So in the last section, we talked about thinking about your resume as a marketing document, and yourself as a product. I'm sure you're familiar with the term market research, which is just looking into the needs of your target market and portraying your product in a way that will meet those needs. And we're going to do the exact same thing with your resume. And the target market is the hiring manager or the employer who's who's looking to hire you. So it might sound a little intimidating to research the employer. But really all we're going to do is start out by looking at the job posting to which we're applying, by carefully reading through that, and I'll teach you how to do that in the next section, you're going to have a really strong understanding of what skills that they're looking for you to have, what keywords they might be looking for, and also keywords that we may need to get through the automated resume scanner that we'll talk about a little bit later.

Yeah, and it really only takes a few minutes. It's a it's a variable. important step, but a lot of people do skip this. So by just taking a few minutes and learning how to properly dissect a job posting, you'll have a really strong understanding of what you need to do to get ahead of the other applicants. So let's do it.