Matrix's “Become an Associate Coach” or BAC Training Program is a 60-hour certification training with 10 hours of mentorship coaching for the learner. The primary takeaway or objective of this program is to give budding coaches a clear idea and demonstration of the eight updated ICF core coaching competencies. Each learning module or chapter highlights an individual core competency, describes it in detail and aligns its implementation with real-time scenarios for a better understanding of the learner. Not only does it imbibe an improved learning experience, but it also prioritizes the impacts of professional conduct in the client-coach relationship. The BAC training program is curated for every interested learner with a zeal to understand the ropes of coaching and its impacts on the lives of people in the world.