Hello, how are you guys today? Welcome to our six part series about starting a fashion company. And today we're going to talk about the business plan. Yes, the dreaded display. I say those words designers get nervous they shake. I feel like us creatives sometimes have an issue with that part of putting a business together, the business hides where we really need to make sense of what we have envisioned in our head.

I'd say it definitely helps you get to where you're, where you're needing to go or where you're wanting to go in terms of your goals. It will get you from point A to point z and it'll definitely help you figure out how much you need to raise in terms of Capital, how you're going to reach your market, and how to sell your product. And if it's about physical location, that research that gathering of the data to set up your business plan to formulate your business plan is really going to save your lives. So don't skip that step. This is really important. When I started my company, I started as a boutique and I had a very thin business plan.

I did write down my ideas, but I don't think I would, I was thorough as I don't think I was as thorough as I should have been in terms of starting a business. And the way I recommend it now, after experiencing what I did, I opened a store in the complete wrong neighborhood. And today, I always preach location, location, location, location, and I didn't preach that to myself back then. And it wasn't it wasn't a part of my business plan. And I ended up on the wrong Street and I had to actually move my store from the first location to a second location, it ate up a ton of my capital. It just made my expenses very tough to meet.

So you don't want to do that. And I feel like the business plan will help you not make so many mistakes. I mean, you'll have an idea of the route you need to take to get to your end goals. You will look into your industry to figure out what is needed and required and what your customers want, and how to attract your customers. And that's so very important. I can't express it more.

And if you're needing help with a business plan, just give us a call or shoot us an email. And we will help you out there are tons of resources that we can direct you to. We can even write the business plan for you. We can hold your hand as you're wanting to write the business plan. But again, designers do not skip this step. It will help you get all of your everything That you need all of your components, all of the processes all of the people all of the talent in line so that you can achieve your goals of starting your fashion company.