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Marketing Strategy

Marketing Stratégique: les outils de segmentation
Philippe Massol
Ce cours aborde les outils de segmentation stratégie et marketing indispensable pour faire du marketing stratégique.
Recorded
Durée:
6 heures 24 minutes
Inclus:
33 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
130
€59.47
€42.48
130
£51.38
£36.70
130
CA$95.37
CA$68.11
130
A$96.45
A$68.89
130
S$88.59
S$63.27
130
HK$548.11
HK$391.48
130
CHF 54.44
CHF 38.88
130
NOK kr645.49
NOK kr461.03
130
DKK kr444.45
DKK kr317.45
130
NZ$117.03
NZ$83.59
130
د.إ257.03
د.إ183.58
130
৳8,606.22
৳6,146.94
130
₹6,593.11
₹4,709.09
130
RM273.66
RM195.46
130
₦95,259.18
₦68,038.38
130
₨19,508.53
₨13,933.87
130
฿2,249.82
฿1,606.92
130
₺3,166.71
₺2,261.81
130
B$344.60
B$246.13
130
R1,141.64
R815.41
130
Лв116.31
Лв83.07
130
₩101,614.18
₩72,577.41
130
₪203.51
₪145.35
130
₱4,223.40
₱3,016.54
130
¥10,946.05
¥7,818.16
130
MX$1,205.30
MX$860.88
130
QR255.07
QR182.18
130
P939.80
P671.25
130
KSh9,035.70
KSh6,453.70
130
E£3,689.68
E£2,635.33
130
ብር10,966.51
ብር7,832.77
130
Kz63,908.98
Kz45,646.66
130
CLP$62,754.43
CLP$44,822.03
130
CN¥476.06
CN¥340.02
130
RD$4,184.60
RD$2,988.83
130
DA9,257.07
DA6,611.81
130
FJ$152.65
FJ$109.03
130
Q534.41
Q381.70
130
GY$14,644.59
GY$10,459.82
130
ISK kr8,553.47
ISK kr6,109.27
130
DH643.21
DH459.40
130
L1,204.13
L860.04
130
ден3,664.31
ден2,617.22
130
MOP$565.04
MOP$403.57
130
N$1,141.22
N$815.11
130
C$2,584.40
C$1,845.89
130
रु10,632.36
रु7,594.11
130
S/243.15
S/173.66
130
K303.96
K217.10
130
SAR263.03
SAR187.87
130
ZK1,329.19
ZK949.37
130
L313.06
L223.60
130
Kč1,444.91
Kč1,032.02
130
Ft21,178.77
Ft15,126.83
130
SEK kr644.09
SEK kr460.03
130
ARS$97,128.27
ARS$69,373.37
130
Bs483.75
Bs345.52
130
COP$259,486.89
COP$185,337.18
130
₡31,943.74
₡22,815.65
130
L1,867.17
L1,333.61
130
₲429,834.46
₲307,007.07
130
$U2,813.12
$U2,009.26
130
zł251.52
zł179.64
130
Marketing des Services
Philippe Massol
Les bases indispensables pour faire du marketing des services.
Recorded
Durée:
2 heures
Inclus:
24 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
33
€59.47
€42.48
33
£51.38
£36.70
33
CA$95.37
CA$68.11
33
A$96.45
A$68.89
33
S$88.59
S$63.27
33
HK$548.11
HK$391.48
33
CHF 54.44
CHF 38.88
33
NOK kr645.49
NOK kr461.03
33
DKK kr444.45
DKK kr317.45
33
NZ$117.03
NZ$83.59
33
د.إ257.03
د.إ183.58
33
৳8,606.22
৳6,146.94
33
₹6,593.11
₹4,709.09
33
RM273.66
RM195.46
33
₦95,259.18
₦68,038.38
33
₨19,508.53
₨13,933.87
33
฿2,249.82
฿1,606.92
33
₺3,166.71
₺2,261.81
33
B$344.60
B$246.13
33
R1,141.64
R815.41
33
Лв116.31
Лв83.07
33
₩101,614.18
₩72,577.41
33
₪203.51
₪145.35
33
₱4,223.40
₱3,016.54
33
¥10,946.05
¥7,818.16
33
MX$1,205.30
MX$860.88
33
QR255.07
QR182.18
33
P939.80
P671.25
33
KSh9,035.70
KSh6,453.70
33
E£3,689.68
E£2,635.33
33
ብር10,966.51
ብር7,832.77
33
Kz63,908.98
Kz45,646.66
33
CLP$62,754.43
CLP$44,822.03
33
CN¥476.06
CN¥340.02
33
RD$4,184.60
RD$2,988.83
33
DA9,257.07
DA6,611.81
33
FJ$152.65
FJ$109.03
33
Q534.41
Q381.70
33
GY$14,644.59
GY$10,459.82
33
ISK kr8,553.47
ISK kr6,109.27
33
DH643.21
DH459.40
33
L1,204.13
L860.04
33
ден3,664.31
ден2,617.22
33
MOP$565.04
MOP$403.57
33
N$1,141.22
N$815.11
33
C$2,584.40
C$1,845.89
33
रु10,632.36
रु7,594.11
33
S/243.15
S/173.66
33
K303.96
K217.10
33
SAR263.03
SAR187.87
33
ZK1,329.19
ZK949.37
33
L313.06
L223.60
33
Kč1,444.91
Kč1,032.02
33
Ft21,178.77
Ft15,126.83
33
SEK kr644.09
SEK kr460.03
33
ARS$97,128.27
ARS$69,373.37
33
Bs483.75
Bs345.52
33
COP$259,486.89
COP$185,337.18
33
₡31,943.74
₡22,815.65
33
L1,867.17
L1,333.61
33
₲429,834.46
₲307,007.07
33
$U2,813.12
$U2,009.26
33
zł251.52
zł179.64
33
Les 7 modes de création de valeur pour vos clients
Philippe Massol
Apprenez quels sont les axes de création de valeur pour générer de la marge dans votre entreprise.
Recorded
Durée:
3 heures 1 minute
Inclus:
27 vidéos
Niveau:
Avancée
$69.99
$49.99
22
€59.47
€42.48
22
£51.38
£36.70
22
CA$95.37
CA$68.11
22
A$96.45
A$68.89
22
S$88.59
S$63.27
22
HK$548.11
HK$391.48
22
CHF 54.44
CHF 38.88
22
NOK kr645.49
NOK kr461.03
22
DKK kr444.45
DKK kr317.45
22
NZ$117.03
NZ$83.59
22
د.إ257.03
د.إ183.58
22
৳8,606.22
৳6,146.94
22
₹6,593.11
₹4,709.09
22
RM273.66
RM195.46
22
₦95,259.18
₦68,038.38
22
₨19,508.53
₨13,933.87
22
฿2,249.82
฿1,606.92
22
₺3,166.71
₺2,261.81
22
B$344.60
B$246.13
22
R1,141.64
R815.41
22
Лв116.31
Лв83.07
22
₩101,614.18
₩72,577.41
22
₪203.51
₪145.35
22
₱4,223.40
₱3,016.54
22
¥10,946.05
¥7,818.16
22
MX$1,205.30
MX$860.88
22
QR255.07
QR182.18
22
P939.80
P671.25
22
KSh9,035.70
KSh6,453.70
22
E£3,689.68
E£2,635.33
22
ብር10,966.51
ብር7,832.77
22
Kz63,908.98
Kz45,646.66
22
CLP$62,754.43
CLP$44,822.03
22
CN¥476.06
CN¥340.02
22
RD$4,184.60
RD$2,988.83
22
DA9,257.07
DA6,611.81
22
FJ$152.65
FJ$109.03
22
Q534.41
Q381.70
22
GY$14,644.59
GY$10,459.82
22
ISK kr8,553.47
ISK kr6,109.27
22
DH643.21
DH459.40
22
L1,204.13
L860.04
22
ден3,664.31
ден2,617.22
22
MOP$565.04
MOP$403.57
22
N$1,141.22
N$815.11
22
C$2,584.40
C$1,845.89
22
रु10,632.36
रु7,594.11
22
S/243.15
S/173.66
22
K303.96
K217.10
22
SAR263.03
SAR187.87
22
ZK1,329.19
ZK949.37
22
L313.06
L223.60
22
Kč1,444.91
Kč1,032.02
22
Ft21,178.77
Ft15,126.83
22
SEK kr644.09
SEK kr460.03
22
ARS$97,128.27
ARS$69,373.37
22
Bs483.75
Bs345.52
22
COP$259,486.89
COP$185,337.18
22
₡31,943.74
₡22,815.65
22
L1,867.17
L1,333.61
22
₲429,834.46
₲307,007.07
22
$U2,813.12
$U2,009.26
22
zł251.52
zł179.64
22
Les matrices McKinsey et BCG enfin compréhensibles
Philippe Massol
Analyse et explications techniques des pièges et usage des matrices BCG et McKinsey.
Recorded
Durée:
1 heure 10 minutes
Inclus:
5 vidéos
Niveau:
Avancée
$69.99
$49.99
64
€59.47
€42.48
64
£51.38
£36.70
64
CA$95.37
CA$68.11
64
A$96.45
A$68.89
64
S$88.59
S$63.27
64
HK$548.11
HK$391.48
64
CHF 54.44
CHF 38.88
64
NOK kr645.49
NOK kr461.03
64
DKK kr444.45
DKK kr317.45
64
NZ$117.03
NZ$83.59
64
د.إ257.03
د.إ183.58
64
৳8,606.22
৳6,146.94
64
₹6,593.11
₹4,709.09
64
RM273.66
RM195.46
64
₦95,259.18
₦68,038.38
64
₨19,508.53
₨13,933.87
64
฿2,249.82
฿1,606.92
64
₺3,166.71
₺2,261.81
64
B$344.60
B$246.13
64
R1,141.64
R815.41
64
Лв116.31
Лв83.07
64
₩101,614.18
₩72,577.41
64
₪203.51
₪145.35
64
₱4,223.40
₱3,016.54
64
¥10,946.05
¥7,818.16
64
MX$1,205.30
MX$860.88
64
QR255.07
QR182.18
64
P939.80
P671.25
64
KSh9,035.70
KSh6,453.70
64
E£3,689.68
E£2,635.33
64
ብር10,966.51
ብር7,832.77
64
Kz63,908.98
Kz45,646.66
64
CLP$62,754.43
CLP$44,822.03
64
CN¥476.06
CN¥340.02
64
RD$4,184.60
RD$2,988.83
64
DA9,257.07
DA6,611.81
64
FJ$152.65
FJ$109.03
64
Q534.41
Q381.70
64
GY$14,644.59
GY$10,459.82
64
ISK kr8,553.47
ISK kr6,109.27
64
DH643.21
DH459.40
64
L1,204.13
L860.04
64
ден3,664.31
ден2,617.22
64
MOP$565.04
MOP$403.57
64
N$1,141.22
N$815.11
64
C$2,584.40
C$1,845.89
64
रु10,632.36
रु7,594.11
64
S/243.15
S/173.66
64
K303.96
K217.10
64
SAR263.03
SAR187.87
64
ZK1,329.19
ZK949.37
64
L313.06
L223.60
64
Kč1,444.91
Kč1,032.02
64
Ft21,178.77
Ft15,126.83
64
SEK kr644.09
SEK kr460.03
64
ARS$97,128.27
ARS$69,373.37
64
Bs483.75
Bs345.52
64
COP$259,486.89
COP$185,337.18
64
₡31,943.74
₡22,815.65
64
L1,867.17
L1,333.61
64
₲429,834.46
₲307,007.07
64
$U2,813.12
$U2,009.26
64
zł251.52
zł179.64
64
Innovation frugale: le Jugaad. L'innovation peu chère
Philippe Massol
Trouvez l'inspiration pour des innovations qui pourraient vous ouvrir de nouveaux marchés.
Recorded
Durée:
50 minutes
Inclus:
6 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
47
€59.47
€42.48
47
£51.38
£36.70
47
CA$95.37
CA$68.11
47
A$96.45
A$68.89
47
S$88.59
S$63.27
47
HK$548.11
HK$391.48
47
CHF 54.44
CHF 38.88
47
NOK kr645.49
NOK kr461.03
47
DKK kr444.45
DKK kr317.45
47
NZ$117.03
NZ$83.59
47
د.إ257.03
د.إ183.58
47
৳8,606.22
৳6,146.94
47
₹6,593.11
₹4,709.09
47
RM273.66
RM195.46
47
₦95,259.18
₦68,038.38
47
₨19,508.53
₨13,933.87
47
฿2,249.82
฿1,606.92
47
₺3,166.71
₺2,261.81
47
B$344.60
B$246.13
47
R1,141.64
R815.41
47
Лв116.31
Лв83.07
47
₩101,614.18
₩72,577.41
47
₪203.51
₪145.35
47
₱4,223.40
₱3,016.54
47
¥10,946.05
¥7,818.16
47
MX$1,205.30
MX$860.88
47
QR255.07
QR182.18
47
P939.80
P671.25
47
KSh9,035.70
KSh6,453.70
47
E£3,689.68
E£2,635.33
47
ብር10,966.51
ብር7,832.77
47
Kz63,908.98
Kz45,646.66
47
CLP$62,754.43
CLP$44,822.03
47
CN¥476.06
CN¥340.02
47
RD$4,184.60
RD$2,988.83
47
DA9,257.07
DA6,611.81
47
FJ$152.65
FJ$109.03
47
Q534.41
Q381.70
47
GY$14,644.59
GY$10,459.82
47
ISK kr8,553.47
ISK kr6,109.27
47
DH643.21
DH459.40
47
L1,204.13
L860.04
47
ден3,664.31
ден2,617.22
47
MOP$565.04
MOP$403.57
47
N$1,141.22
N$815.11
47
C$2,584.40
C$1,845.89
47
रु10,632.36
रु7,594.11
47
S/243.15
S/173.66
47
K303.96
K217.10
47
SAR263.03
SAR187.87
47
ZK1,329.19
ZK949.37
47
L313.06
L223.60
47
Kč1,444.91
Kč1,032.02
47
Ft21,178.77
Ft15,126.83
47
SEK kr644.09
SEK kr460.03
47
ARS$97,128.27
ARS$69,373.37
47
Bs483.75
Bs345.52
47
COP$259,486.89
COP$185,337.18
47
₡31,943.74
₡22,815.65
47
L1,867.17
L1,333.61
47
₲429,834.46
₲307,007.07
47
$U2,813.12
$U2,009.26
47
zł251.52
zł179.64
47
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