09. Thumbnail and title

Become a Youtuber: How to Influence in Your Niche Become a Youtuber: How to influence in your niche
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Transcript

Okay, guys, so we just went through the section of editing the content, you saw a little bit of like how I insert my different clips, how I go up and down in the music, how I, for example, insert a clip with our audio or how I insert a clip with audio as well. How do I insert a logo, or like how we actually put a title on the guy, for example, that I'll show you. For right now, we're dipping into the next point, which is that you have to find the right thumbnail and the right title. And believe me, that is so important. You know, when you're searching through your favorite YouTube videos are like the search words that you're searching for when you're trying to find the videos that you want to see. You will always see that this picture that you go through, they have always like a logo on it, or they have a text on it, and it describes what this video is all about.

So I'm actually going to dip directly into YouTube right here and we're gonna try to analyze a little bit what kind of term names titles that that is out there. So let's for example search directly into how to be calm youtuber and then we're going to see how people title it. So if you take this one for example here you can see this guy and putting a text on his terminal saying starting from zero you can see the guy is trying to film himself like someone took a photo of him with his gear like with his tripod and with his resume and camera. And he's titled is how to start and grow your YouTube channel from 07 tips so that we understand what his video is all about is like how to actually make a YouTube video based on his perspective and his seven tips to make this video you know, and actually when I'm searching through this makes me for example yesterday making videos and make videos by myself.

Want to press on this video. Because like it is kind of hitting me because you see the guy he's smart he's like want to learn you know he's like standing there like with his camera watching direct directly to the guy who took the photo of him like saying like yeah, I'm going to learn you like how you made this video. This is a cool way of doing it. If we go more down you're going to see that it is a lot of different ways of thinking because this 110 reasons you should start a YouTube channel in 2019 and it's like 10 reasons to start and then he has like instead of this youtube play button and then he's like watching on the side like into his own title now I mean, his own like title in the timeline, which I also think is a pretty good idea because like, if it's communicate better what you can expect of the video, which is really important because it's about what you see at the first that's gonna try to kind of like hit what you want to see because without the good Tom night without a good title, you You won't like be so interested in it because it's a lot of different people and creators out there trying to attack you as a person to see their video.

So it's a lot of competition in all the different search words that exists out there. So you have to be thinking about that when you're making the video. Try to make it like, not so big, not so long, not so heavy as like something straight to the point. And I mean the picture that you're going to use on the terminal it does need to be like a clip from the video that you made like if you for example, made a video out of juice jumping out of a plane, like if someone took a cool picture of you with a GoPro cam when you were directly hitting out from the airplane and you can see your face like Wow, so crazy, you know, that would be the perfect picture to use an assembly thumbnail and then you might for example, use that title like I thought I was going to die when I jumped out of the airplane and that is also going to make you want to see this video because it's like of course you know he didn't die but he almost died and maybe the story isn't so much about that he was actually dying by like, how cool he thought it was to actually jump out of this plane and like getting down there but people want to see it because the title and the thumbnail which was like communicating something that make you feel because we people we take different choices everyday based on our feelings and our feelings are based on psychology again, you know, so, just think about it.

It's really important to find the right thumbnail and the right title. Just make it simple, short and direct to the people. You're talking to.

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