Okay, I really don't know if I want to tell the story that I'm like, Oh, I got bullied a lot at school, and so on. I have a real problem getting rejected, or hate those things where I can email and so so night Dennis, we don't we don't want to work with you and God, what did I do wrong? It's terrible. And I'm a Pisces, I don't have a lot of resilience. And in many ways, a lot of us don't have a great amount of resilience when it comes to overcoming all the obstacles that we have to as a as a startup entrepreneur, as a startup, see, in sort of, what's his name? Colonel Saunders of KFC sort of notorious for sort of trying hundreds and hundreds of times to get his, his recipes sold, on the other hand, so somebody like Casanova, that didn't really need much resilience.

Because he is remarkably good at seducing women, and almost every woman was a success, or he tried again. And so resilience is something that we really need is entrepreneurs. It's like, how do you overcome the the hundreds of rejections? The hundreds of problems right now, started by I'm working with the, yeah, the dev team is pretty darn good. We haven't got the product that we feel that we paid for at the time that we wanted it and that the one that the customers need, and it's like, what are we going to do? Just like, okay, which is gonna keep moving forward, we got to keep figuring out how to get to where we want to be and how to make it happen.

And we keep doing that. One of the key things I learned resilience in two ways, and I think everybody learns it in definitely a long time ago. I was I was a politician. In the UK, I was conservative politician and I was trying to get people to vote for me in a in a very working class, very anti conservative part of the country. And so on a Saturday morning, I get a cigarette in one hand, take a deep breath, get a cigarette, in the other hand, Take another deep breath and then drink a can of coke and then I go out as a dentist, okay, will you vote for me I'm Jolly good chat, no, that ban the door would slam on my face or they put a dog on me or they throw stones or something smelly down the path. So I got a little rejection there.

When you go up that walk to the front door 400 times every Saturday morning for months, you get pretty good at coping with the rejection and pretty confident in what you're saying. And you know that when you find the right person, by you connect you're really good, but the going out and systematically getting rich jected and pushing food gives you resilience. The other thing that was really good for me, and this again is is very sad and very ego driven. I read, I think it was Inc, or in Forbes back in about 2000 that all the really good entrepreneurs, triathletes. And so I thought, ah, I am going to become a triathlete. Because if I become a triathlete, I gotta be a great entrepreneur.

So I spent a lot of time over the last 20 years on a bicycle swimming, running. And it was it may not have made me a great entrepreneur. It has made me incredibly resilient. Because when you're doing endurance racing, when you're doing a race for 15 or 18 hours, pretty quick after you've been running for five or eight hours, everything hurts. Yeah, you're tired. However fit you are, you're still going to be tired and suffering and there's got to be a lot of pain.

And what you learn is that The pain isn't reality, the pain is just something as a dentist. Yeah, you've been running for eight hours. That's all it says. And you learn that you could just keep going, keep pushing through the pain and discomfort. And so I've brought that back into into my experience as an entrepreneur. And an eight helps an incredible amount.

Because you know, that the shift that you're facing today isn't going to be there tomorrow, or if it is, it's not going to be there. The next day, it is going to pass and you are going to keep on going and you've got to keep on moving through it. I know one girl and she came from a very dysfunctional family. She was beaten up by her father. She She was sold to serve as a man and right and she uses that experience, not us to to beat herself up and so bear the victim but to say yeah, I've been through That fucking shit. And I survived.

And I can get through anything else that the world is going to throw at me in making this startup work. And that is her source of resilience. Everybody has their own source of resilience, and you build it over time. And so as a startup CEO is identify, where is your resilience? What is your little pull over the side of the table that you're going to be dipping into, and taking stuff out of? That's going to keep me going.

And if you haven't got that pot, I mean, some some people go for drugs, they go for alcohol, they go for bad behavior, that To try and keep the resilience to keep them go. Doesn't work. I mean, seriously, they I mean, just to screw things up people even more even faster. So where are you? Where is your cultural resilience? What are you going to be using?

And if you haven't got it, how are you going? To be developing that because you are going to be stressful you are stressed in so many ways. And so often the best way to do it is to find something like up like I did, which was triathlon and endurance racing. That is analogous. Yeah. So you can take the lessons from another field.

If you're, if you do a lot of tennis, if you do a lot of sport, maybe if you're doing something more artistic, you are always parallels that you can draw on. So practice your resilience in another field. Then bring your experience back into your business and do more and do it fast and do it smiling. Everything is going wrong, because you've got the guts to know that it's not gonna stay this bad forever and you are going to get through it.