"product differentiation"

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Transcript

Product differentiation is showcasing the differences between products by making a product more attractive by contrast in its unique qualities with other competing products. If done well this creates a competitive advantage for the product seller. customers see these products as being unique or superior. In other words, product differentiation is making your product appear to provide more value than the competition. Let's break the phrase product differentiation into syllables into parts. The first part Sounds like the word pride and rhymes with flawed and wide the second part appt sounds like the last part in the words abduct, tucked bucked.

The third part diff is the d sound plus the word if diff. The fourth part for sounds like the F e R sound in the words ferment. Fern fertile. The fifth part n sounds like the E n sound in the words enter entire and sue the sixth part She sounds like the word she and rhymes with he and be the seventh Part sounds like the A y sound in the words de play. Say. The eighth part tion sounds like the last part in the words motion auction option.

Now repeat after me. prod barked diff for en Shi a tion prod marked diff for en Shi a tion product differentiation product differentiation. Did you see that product differentiation, they made our product look like a smelly piece of crap. Let's face it, they didn't really have to use much product differentiation. Our product is a piece of crap. Our competitor has a similar item, we must improve our product differentiation to show ours is superior.

We can start our product differentiation by showing how our product is of superior quality and Design

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