All right, welcome, everybody. We're at our second segment of our courses dealing with how to while your audience starts getting engaged your audience, we want to make sure that your audience focuses and really has a hasn't conversation, which, you know, I know you're basically doing a monologue when you're doing a presentation. But when you engage your audience, it's almost like a non verbal dialogue that you have with your audience. So firstly, we want you to gear your content. You want to hear your content to your listeners, okay? Don't make the speech about how great you are.

Because guess what, even though they came to hear you, or even though they asked you to speak, they asked you to speak so that you can give them insight or information on a given topic of discussion. Make sure your audience understands that you came there to present to them. Please understand, you must study not to just know about your audience. But if you're going to present in front of people, and they're paying you to present, then guess what you should study or know more than just a few things about your audience. You should know some information so that you can benefit that group of people. Make sure you delight your audience.

Make sure you I can't say I mean, it seems simple, but it's true. You you are providing a service to some people, you are providing a service. They're not serving you, you're serving them. It's like when you go to a restaurant, if I go to that restaurant, and I'm sitting at that table, when I get my plate, I want to feel like you want to give me that plate. And it's a it's a pleasure for you to give me that plate of food. I just don't want to play thrown at me.

If you don't give it to me with respect if you don't give it to me with some time. common courtesy your generosity that I might get up and leave, I might not tip right, I might write a bad response to your manager. So the same thing with your speech, your audience wants to feel like you want to give them that speech, this lady or gentleman could really help us as an organization. So give people a problem. This is one of the ones that Andrew Stanton said 2012 TED Talk, if you give people a problem, or mystery to solve, this is what he called the unifying theory of two plus two, very simple. Give them something to solve, make them feel involved.

This is what we call the implied method. This is the start of that implied method. And I was so happy about we first started, this method is about not just say, here's your problem. Help me solve it. No. I'm gonna wrap that problem in Too are we've that problem into a story.

And when you hear the stories you are going to be drawn into answering that problem that's engaging the audience with the implied method. You also have to know what your audience wants in advance. company that's low performing and sales. Don't just give them a pep talk, give them answers. You have to help people in order to gain their respect. If you give your audience suspense and excitement, they will stay glued to this.

So let's dive in. We're gonna get a little deep real quick. So how do you understand more about your audience? I know I talked a lot about the last time How do you get to know more about your audience? How do you get to know about who you're presenting to so you don't make the mistake of just going off the cuff and giving them what you want to tell them? Well, this is how you do it.

You have to connect to your organizers get close with those that organizing the event so you can understand the issues, the topics and the interest of the specific audience. You have to know what they want to hear. Organizers typically have the best viewpoint of what the audience is coming to hear. You want to communicate with them. You want to talk to the organizers, you want to see exactly what they can do to help you give a great presentation. Trust me, the organizers want you to win.

They do because it's going to benefit them. They want you to win. And you know, you have to win. There is not one presentation, you should feel like, Oh, I just did all right. I'm not No, no. You need to feel like at the end of each one, I gave it my all and I'm trying to win.

Every time you're trying to hit a home run every time up to bat you want to hit a home run. And the people you need to know let's talk about this is very important to people you have to be a communication with before you get up on that stage. The first person is the event organizer. Remember, you want to get with the organizer organizers is plural, get in contact with them, whoever is in charge of the event, ask them clarifying questions and find out what the expectation is of the audience. Sometimes this happens by giving a questionnaire so you can have talking points you can have understanding, you can have clarity, very important. The second, I cannot say this one enough, so many people get up to talk to their audience.

And when they get out, they don't ever have a conversation with the people that are over the media. Oh, it just kills me. So you get up. They don't have your slides, right. Oh, it's so devastating. Or you get up and your mic is very soft.

Oh, it hurts. I've been there. both places. It hurts. I've gotten up to do a presentation and there was no projector. I literally had to go to their office.

Setup the projector, do my presentation, and then leave it up for the next person, which I was like, man, y'all should be paying me double for this. I'm sitting there just so annoyed that I got to set it up, and everybody else just looking around like, Oh, we didn't know you needed that. And it was my fault. I was so mad at them. But then when I got home, I said, You know what, that's my fault. You never go on a stage.

If you are giving a presentation and not have a conversation with the people over the media. talk to somebody who's doing the mics. Make sure you know your levels. Make sure you know what type of sound you produce. And we talked about that tone before how it comes from the diaphragm it comes up. If you have a high pitched voice, they need to put some bass in that mic.

If you have a low tone, registered tone of voice. They need to help you out a little bit and bring it up a little bit so everyone can comprehend what you're saying. It can't sound like you're just talking with your hand over your mouth. You have to make sure your words are understood. Talk to your media team. Even when it comes to staging and lighting, and get on a stage and it's pitch black, you got to make sure they got some light up there.

Do something to make sure you are visible in front of your audience. staging is important screens are important. Sound is important. These things will only help you be amazing on the stage and keep your audience engaged. Next, the best ways, the best ways to engage your audience. First thing, you only have a few minutes to pique the interest of your audience.

You don't have that long. So remember I said the attention span goes after eight seconds now versus 12 seconds in the past. But when you're talking about peaking the audience attention. Remember, you're trying to get you if you don't engage them quick. They're going to go to the phone. You guys know the phone is like kryptonite.

If you ever see somebody looking at the phone in the middle of your speech change directions immediately, like get over in the other lane. shift gears, get their attention again, because you have lost them, you have to regain their trust, or look at some other options with this beautiful thing called the applied method. First thing, be authentic, be yourself. don't claim to have qualities you don't have. Your arrogance only flattens your presentation. They know you they don't know what you were talking about.

They know about your accomplishments, but they don't know how they can solve their problems. Don't take arrogance out there on a stage with you. Number two, get a problem and solve it. Identify what your group's problems or challenges are, and address them in your presentation. What is the problem here? What needs to be fixed and exist Apple, if spending is a problem, you need to solve a spending crisis, talk to their problem, not around it to their problem.

So important takeaways, this first demonstrated understanding of your audience and then provide potential solutions. So you can't just say, Hey, I'm gonna fix all your problems. This is what you need to do. No, you need to first make sure they know you understand where they are. I'll give you a case in point. I was talking to a group of parents, talking to them about some things that would be best practice for their kids.

And I immediately started off saying, My 12 year old daughter is growing up. And she just started seventh grade, which is a middle school. I need everybody in this room to say a prayer for me right now. They all just started laughing. They comprehended what I was saying. They connect it to me Immediately, whether their kids are older or younger, they know age groups and they know understand what parenting is all about.

And they feel my concerns at that point. At that point, I could say whatever I could, after that tech give them assistance. And the logic here is that if her hand reaches out and touches her hand in her hand, so give them understanding and then you can drive a nail right on it. Third, encourage interaction. So this is still that implied method. Allow audience members to ask questions, because when you're going through your presentation, There might be an audience member that wants to ask you a question.

Guess what, when they ask you a question, there's no threat to you is no threat to what's your knowledge basis? I've had people ask me questions while I'm giving a public speech, and I don't even know the answer right. Then I simply say, I don't know the answer right now. But you've given me something to study. You've given me something to work on. Remember, we must go back to number one, you want to be authentic.

You don't have to lie. You don't have to tell a story. You don't have to come up with a with a fairy tale. No, tell what you're doing. Don't know. But the fact that they're engaging with you, that's what the goal is.

And the takeaway here is that you don't worry about them asking questions. It's not about you knowing all the answers. It's about engaging your audience.