Export Deeper

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Transcript

Now, you know first export video, we looked at the basic principle of exporting, and we created a email preset email 800 and demonstrated using that on a variety of files. So for the second one, I'd like to go a little bit deeper into some of the things we may have overlooked. And we'll create another preset specifically for print. So we can start with the email IDE hundred, it doesn't really matter where you start when you're building a preset, I guess you want to choose something as close to where you want to end up to minimize the work but I'm going so we'll start with export location again, I'm going to say desktop we'll say put in folder and I'll call this one print test. So the presets going to go into print test. I'll stick with this idea of choosing a new name for the exported file.

There is the option here to add the exported image back into the catalog. I never choose this. I don't know why you'd want to do that. This exported file is a disposable file, a single purpose file you do with it. What you got to do. In all reality delete it so I can rename again so we'll just keep the same theme here I'll go ahead and I'll say print test we so that's the name it's going to get their extension can stay at lower case file settings now print when it comes to I was video sorry video.

Now options there again because we're not exporting video but again, you've just got some formats to choose from. In terms of print image format, so in all honesty, JPG is perfectly good. I'm more than happy to print a JPEG but I would certainly make it maximum quality. Some people are a little bit fussy about this thing oh JPEGs not good enough. They want to print TIFF. So you certainly can export a TIFF if you want for, you know, supposedly higher quality print purposes but you know, it's going to be a very large file the TIFF is going to be a very large followers, the JPEG is going to be significantly smaller.

So as I say, I hike maximum quality JPEG is perfect. Good for print. But if you would rather go for a TIFF, then you can certainly choose that as well. Now Kela spice, I sort of skimmed over this in my first demonstration, I said sRGB is your absolute best choice for screen and web and so forth. And it certainly is. Now in terms of print.

I mean, the theory is that these logic color spaces like Adobe RGB, and prophoto, RGB are going to produce a wider gamut of colors, they're going to produce a more colorful image. If the printer is capable of printing more colors then the sRGB space can handle so it's it's a very compelling theory. It's a very compelling theory and I can, you know, the I can show you gamut map three dimensional gamut maps that make it incredibly compelling to want to print in much larger color spaces. But in all reality, I've actually done quite a bit of testing on this and I've printed very colorful images on very high quality printers and I've there's virtually no difference I can see very little, if any difference between these larger color spaces. So I would be more than happy to print in sRGB for the vast majority of my work to be honest, but I mean if you have heard otherwise, if you've read or heard people say that Adobe RGB and prophoto RGB a much higher quality wider color gamut spices, then I mean, technically the right technically this is true.

There are in theory, way more colors possible for these logic color spaces. But the the reality if you were to do some side by side testing is much more subtle than you might think. So by all means, do some tests have a look at sRGB compared to Adobe RGB, compared to pro photo and see if you think there's any benefit? I mean, I guess there's no real disadvantage I guess there's no disadvantage so if you wanted to print in Adobe RGB, then you know, there's there's no harm doing it. But in all reality, the difference is Very subtle. What's probably more important as I'll mentioned many times when I talk about color management is that your screen is calibrated or at least set to, you know, a lower brightness, very common problem people have is having their monitor too bright, so their prints are always too dark.

So if your monitor is crazy bright, then really looking at these spaces is not gonna make much difference at all, you're really down to the, you know, super fine tuning to worry about this at all. So for 99% of us, I think sRGB is more than adequate for the bulk of what you do. But for the 1% trying to squeeze every little drop of quality out of the process, feel free to look at a logical spice and see if you think it makes a difference. So in maximum quality, of course, as I said, for the JPEG, we'd No need to limit the file size because this is for print. So size and resolution. So again, resolution, print 300 pixels per inch, standard size for pretty much all Print purposes is 300 pixels per inch 99% of the time, this is all you need.

Again, you will occasionally find these alternatives where some people for fine art printing on inkjet printers, they might like to print it 240 pixels per inch, or even 360 pixels per inch. So occasionally, occasionally you will find these alternative resolutions, but as I say, 99% of the time, 300 pixels per inch is going to be perfectly adequate. And in terms of your image size, then once you've set your resolution, you set the size to whatever you want. So depending on the size you want to print, let's say we wanted to do an a three print. So a three is what's that 42 centimeters on the long side. So I'll go in here and I'll choose 42 centimeters on the long side.

So now we're going to print a nice big three print 42 centimeters on the long side at a resolution of three hundred pixels per inch. So in terms of your sizes, you need to obviously know exactly what size you want to print, and you optimize your image for that size. So now in terms of sharpening again, I can choose my paper type if I'm going matte or glossy paper, let's say we want matte paper, and for a slightly larger print on watches bumped it up to standard amount of sharpening. So I've done a separate video talking all about sharpening so you can have a look at that where I talk a little bit more about what's going on with these formulas. But output sharpening you once you've chosen your image size and your resolution, these presets work very well to give you a nice output shopping footprint.

Now metadata we talked about before, I said you know generally choose copyright and contact info only. Not a lot of pointing including all your camera data unless you're working with a client that you want to have access to that information you could include it but generally copyright and contact info now We've got this watermarking feature as well that I'll just look a little deeper into, I can turn watermarking on. And I can choose my DHP preset or I'll go into the Edit watermarks feature. And I'll show you how I've created this watermark here. So you can see it's got David Howard on photography that I've just typed in, and you can very easily create your own watermarks and you can save them for future use. I've got another one here that I've created called logo where I've actually uploaded a graphic.

So I've created this graphical image in, in Photoshop, I've saved it out as a PNG file, so it supports transparency and I can overlay it on the image like such, I can control the opacity here, if I wanted to this lower that I pass it down. Maybe I want to put it down in the bottom, corner, top corner wherever I want it to go and create around there. I can scale it up and down and so forth. I'm not exactly sure why you'd want to do that over the top of your image. I mean, I guess some people do like to use watermarks, too. prevent people from reproducing their images and so forth.

There's a range of things that you might like to do there. And I've just got my standard David paradigm photography there. So I've just typed the copyright symbol, if you like the the copyright symbol on a Mac, it's just Option G. Option G will give you that copyright symbol. So you can see if I was to just go back there and delete all of that and let's go option GG, GG, gg gg and get a whole string of copyright symbols across there. If you're on Windows, I believe it's alt 0169. alt 0169 is the keyboard shortcut to get the copyright symbol there. So once you've created your watermark, it'll then be available in a wide range of places as you'll see a little bit later on when we go into the print module, the web module, the slideshow and so forth.

You can summon up these watermarks if you so choose. But as I said I've got no real use for the watermark so don't want to use it. Now post processing Again, what do you want Lightroom to do after you've exported the file, and I think do nothing is the best policy. So now that I've created this preset for, you know, good quality or high quality, rather a three print, I'm going to click Add, I can replace it, I'll call it i three, print, i three print. And I'll go ahead and create. And I just noticed I only did the sRGB color space, let's say just for, let's say I'd rather use the Adobe RGB.

So just for good measure, I'm going to go ahead and say let's use the Adobe RGB color space for print, because there may be the occasional image the benefits from it. So I've changed to Adobe RGB there. Now I can go to my preset and right click and say update with current settings and now it's going to have the Adobe Color space saved in that preset. So now when I go ahead and click Export, we'd expect to see this image being exported. Notice It's a little bit slower than the email export because it's going to render a quite a large file and I go to my desktop and here's my print test. And here's my exported file, all nicely optimized for printing at a three.

And again, if I wanted to go ahead and choose a different file just here, I could say u and go File Export with preset, and there's my a three print and offered goes or I could go over here and I could just right click and my context menu comes up export, i three print and out it goes as well. So once you have done all the hard work, editing your images, making them look lovely, creating your export presets for common exports, it becomes incredibly easy to just trigger off these exports. So print test. So we've got all these images here now that have been sent off already to print. So that's the Exports journey going a little bit deeper into the dialog box. That's second time.

As I like to say, if there's anything you think I've overlooked or you'd like me to talk a little bit more on, please feel free to contact me via email. And if I get a number of requests for a particular thing, I'll happily make another video on that particular topic. Otherwise, I'm happy to just reply individually to you as well.

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