Welcome to the quick course elevator pitch. This snippet shows you how to design a great elevator pitch. You'll see what serial entrepreneurs put into the design of their elevator pitches. After this, we'll look at a real example. Then you'll be ready to design your own. Let's get going.

There are seven key elements that make up the content of an elevator pitch. It's a short story very short. It provokes emotional excitement. It contains a bit of enticing mystery. It grabs the attention of the listener who wants to know more. And it's just enough not elaborate, not exhaustive, not complete just enough.

It contains a number or two key figures that optimistically suggests the size of the potential for the business. It asks for the order Such as well, you invest in us, or join us, or blog about us. It's expected to be something like a movie trailer short and snappy with boom flash quick energy, including facts and numbers suggesting. Remember, it's always incomplete. And importantly, it's enticing partially because it is incomplete. Your goal is to leave the investor eagerly wanting to know more.

And that is a real challenge to create but it's worth the effort. The three basics to keep in mind are exciting, short story. Together, they'll keep your design on track. If you start with a simple written sketch of your idea, then the construction of your elevator pitch can be accelerated. That's a brief description sort of a mini mini business plan of what you intend to do. Knowing as much as you do or don't right now.

It's how you plan to make some serious money with your idea. If you don't have a good sketch of your business idea, pause here and go to the free quick course. Should I do a start up now? There you'll find the snippet entitled, find your what, why and how. That's where you'll be shown how to quickly create a sketch of your idea that's worth doing if you haven't done it. In fact, it's quite important.

I think that's why I put it there. But if your sketches finished, let's move on. It's time to get you ready to construct your own elevator pitch. Congratulations. Now you know how to design an elevator pitch. The next snippet we'll put that know how to work, we'll go through a real example.

You'll finish with a lot of know how and a cool tool this checklist for constructing your elevator pitch. You'll be way ahead of anyone else trying to do this. You're ready for that elevator pitch the real one. Let's go look at that example right now. I look forward to Seeing you there.