Lesson 4

How to Create an Ad in InDesign Adobe InDesign: How to Create an Ad
8 minutes
Share the link to this page
Copied
  Completed
Layout copy in 2 columns.

Transcript

Our image is too large, I think we're gonna have to reduce it down. So I'm just gonna push this blue box up for now to get out of the way. Okay, so let's say that goes there. And then we have body copy here, which is going to I want to break this up into two columns, because this length of a column is really too long for your eye to read across the page. If we break it into shorter columns, it's much easier to read. So there are two ways we can do this.

You can take this text box and convert it by going to object Text Frame Options. And we're going to leave everything else the same and say, okay, and it takes our box and breaks it down into two columns. Now we're running into our logo here. So we have to do something about that. Let's just put it aside for now an ad or legal copy, which is always at the end of your body copy, and it's usually much smaller. So we're going to highlight it, Command C, come in here, give us a break and copy it.

So if this is 12 points, so we should probably make this about 10. Okay, now we still have to put our logo back in So I think we have to break paragraph breaks it didn't get copied over thing running together. This is a paragraph break. So we're going to add it. Okay. Put our logo back.

But see it's crashing together. So in this instance, we have to put it by text wrap, so we're caught. Select the box, go to text wrap, and we'll select this one. see what that does. That wraps it all around the square. I tend to like this one, it brings it the closest.

Let's see. Let's see how that looks. Without the guidance to preview that's pretty good because I think we're going to move this down. And I think also that our letting remember we talked letting is the space between the coffee I think that's kind of big. We're going to try bringing this down to 15 instead of 16. Give us more room and that looks pretty good because I like how this breaks and it evens out the baselines on the bottom.

Well almost evens it out. But looks better. So let's just clean this up. We can actually bring this down to our pink line. Legal copy. Normally it looks smaller than this.

I think we can probably bring the letting down to 14 That's okay. It's never actually the same size as what's above it. It's difficult to read and think when you do newspaper, there's actually a small smallest, you can go with seven points and where we're at 10. So we're in good shape. We're good. You can read this, even if it's in a newspaper, print or magazine or anything.

So then we can bring down our subhead a little bit more. And we're going to change this to the Times New Roman actually, I think we'll leave the let we'll leave the because remember, it's easier to read. We're going to leave the legal copy alone. And we're going to change this to Times New Roman, which redirects everything and that's okay because it looks pretty good. This actually can go even smaller or it could go bold to set it apart. Or I guess we can leave it this way.

Now we can work, go back and work on our photo and make it look its best. So we're going to use the Direct Selection tool so we can work on the size of what's in the box because it looks like the boxes and in a good place. Actually, it can maybe be opened up a little bit more. Grab this bar and pull it down. And then go back to the Direct Selection tool. And we'll get more of our image in there.

I'm making it smaller. Remember, there was a dock on Yeah, there's the dock. Let's see if we can get it to fit Once you select the picture, if you hit command and the left arrow that's next to the M on your keyboard that will reduce the size. I think it's 5% in 5% increments so that you can get it exactly where you want it exactly how you want it to look. So I think that looks pretty good. And that's it.

And that's one way to do it. As you can see what we're going to do. I'm going to delete this and oh Want to go to View? grids and guides, I'm going to turn on show document. I mean, show baseline grid, and that gives me the lines underneath so I can see, I like to check and see how are these two columns lining up? Are they actually the same?

Sometimes they are sometimes or not? It depends on how many returns and how you know we have a different size copy here. It doesn't always line up perfectly. See like this is not? Well, actually, I think it is pointing up. And I can live with this.

It's fine. But in the event that was a problem, what you could do is create two single column text boxes and lay them individually. Instead of what we did. We took one box and made it two columns, you would leave a single column, one on the left and one on the right now I'll show you how to do that. We'll do that in the next video.

Sign Up

Share

Share with friends, get 20% off
Invite your friends to LearnDesk learning marketplace. For each purchase they make, you get 20% off (upto $10) on your next purchase.