About
LearnDesk
Learn  
Topics
Topics
Topics
Topics
Topics
Topics
Topics
Teach
  Teach Online
  Schedule
  Items
  Billing
  Users
  Marketing
  Analytics
  Settings
  Change School
Account
 

Digital Advertising and Marketing 301: The Professional Course

Digital Advertising and Marketing 301
Digital Advertising and Marketing 301
Preview
Introduction
Introduction to Digital Advertising and Marketing 301 - I'm Your Host
Preview
Location Targeting - IP, Wifi, Cell Tower, Gps and How to Detect Fraudulent Data
Location Targeting Part 1 - How it works, IP, Wifi, and Cell Tower Targeting
Preview
Location Targeting Part 2 - GPS Targeting, How to Find Lat/Longs on Google
Location Targeting Part 3 - Location Tech Companies and Fraud Detection/Prevention
Beacons - Beacon Target in Digital Marketing, Super Targeted Location Data
Beacons - Beacon Target in Digital Marketing, Super Targeted Location Data
Bid Requests and CPM Breakdown
Bid Request/Bid Response - The RTB Buying Process Explained
Cost Break Down - How is a Final CPM Calculated
Research - Publisher, Competitor Spend, Trends, and Social Media Listening
Research: Introduction and Publisher Research, Comscore, Quantcast, Kantar and more
Research: Competitor and Spend Information, Find Where Competitors Are Spending
Research: Trends, eMarketer, Google Keywords, AdWeek/AdAge/Digiday
Platform Demos: Running Facebook Ads, DSP Use, SSP Use and More
Setting a Facebook Brand Page to Use for Facebook Ad Campaign
Social Media Marketing: Creating a Paid Facebook Advertising Campaign
DSP Demo Part 1 - Setting up a Campaign in a Demand Side Platform
DSP Demo Part 2 - Uploading Creative and Custom Audiences
SSP Demo Part 1 - How to Work with an SSP and Getting Setup
SSP Demo Part 2 - Setting up a Mediation Group in Google's AdMob
Mobile Banner Ad Best Practices - A Quick Guide from AdMob
Contract Negotiations - Who's Involved in the Process and T
Contract Negotiations - How to Review and Execute a Digital Media IO
AdBlocking - This History of AdBlocking, Trends, and Industry Response
AdBlocking - This history of AdBlocking, Trends, and Industry Response
Social Listening
Social Listening Part 1 - How to Find Out What People Say About Your Brand
Social Listening Part 2 - Post-Campaign Results and Social Media War Rooms
Interviews with Industry Experts
Interview Setup - What to Expect from Our Industry Experts
Kat Earls - Industry Insights Lead at Google/Former Head of Strategy JWT-SF
Final Course Recap
Final 301 Course Recap and Thank You

Contract Negotiations - Who's Involved in the Process and T

Digital Advertising and Marketing 301: The Professional Course
By: Ben Silverstein
Share the link to this page
Copied
  Twitter
  Email
Add the class to your calendar
Print
  Completed
In this section, you'll walk through all the parties involved in contract negotiations and common things to be aware of during this process.
We'll cover the following topics in this section:
Previous
Next
Home
Search
Saved
Trending Classes
Filter
The latest and the best classes on LearnDesk
Filter by Interest
Close
All Topics
Academics
Business
Creative
Health and Fitness
LifeStyle
Personal Development
Software
Admissions
Engineering
Hardware
Hospitality
Humanities
Chinese
Languages
Maths
Other
Pharma
Research
Science
Social Science
Teaching
Test Preparation
K-12
School
Accounting
Advertising
Analysis
Analytics
Business Communication
eCommerce
Entrepreneurship
Finance
Finance - India
Freelancing
Internet of Things
Digital Transformation
Human Resources
Industry
Management
Marketing
Media
Operations
Other
Project Management
Public Relations
Real Estate
Sales
Strategy
Arts & Crafts
Audio Editing
Audio Production
Dance
Design
Film Production
Music
Photography
Video Production
Writing
Dieting
Fitness
Food Safety
Games
Medical
Medical Professionals
Meditation
Mental Health
Pregnancy
Safety & First Aid
Self Defense
Sports
Beauty & Makeup
Food
Fashion
Gaming
Home Improvement
Parenting
Pet Care & Training
Relationships
Sustainable Living
Travel
Career Development
Learning
Religion and Spirituality
Self-Improvement
Accounting
Amazon Web Services
App Development
Continuous Integration
Backup Software
Business Automation
Computational Fluid Dynamics
Business Intelligence
Computer Aided Design (CAD)
Content Management System
Customer Relationship Management
Database
Data Mining
E-Commerce
Enterprise Asset Management
Enterprise Resource Planning
Game Development
Google Cloud
Linux
Artificial Intelligence
Machine Learning
Master Data Management
Microsoft
Music Software
Network and Security
Open Source
Operating System
Other
Process Management
Productivity Software
Programming Languages
Robotics
Supply Chain Management
Testing
Teaching
Web Development

Sign Up

Sign Up

Share

Share with friends, get 20% off
Invite your friends to LearnDesk learning marketplace. For each purchase they make, you get 20% off (upto $10) on your next purchase.