"global brand"

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Transcript

A global brand is a brand that is recognized through much of the world. And companies using this unified approach use a similar marketing strategy to support the brand and its development everywhere. In other words, a global brand is a brand known everywhere like Coca Cola, Microsoft and McDonald's. Let's break the phrase global brand into syllables into two parts. The first part globe sounds like the word globe and rhymes with robe and strobe. The second part all sound Like the U l sound in the words ulterior ultimate, also.

The third part brand sounds like the word brand and rhymes with grande and strand. Now repeat after me globe Oh, brand globe Oh brand, global brand global brand all right Dream every night of building my business into a global brand like Nike or Adidas. Maybe you should stop dreaming so much and start doing what's necessary to build a global brand. There's a presentation on the news about the most successful global brands and how they did it. global brands are a fascinating topic. Let's watch.

Maybe we can build the next McDonald's.

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