really amateurish and well If you know you don't really know what you're doing again so you can outsource it if to save time and effort and for small fees and get really good ones created as I say I always get my product covers created on Fiverr yet I love Fiverr and for an interview style product cover you want to get something similar to what I had created for this product.

And I'll show you again in a moment the the graphic for that which is here. This is the graphic cover that I got designed. It didn't cost me $5 actually cost me $10 but it's really really good. I absolutely love it the colors you know I gave him all the ideas and the colors etc that I wanted just gave him a brief description I gave him the images that I wanted to use. So yeah, you want it to be simple, clean and stand out. And you want the colors to pop and I think this really pops and for an interview style products, I highly recommend that you do I've done I asked for DVD covering CD and one CD because you can you can have bundles of all kinds of things.

But that's a really great thing to have done it Really simple, it stands out and only cost me 10 bucks. So it was really good for me to do that. So that's it. That's, you know, again, it's very basic, I could go into so much more detail, but I'm not covering in this product about graphic design and naming stuff. I'm just telling you the basic process of what you need to do in order to get this sort of products up and together. So that was this module.

I'll see you in the next one. So and we'll get stuck in