Course Roadmap

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In this lecture, we'll see in more details the content which will be presented in the course.

Transcript

It can be quite overwhelming to know where to start such an endeavor. Additionally, it can be a very expensive exercise to not worry, because we provide you with the essentials in order to maximize your chances to secure an exhibition, as well as to plan and run it with success. How they walk you through my P er method, which stands for preparation, engagement, and realization. These are made of comprehensive steps which will get you started and which will also help you in keeping you focused on your goals. Based on the PR method, I have divided the course in three big parts or phases. We will be going through the details of each of the following preparation, engagement and realization.

In the preparation phase, we'll first look on essential aspects and how to brand yourself. we'll briefly discuss instruments like brand name, logo, portfolio, presentation, business costs, and CV or resume as a key for connecting with venues offering exhibition possibilities. Once we've completed the section branding, we will be looking for venue options for your exhibition and engage with them to secure an exhibition preparing artwork for the exhibition and the essentials of budgeting, also co aspects of this section. In other words, this engagement phase, you could also call it the planning phase in the proper planning is key to a successful show. After the engagement phase comes the running of the exhibition itself, which I call realization. In this section, we will be going through the basics of hanging your work and in depth on how to run a successful opening event for you.

Exhibition, which will also cover how to sell your artwork.

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