Examples of Video Delivery Styles (4/6)

Courseology Quick videos in response to student questions (bonuses)
8 minutes
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Transcript

Actually, when you talked about the MBA students, I saw that a lot of students do courses based only on voice overs on voice over slides. And this is something that I would advise against, too. It's alright to have slides with voiceover in your courses, but at least the few the first two introduction videos, try to do them with your face because you establish a link with your audience. And that's how you get fans and people that like you and one to learn from you. Unless you get only people that are interested only in content, and they will buy that content, not the course with you as the instructor. And you don't want to get fans of content.

You want to get fans of the holy stick you and the content because this is how you deliver in a way that the students learn not in a way that they To the notes down towards three points. I mean, obviously, that's my whole world, I could not agree with you more. I also think that it's true you make bring an excellent point, which it's not just about the learning material, you want to inspire them to maybe do actions outside of your course. So whether that's following your blog or following you on social media, or just giving yourself the freedom because right now we're talking about Udemy. We're talking about an online learning marketplace. But there is this dance between what exists on Udemy and what exists on your own course.

And as a business owner, or as a content creator. You want to be able to think expansively to bring that marketplace to other activities that you're doing where you offer other things, whether it's a live workshop, whether it's a membership to to to something else, you know that they'll go where they want to go and I think by getting to know you, you're right. They're not just getting their information and moving on. And there's certainly other classes, which definitely lend itself to seeing the screen and doing a voiceover. But you're absolutely right, break it up, make sure you insert you into the material as well. And that's what people will will come back to over and over again.

And I think that you're watching the trends inside of Udemy. And seeing that, you know, multiple courses is definitely one strategy to sort of build your tribe of fans. And I think when people really love the instructor, it becomes a natural fit to really follow them as they as they expand their course offerings. regarding how you talked about here about how students start following you, I would suggest ending your videos with an action step that your students can take, because that's the perfect moment when you can inspire your students to take one kind of action. For example, in the first video, when they Are enthusiasts about your material you can make suggest them to download a workbook. In another video, you can suggest to them to visit your site when they can get valuable information complimentary to that course.

And I may be in your content and technical videos, you can just teach them a bit on the next video. Like, this is how you put background in your video. And in my next course in the next video, I'm going to talk to you about how you can change that background and animate it so that you maintain your students attention for the full length of the video. Yeah, no, that's a great point. Yeah, it's a great point. I mean, I think it's it's funny the the legality, not legality, but sort of the guidelines of what you can and can't do keep changing.

And I think and I think right now, it's it's fine to direct people to other places, but they can't they they're not permitted to have to sign up Guess who could get it. So you have to sort of, you know, you have to as a, as a, someone who had time and I do have an on my own website, and I do offer all kinds of stuff there and free stuff when you sign up, but that has to sort of be like up to them to do that, as opposed to like, you can go check this out. I mean, then that used to not be that way. So in an older course, I suggested something and it was embedded in the materials. But by that, you know, because things change by the time people go direct it back there at one point, they did have to sign up to actually get that.

So you have to be a little bit. You know, the guidelines, we were just always Yeah, they change, they change. And then someone says you're not doing this, right. It's like I had been around for four years things have changed a lot. Actually, that's a good thing, because at the beginning on Udemy, there were a lot of courses that were just sent there and just give me more students, more students, more students, and then dummies, raise their standards and even though those courses stay in the market, Place, your new courses are, have a harder time to enter, but they are higher quality. separately.

Udemy is moving towards quality now, and it's a very good thing. Yeah, yeah. Um, it's exciting. I mean, it's really exciting. I think at the end of the day, I've had the privilege of really speaking to a lot of the folks at you to me. And it's so true that they're their spirit of how they are building this business, whether you like some of the things that they're doing or you don't, they're really open.

They're open to hearing you. They're open to learning from you. They're open to make it a better experience for the students. Yes, for the instructors, but really, it's about the students. So that was really in alignment with why I create courses and why I do what I do is that anytime I am more invested in their learning than like, me, me, me, me, me. It's just, it's just better.

Everything is better, better, better, better. So that's why I really I think that for people who are considering creating a course it is not. It is not a get rich quick, let me tell you, but it is an amazing vehicle that I think is really going to continue to grow and grow and grow. So it's really the still the perfect time to get to get started and getting your message on camera. And it's great for branding, as you said, you move you started translating your courses in Japanese and I got contacted by a Japanese elearning platform to publish my courses. They're, they're still in English, but they fell in yen.

So perfect. Yeah, it's perfect. It's great. And it's just gonna continue it's just going to continue and, and technology changes so much. And even the way that we consume content, whether it's entertainment or education, boy, it is like changing changing so to be in this space is still in the Pioneer phase as far as I'm concerned. So so that it's it's a reason to be hopeful and it's a reason to stay very engaged and learning All the time.

So it's good. So I'm so impressed by you. And I really think that you've got such an important message to share with people and such an inspiring story. So thank you so much for, for, you know, sharing some of those insights. And I know that my students will certainly appreciate learning from you. And I thank you for including some bonus lectures as well, as well as a discount to the courses mentioned in the in the resources.

I'm included with those bonus lectures. So it's fun. Thank you. And I learned a lot from this video and from you, and I will of course, include it in my own courses. And because you're so complimentary to my style, that the student will just get both words, let's say yeah, and combine them into his own way and his own way of teaching and delivering and that Yeah, just wonderful. Yeah.

And that's the whole thing. There's not there's not any one best way where there's way you to believe that it's all good. You got to find what works for you. And I think that there's no And to how who we can learn from I'm learning from my students all the time. I'm learning from them. So it's, it's, it's fun.

It's fun, especially when you find kindred spirits as it were. So even though we live on other sides of the planet, and I thank you for doing the call in your evening and my day, it's still you realize how small the planet really is. It's pretty cool. Yes, we actually we should end this interview just as we started by hydrating ourselves. It's like, we can have a toast any interview that we make. We're like ching, ching, ching, ching ching.

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