Announcing your new ebook to the world. Now that your book is up and online, it's time to get the word out. If you're publishing in Amazon Kindle, take time to review your product listing. The discoverability of your ebook has a lot to do with how well you did your ebook title, product description, the categories you choose, and some other small things, which I will remind you in the next section. If you're using your own website, you can tell your subscribers about the upcoming launch of your new ebook. If you're just starting out, and you don't have a list of subscribers or followers yet, the next steps that we're going to talk about will help you to get the word out about The release of your new ebook, what you need to do is to announce to everyone about your newly published ebook.
Who is this everyone, that's your target audience. That's anybody who can be interested in your topic, or who can benefit from it. It could be your followers and friends from your social media sites. If you are a member of a forum, or a Facebook group, you could also get the word out there. Know that it is best to start marketing your new ebook, even before it gets done. Before you write your ebook, or even while you're still writing it.
There are some things that you can do to announce to everyone about your ebook. You can start mentioning about your topic everywhere you're active online. If your book is about healthy recipes, you can start mentioning about why we need to pay attention to our health, and how having healthy recipes can help us. Now, when your ebook is done, you can say that finally it's here, an E book that revolutionizes the way we cook our daily food, or something like that. It's like creating a series of marketing campaigns that uses different media to focus on announcing the upcoming launch of your E book. You can easily do this in various social media, especially those that you're most active.
You can create a series of Facebook posts, tweets, Instagram posts, pins for your Pinterest boards, YouTube videos, and many more about how you want to progress in announcing your upcoming ebook You can even schedule your posts in some of these social media platforms. If you can schedule it, you can prepare whatever it is that you're going to post. Save it in your computer harddrive. Mark the days in your calendar when your posting should be and simply follow it. The key here is consistency. Make sure you are consistent in posting about this promotional materials so that when your ebook is published, people would know, continue with your marketing, even after your ebook is published.
I once heard that to have success with your products online. You need to spend 80% of your time in marketing. Announce announce, announce, tell everyone what you've got. share about the benefits of reading your ebook. Before you know it, people will hear about you and your product and keep on coming. Some other things that you can do is to find blogs that discuss about your topic, and comment on specific blog posts.
It may be that you already are following different blogs about your topic. Now is the time to say hi to the blog owner and show your presence and appreciation on his work. If you don't know any website or blogs on your topic, you can easily go to Google and make a search on your topic, plus the word blog. Check the results and start from their blog commenting is an effective way of reaching out to other publishers online. What you can do is to get a list of blogs That you can regularly add comment on. By doing this, the blog owner may also notice you and who knows if you become friends if you become a regular visitor in his or her blog, not only the blog owner, but also those other regular blood commenters.
Sometimes a community is formed just by many people who regularly meet each other in websites where they regularly comment on a specific topic. In the offline world. It's like finding those friends whom you like to talk with. When you've commented at least five times to a website or blog. When you've launched your ebook. It is safe to say that it's okay to mention about your ebook.
What you shouldn't do is to come to a blog for the first time and tell people to go to a website and buy your ebook. Do you see the difference? And always make sure that the way you mentioned about your ebook is to help the audience of that blog. It's like this, for example, your blog post on, don't it, john did a very good job in reminding everyone not to neglect their health because of business in life. I agree that we need to choose what we eat and not just grab what's instant and convenient. In fact, I have a book on healthy recipes that can help people prepare healthy food quickly.
The word healthy recipes can be a hyperlink of your ebook site, I added in the resources section. Some other things you can do to make blog commenting, effective in promoting your ebook, use this tactic, it works very well, even until now. know that there are many Other creative ways that you can do online to let people know about your ebook. But remember to focus only on a few methods, master them, and stick to them, do them over and over again. This means that it's very helpful for you to choose those methods that you enjoy. Since you will be doing them repeatedly, it's only good for you that you enjoy and like what you're doing.
It's also okay to outsource this part. However, if you're starting out or you don't have a marketing budget, these things are just simple to do. So know that you're well and capable in doing them. One last online marketing method that I'm going to discuss is giving away a free chapter of your E book. The way this works is, you can post this free chapter As a free PDF giveaway on document sharing sites, on the last page of the chapter you're giving away, you can add that text that reminds your readers. If you like this chapter and you want to read the entire healthy recipes, ebook, just go to my book website.com.
This way, you're giving a free taste or free sample of your ebook to those people who are already interested in your topic. You can post your free chapter giveaway to many PDF sharing sites like izu.com, SlideShare that net scrape d.com to have a list of this type of sites. You can also search in Google by typing top PDF sharing sites. Just make sure to choose only the top ranking sites to maximize your posting efforts. Many people are searching online for a string, like your topic and PDF, when they find your PDF, make sure that you give them a chance to see and buy your ebook. And you do this by adding your Amazon link like this.
Another way to use this tactic is when you set up your ebook in Amazon for a free download on a particular day. Yes, you can do this and we will deal with it in detail a little later. You can instant add a text like this at the end of your giveaway. download it for free at Amazon on a specific date. How will this help in your sales? Remember, these sites have typically thousands of users who come just to download free stuff.
And so it is sure that when you post your link, your book will be downloaded. But be aware that this type of users do not necessarily know read the books they download. And if they don't read the book, they will not see your page with a link to Amazon or they won't even sign up for your bonuses, which you will mention at the beginning of the book. It only means that for this type of audience, you cannot count much on them. But one thing you can count on them is they can help you increase the number of ebook downloads, which will ultimately increase your Amazon rankings and help in your discoverability and sales. Got it?
If you already have a subscriber list, all you have to do is to announce to your list that you have a new book coming up to create a buzz. Tell them that you're going to release your ebook very soon. You can create an email launch plan before launch, make sure to send them an email series about the problem on your topic. Then make a transition by talking about the solution. Then mention that you have a book that soon to be released about it. Three days before the launch, announce it in your broadcasts.
Also mention of your bonuses for the early birds. And when it's finally they're published, announced it again. Keep on reminding them when you have free download. These are those days that you can set up over Amazon so that your E book can be on 100% discount, tell them before it happens and when it's happening. This will help you have more downloads and sales in the end. We will discuss it in detail in the next section.
When you implement your marketing strategy this way, you're programming your subscribers to expect your ebook. And when you've relisted, they will be so excited. To get their own copy, and the more they will appreciate you. So plan ahead and implement your plan. Do you agree? announcing your new ebook to the world is fun and exciting.
It's like bringing good news to those who've had problems on your topic. Think of where this type of crowd, hang out and find a way to reach out to them. The methods Start Here are just a few of the many things that you can do both online and offline. Don't limit yourself to share what you have. It's something valuable and somebody out there needs it. Do your best so that they will know that you've got that wonderful ebook.
See you in the next lecture.