Optimizing Your Fiverr Gigs

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Transcript

Alright, now I want to show you how to optimize your gigs. And basically, we're going to do is you're going to go into buying in Alaska, obviously, if you want to create a gig, and you'll end up right here at this page. So the most important thing that you could possibly do is actually getting your title correct. And as you'll kind of see, they don't want anything that's too long. If it's even medium length. It'll start saying so so your gig title is a little long, short titles do sell more.

This is obviously them knowing their own system, and that's as simple as it gets. You should obviously follow everything that is there that they're saying, Hey, keep it within this range. Usually you want to keep it around that 40 to 45 character, Max 1234. And once you start getting over that, right around the 50 it'll will start saying all right, this is a little too much and Again, it's a little bit shorter than usually acceptable. 40 to 50 is about what you want to keep in the range of A little over 50. And you're starting to get too wordy.

It usually breaks down into a few too many lines for people to read. So the title is, again, the most important, whatever you have for keywords, you want to obviously do that. Now, when it comes down to it, again, your SEO title is something that you can also upgrade in the SEO title. As it says here, the type the pages title tag, again, is the most important in terms of ranking. But at the same time, you can also rank higher in the search engine results pages, the SERPs, and this is for people who may find you inside of Google as well. So again, that's going to be a little bit less, as you can see there.

It's a 50 character max. That's why I'm saying stay between 40 and 50. You can go a little bit longer in here, but keep it just like you would, as if you were doing something thing inside of Google's search engine. That's how Fiverr is copying their algorithm. They're copying their algorithm from the World's Best Leading search engine, which is Google. So keep it as you would for the SEO title, the gig title should be about the same.

So for here, I'm obviously trying to say social media. I will rank your social media networking Google with SEO backlinks. And that's about as far as you're going to go right there. Now, inside you're going to choose a category the categories are again, all here, whatever you're choosing, fear within writing, translation, video, animation, music, audio, you're doing any voiceovers, choose the correct category, choose the wrong category, you fail. That's as simple as it is. So you're going to do digital marketing, select all from all of these subcategories.

You don't want to try and do the other. You want to try and make sure that it's within one of these areas. It happens to be SEO It could fit social media. But again, I'm going to choose SEO. Now, what you also want to do is choose the selected service type. So the service type is pretty simple.

This is getting into the metadata and a little bit more of helping fiber, properly classify what your gig should be. So for here, I'm going to say it's social content. And then we're going to go ahead and use the gig metadata. We're going to choose from here, we're going to say, hey, most people are probably choosing something like Facebook. We can also suggest others. YouTube, that's a big one.

And then, we're going to come over here and we're going to look for different search tags. Now when it comes to search tags, I want to let you guys know that again, just like the auto suggest, inside of fivers search system, you're going to do the same thing with that text, you're just going to type in three letters. And after you have three letters, it's going to start suggesting things. Here's art. I'm obviously going after articles. So if I've typed in I see l there we have e zine submission rewriter health articles.

Now, for me, again, it's SEO. So I'm going to go SEO service, SEO, marketing, SEO. And then maybe another one that I might have is social, what would that be social, and then marketer, social marketers. And then maybe a final one would be something like Facebook. Simple as that. Now, we can add up to five, you can't do any more.

Once you get up to five, it's not going to let you add anything. So if there's something that doesn't quite fit for you just click x, say, hey, maybe I'm more of a YouTube and we'll just enter that. So we're gonna save that once we do That's going to say, okay, that's all saved, we're going to switch over here up into the tabs, and we're going to move over to our pricing. So again, we can now try and unlock all of these three packages that we have. So I'm going to name this, something like sto one, next one, SEO to the other, you know, and you can name them anything ultimate SEO. And then this could be something like beginner SEO, this could be SEO choice, something like that.

So what are we offering and we're going to describe a little bit more of that the tips, we're going to say, you know, 150 backlinks, this one, and again, I'm doing this short, but you guys should try and use the maximum 100 characters as you see down here. I'll try and there we go. You're gonna want to use They're pretty. Obviously, it's only a highlight format. But there you go, you can use the hundred characters right there. That's what you want to do use as many characters as you can.

So for here, I'm going to say this is 300. And for this, it'll be 750 backlinks. And of course, you know, add in everything else that you can all the way up to your hundred characters. If you always need any help just go to character counter, type that into Google, once you do, there's going to be a dozen plus websites that come up, come over here, and this is going to help you count your characters if you want to do this ahead of time. But of course, Google or I'm sorry, Fiverr is going to stop you eventually. Just like that.

So once you reach a limit once 2345 We can't go any further. But if you're trying to obviously fit everything in figure out if you know your whole here is my best offer. What would you like To buy for 150 backlinks, and it's the best service possible. Oh, there we go. We're after at the hundred character mark. It's the best serve.

So we'll just offer there we go like that. Now we're going to determine what the delivery times are, you know, maybe it stays the same here changes up a little bit. And then all we're looking for here when it says page or channel evaluation is just review the buyers page or channel to understand their audience niche and make more informed content or backlinks. So, for me, I'm not really looking for that. So I'm not going to click this. But if you are, then again, it's just going to ask the person once they make their purchase, what exact industry are you involved in so that way I can learn more of how to target my gig towards your audience and who you're looking towards.

So, again, most SEOs would do this for me, not so much because these are general Narrow backlinks for me. keywords and hashtag research. Now what this simply means is that I will help research your keywords that you should be using. For example, I can go all the way up to 10. Most the time, most people are only going to need three, three. And then here we'll say, five.

So again, this is us helping include this research inside. If we do that, of course, we want to have a page evaluation. Are there any social posts that you're going to be adding in? What that simply means is, Are there different messages that people are going to need or that you create on their behalf? For them, and all of this is going to change up based on the service type that you use. So if we were doing say, article writing, it'd be similar to this.

If we were doing something very drastic like a voiceover all of these different packages and examples and what they ask would be very different. Because again, depending on what you're offering as a service Fiverr has made a different type of kind of addition that you can add to your gig packages that makes it more aligned with your industry or niche and what you're offering. So do keep in mind, these things are going to be different. I'm going to select one, one and one. Now, are there any custom videos or gifts, etc, that we can either add or create for the buyer. So for me now, I'm not going to be creating a graphics or anything custom forum.

But down here, this is what really matters. This is what's universal. The amount of links that we're delivering, and we're going to say 510 and 15. Now, for me, I obviously kind of drive it up like that for you. You may want to kind of go after more money, so you're gonna create weird different types of Link packages, you're going to say, Hey, you know, this is 1500. Why?

Because you're getting 50 more links. Now, obviously, you see there it says, packaging must be priced from lowest to highest basic is the lowest. So I'm going to come up here and I'm going to say that's $40. Now, here's the funny thing that people don't really think about is that you don't have to offer an extreme amount more, you just have to offer that much more people do the math in their head, it's very simple. Three times 150 equals what 450 backlinks so they're saving money by ordering this package. Three times 500 is 1500 backlinks.

Three times 15 is 45. So they're saving, again, a little bit of money. It's that much of a difference that makes people buy more, that's what it's all about. Now, if you want people to really buy your biggest package, make it a big difference, you know, make it something like that. And now it's obviously a no brainer that you want to get the ultimate SEO package for $40 in 2000 backlinks Then you can add in these gig extras, which is your basic, you know, only deliver in one day for an extra $10, or maybe five or whatever it is saying, Hey, I'll deliver the standard in one day for an extra $10. And I'll deliver the premium in two days for an extra $15.

You can change it up like that. I like to keep them all the same. Now you can add other gig extras. And these gig extras allow you to say hey, I will create an SEO video for you. And all you do is say, I will make a 32nd. Seo optimized video for your social medias.

For an extra, we'll say $10 it's going to take an extra day. Maybe it takes nine whatever it is for you. Make sure to select That you can keep adding all these gig extras, and it's going to pop out and basically have you stop at five, that's the most that you can offer to four or five, you're counting here. Here's number two, here's number three. Here's number four. Here's number five.

So I'm going to uncheck these. We're going to skip this for now. Not really necessary. I'm gonna click Save. Oh, and there we go. Still under.

And this is again, why you have a cat character counter because it's going to keep asking you over and over and over again. 32nd SEO video. We'll just say that. All right. So now that we have that, we're going to move over That's still saying 22 main characters. Thankfully, I type a little fast.

So, all right, there we go. That's all saved. So now we're going to move on to the next step. After you move past the pricing it saves, you're going to move into the description. Now again, the description should be at least 120 characters long. This of course, is definitely 120 characters, as you see here, 609.

So all you need to add to this, again is describing what the $5 sampler is going to get you what that base price that you're charging, is going to give. And again, you want to ask In all the terms that people are using social media SEO, we would say, Hey, this is for Facebook, Instagram, YouTube, etc. And you can go all the way up to 1200 characters as you see right down there. Alright, so any questions that you may want to ask your buyer any FAQs? You know? Does this work for any social media?

Yes, you can use this for anything social related. Then we'll add that in, and we'll click Save. Now it's saving our GIG changes are saved. So we're going to come back up here to the very top. Go over to the next tab. next tab is the requirements What are we requiring from people?

I already have this written up but you should think about what you're going to be doing again Your website URL should be what is there www.example.com the three keywords that you want to write or rank for, with a comma separating each keyword. And then if you don't have an article, FYI, you can order one right here, and it's a quick delivery time. So you save that. Now you have your requirements, that's the message that's sent to people right after they purchase. And then they obviously fill out their information. Once they submit that to you.

Your order then begins right there. People can sit in with this requirement and all of those purchases inside of kind of a queue, which means it hasn't started for you because they haven't submitted the required information. Because of that. Again, the order has not started you can't do anything with it. Then of course, you can add your gallery. The gallery is you know, hey, here's this.

Here's another photo I may add, which is showing here's some previous deliveries, here's a PDF so that you can actually see what the outcome looks like maybe a little ranking report, something like that. And of course, a video right here. Once you add that, I'm just going to delete this. Again, you just drag and drop or you can even browse inside your computer for the video. You click save, it'll save your gig. And I'm going to let you know when it comes to the video.

Like I said, the format basically stays like this. You're going to want to come over and I'm just going to use a whiteboard animation for you to not really animation but just myself. Up All right, and then this would be considered the end. And this is where you put on. Exclusive. Oh look at my spelling exclusive.

We on Fiverr That's what you have to have on the end of every video right here at the end. So you're gonna have your intro, you know, this is my Hi. I'm so and so you're gonna put in kind of your expertise, you know, why should they buy? Buy buy who I am? What they get. Okay, so it's kind of the Who who are you?

Why should they buy when they get who, what, when, where, why how thing I always add in of course is how do you buy? Click over there on that button you'll see it says order now. And then you just kind of label out anything else that you want extra here. And if not, it's just how do you buy, boom, do that this is exclusively on fiber. That's the end of your video. That's all you have to do.

That's it Simple as it is for the video that you're going to be making and uploading inside of here does not have to have much to it. It just needs to be there and include this format which is basically again innocence. Who why what are they buying? How and then you can even Of course include that's kind of what's inside of the what when when are you going to get it? It's how do you buy it go click over there and in two days, you're going to have your backlinks and start ranking higher inside of the search engines. That's as simple as it is who why, what how when, exclusively on Fiverr that's a quick 62nd video does not take a lot of time.

It does need to be under 75 seconds. It really should be that quick. If you don't have something that's already off the top of your head, write it down, make it quick, make sure it's under about two 100 words, that'll be under 75 seconds. As long as you speak fairly fast, kind of like I speak. It's not the most fast, but it's decently paced. And again, if you're not English speaking, do not worry about that, get a voiceover, do include a picture of yourself.

Hi, I'm so and so you know, here's the offer, make sure you include this image inside your video Why? Because they're going to be showing what that first few seconds of your video is. And then when someone plays it after a few seconds, you can bring up your face and say, Hello, I'm you know, Zach Miller. I've been doing SEO for a number of years. Here's why you should get it. Once you have all of that done, go ahead and save.

And you're all set. Now you're going to be able to bring your gig live after you save. And obviously they're going to have to approve that video. Once you're done. That's it. Your gig will be posted ready to go and off to the races.

So I'm just going to go ahead and preview this again. And this is where it's going to show up like, it's going to allow you to make sure that everything looks okay. And that you're going to be have have your gig properly optimized, you want the keywords included in the description, in the title, inside everything that you do as much as you can. So here we are, here's the standard, that's what they're always going to suggest is the middle one. Here's the basic, here's the premium. Now, if someone saw this gig inside of the fiber search engine, they're going to see it starts at $5.

But they're always going to suggest the mid tier price naturally. So make sure your mid tier price is something decent. You know, you're saying, hey, you're going to be getting a large amount of value from just the mid ticket product. But if you want the premium, it definitely is going to save you a lot of money. It comes down here and they have the exact same thing. They list it in this way for a very specific reason.

This is exactly how I sold my SEO packages. Highest So that way you know, everything you're going to get, you list out everything. And then you take away things for each lower piece of the package. I know we filled it out basic standard, then premium. But again, they do it like this because it's a psychology thing. It helps you sell better, higher price packages.

Learn more about the gig types of platforms. Again, if you don't want to include that. Don't do that because it can take away from your gig description. So only if you're specifically targeting social media backlinks for Facebook. But again, this is the best place to really put it Hey, this is for Facebook, Instagram, YouTube, etc. And that's all you do any frequently asked questions come down here.

Does this work for any social media? Yes, it does anything social media related, just like that. You're set and off to the races. That's how you optimize your gig. And remember, the most important part is this. This is what people read first.

This is what they see first, outside of your image, your images. important, but this is for ranking in side of fivers search engine. That's what makes or breaks, how high how well you rank your click through rates. Everything

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