Traditional SEO vs Image SEO

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Transcript

Alright, so the first place that I want to begin is kind of explaining the differences in SEO. Now with SEO, there's a huge realm, there's video, there's image, there's even voice now with the way that we're able to talk into our smartphones and just go, Hey, Google, or Hey, Siri, or Hey, Alexa, or whatever you need, there is a different range of optimizations that you can use, we're going to be covering image now most of the time, most people when they think of SEO and the optimization, everything that's necessary, they think of organic and organic is that hey, if you go to google.com, and you type in, maybe per se, your keyword, maybe you know, lose 10 pounds in 10 days. And all of this is going to eventually end up giving you 10 results for websites that have been found as relevant to this idea.

And the unique thing that you have to keep in mind is that with organic, there's 200 plus and probably about 300. Now, ranking factors. So that's quite a bit to keep in mind. When you're saying, we'll boy Zack, isn't this going to be hard? Isn't there so many different dozens of things? I mean, you've done SEO, you should know.

Yeah, you're right, when it comes to organic, and organic stands, again, by itself away from, you know, video. Audio. Oops. And there's even social. I mean, we could get into all the different ways and there's different types of rankings inside of that, you know, do you want to rank inside FB, Facebook, you know, Google Plus, Twitter, etc. There's different ranking factors even to those.

So it goes to set without saying that, you know, When you think of SEO, I need you to kind of throw away a lot of pre misconceptions, or even things that you didn't know that were true about organic because picture is a lot easier picture is not 200 plus ranking factors, it doesn't mean that you have to have, you know, sometimes you have to have 100 to 1000 links per keyword, especially when you get into like medium and tougher competition words, you have to have a lot of backlinks from a lot of unique websites. You know, you have trust flow, domain authority, you know, page authority, you have link trusts, or link flow. You know, there's so many different acronyms inside of this organic. And the nice thing is, is that we just get to come here and go, we're throwing that out. This isn't what this is about.

So I hope that kind of gives you an easier state of mind that, you know, when you're doing picture optimization, you can go back from all the hard work, maybe you've done with all these things right here. And you can just optimize, you know, it's it's honestly, we're basically going to have a list, you know, 123 to do. It's not that many optimizations. And even that far, I'm going to show you kind of additional tweaks that you can use. If you want to make these things show socially shareable. You know, you want to make these pinnable on Pinterest so that they're highly, you know, how would I say highly viral or social, that people can easily go, Oh, yeah, this is everything that I need, you know, I'm just gonna save this photo, because you're creating what's known as sometimes infographics and we'll get into that, and how that even increases SEO.

And there's a lot of amazing things out there. But needless to say, picture graphics and picture SEO is much easier than organic. It's even much easier than social It's by far probably one of the easiest to do, and there's not much to it. So we're going to go ahead and dive in on what exactly needs to be optimized how to go about doing that. And kind of some results that you'll end up seeing. And the traffic estimates that you can even find because there is image SEO and image search engines.

So that's kind of a cool thing to be in all of these different places. Not only just Google, but you can go into pixabay and all other types of image hosting networks and increase your visibility in all of those networks using the same tactics

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