Effective Community Management

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Transcript

Say you want to be running the communities effectively. So they're not taking up all the time, and creating a lot of stress for years. So this is module, this module teach you, how you get free help to run your community have monitored successes of your group and resources that can help you and your group as well. So who runs your Facebook community? Are you running it moderating and answering all the comments yourself? Or do you have other people helping you?

So it's good practice to add another admin to your group anyway, in case you get locked out, because I know people who've got locked out of their groups and haven't been able to get back in. So this is super important to do this. And then think about if you've got a really active group about how you can make your super users the moderators because that can reduce the workload but also can engage your CPU to have more because they feel like they're part of something bigger. So what can you outsource to VA? So this is my answer to This question. And basically, you can also some stuff to a VA, but you need to ensure that they're in alignment with your core values, and that they know the business objectives behind it.

So yes, she can, but especially in the early days, you really need to nurture the community. And if you fail, you have a virtual assistant you can do this way, that's fine. But if not, you're not going to create a sustainable community, you need to be as the leader engaged in it, and really running it yourself and start so that's something to think about. So in terms of reporting, what you need to be reporting, and think about the data you want to collect, so you can use questions and polls within your group to collect data, and you can collect your email address using the questions option. And you can find out information about what people are struggling with or what they'd like help with. Always refer back to what your business impact or your social impact is, and what you're trying to meet.

So make sure you check This, and that will make sure that the community feels something that's sustainable and you can carry on with. So as we expand, you want to have more conversations with others in your team if you have a team, so does your marketing team know what contents going out in the community because it could be that if something's going out, and there's a new product, launching the content more needs to support that. So that's the biggest communities or if you've got a bigger team, so it's just something to think about. And think about systemising your processes. So if you systemize what you're doing in the community, and then for example, you take on the CPUs is to be your moderators, you bet to say, here's the sheet, this is what I do, can you follow it? Whereas if you haven't systemized what you're doing it'd be much harder to hand over control.

Say the ways to define success are always refer back to your purpose, vision, and the visions and values and what business or social impact did you define so was an external person Purchase? Or was it you just wanted to see more community in your particular niche? And can you see connections for me? So here's the table I shared with you before about measuring the frequency and the quality of the engagement. So see how many people ask the questions to the sell the problems? Are you getting increased referrals?

And signups? How long are people staying customers for? So there's data to fill out you have to track every statistic, but track some of them to make sure you can see success. I use Google Sheets just to keep a note of all the people who are joining my group because if you ask questions, Google Facebook does not currently share it. So make sure you keep an eye out for those questions that are aware of that so that Facebook the other day, and they didn't mention about that so they're aware of it and maybe something will come out. So the cost of running your group, this is a good thing about Facebook groups.

It is actually a free resource. And but there are Other things you could do. And I, I recommend that you have other assets of Facebook, because at the end of the day Facebook, you don't own Facebook, and they can change the algorithm, they can close your account down. You could get locked out someone could spam you. So there's always that. So you always need your own assets that you can control yourself off the Facebook platform.

So here are a few resources he can think about. Well, there's obviously time so how much time you putting in how much do you value time, money aspect, Facebook group platforms free, you might want to pay for advertising. Direct X is a paid service so you can get deeper insights into your group. B live we've spoken about that and that's how you can do interviews in the group. But again, you can use the platform to do that and use Facebook to run interviews you don't need to pay for the live it's just got extra functionality, zoom and crowdcast their way To run group discussions and group training, so they may be something and digital Facebook group link to a paid membership site. Obviously, if you have a paid membership site, there's probably going to be costs associated with that.

But if you're just reading the group, and it's going to be a free free resource that you can tap into for your business. So that brings us to the end of effective community management. There's obviously lots more we can do in that but don't overwhelm you. But apply the stuff that I've spoken about earlier on in the course. And think about those things and as you grow, you might need more and more. You might need more help or more training from me or someone else who knows really about community and how to keep expanding your group and making it the most efficient and bringing in more money for your for your business.

So yes, complete completed module for a Javy de Roma center.

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