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Marketing Strategy

Marketing Stratégique: les outils de segmentation
Philippe Massol
Ce cours aborde les outils de segmentation stratégie et marketing indispensable pour faire du marketing stratégique.
Recorded
Durée:
6 heures 24 minutes
Inclus:
33 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
124
€60.37
€43.11
124
£53.20
£38
124
CA$98.33
CA$70.23
124
A$106.95
A$76.39
124
S$90.93
S$64.94
124
HK$544.09
HK$388.61
124
CHF 56.35
CHF 40.25
124
NOK kr708.48
NOK kr506.02
124
DKK kr453.02
DKK kr323.57
124
NZ$122.36
NZ$87.39
124
د.إ257.03
د.إ183.58
124
৳8,561.25
৳6,114.83
124
₹6,212.90
₹4,437.53
124
RM293.78
RM209.83
124
₦101,097.96
₦72,208.70
124
₨19,763.89
₨14,116.26
124
฿2,255.46
฿1,610.95
124
₺2,942.03
₺2,101.33
124
B$376.20
B$268.70
124
R1,215.83
R868.40
124
Лв118.74
Лв84.81
124
₩99,999.61
₩71,424.21
124
₪227.69
₪162.62
124
₱4,108.02
₱2,934.13
124
¥10,778.39
¥7,698.41
124
MX$1,299.16
MX$927.92
124
QR254.40
QR181.70
124
P937.24
P669.42
124
KSh9,017.63
KSh6,440.79
124
E£3,306.32
E£2,361.52
124
ብር10,752.85
ብር7,680.17
124
Kz64,180.83
Kz45,840.83
124
CLP$65,950.17
CLP$47,104.57
124
CN¥498.14
CN¥355.79
124
RD$4,484.38
RD$3,202.94
124
DA9,096.18
DA6,496.90
124
FJ$158.85
FJ$113.46
124
Q535.02
Q382.13
124
GY$14,657.40
GY$10,468.97
124
ISK kr8,724.99
ISK kr6,231.78
124
DH646.45
DH461.72
124
L1,188.25
L848.70
124
ден3,717.77
ден2,655.40
124
MOP$560.81
MOP$400.55
124
N$1,210.42
N$864.54
124
C$2,568.62
C$1,834.62
124
रु9,899.78
रु7,070.87
124
S/236.11
S/168.64
124
K294.27
K210.18
124
SAR262.49
SAR187.48
124
ZK1,544.19
ZK1,102.93
124
L308.88
L220.62
124
Kč1,476.58
Kč1,054.64
124
Ft23,548.13
Ft16,819.13
124
SEK kr664.14
SEK kr474.36
124
ARS$100,468.32
ARS$71,758.98
124
Bs484.11
Bs345.77
124
COP$269,587.76
COP$192,551.68
124
₡35,135.37
₡25,095.26
124
L1,835.74
L1,311.17
124
₲495,627.58
₲353,999.47
124
$U2,790.55
$U1,993.13
124
zł258.06
zł184.32
124
Marketing des Services
Philippe Massol
Les bases indispensables pour faire du marketing des services.
Recorded
Durée:
2 heures
Inclus:
24 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
33
€60.37
€43.11
33
£53.20
£38
33
CA$98.33
CA$70.23
33
A$106.95
A$76.39
33
S$90.93
S$64.94
33
HK$544.09
HK$388.61
33
CHF 56.35
CHF 40.25
33
NOK kr708.48
NOK kr506.02
33
DKK kr453.02
DKK kr323.57
33
NZ$122.36
NZ$87.39
33
د.إ257.03
د.إ183.58
33
৳8,561.25
৳6,114.83
33
₹6,212.90
₹4,437.53
33
RM293.78
RM209.83
33
₦101,097.96
₦72,208.70
33
₨19,763.89
₨14,116.26
33
฿2,255.46
฿1,610.95
33
₺2,942.03
₺2,101.33
33
B$376.20
B$268.70
33
R1,215.83
R868.40
33
Лв118.74
Лв84.81
33
₩99,999.61
₩71,424.21
33
₪227.69
₪162.62
33
₱4,108.02
₱2,934.13
33
¥10,778.39
¥7,698.41
33
MX$1,299.16
MX$927.92
33
QR254.40
QR181.70
33
P937.24
P669.42
33
KSh9,017.63
KSh6,440.79
33
E£3,306.32
E£2,361.52
33
ብር10,752.85
ብር7,680.17
33
Kz64,180.83
Kz45,840.83
33
CLP$65,950.17
CLP$47,104.57
33
CN¥498.14
CN¥355.79
33
RD$4,484.38
RD$3,202.94
33
DA9,096.18
DA6,496.90
33
FJ$158.85
FJ$113.46
33
Q535.02
Q382.13
33
GY$14,657.40
GY$10,468.97
33
ISK kr8,724.99
ISK kr6,231.78
33
DH646.45
DH461.72
33
L1,188.25
L848.70
33
ден3,717.77
ден2,655.40
33
MOP$560.81
MOP$400.55
33
N$1,210.42
N$864.54
33
C$2,568.62
C$1,834.62
33
रु9,899.78
रु7,070.87
33
S/236.11
S/168.64
33
K294.27
K210.18
33
SAR262.49
SAR187.48
33
ZK1,544.19
ZK1,102.93
33
L308.88
L220.62
33
Kč1,476.58
Kč1,054.64
33
Ft23,548.13
Ft16,819.13
33
SEK kr664.14
SEK kr474.36
33
ARS$100,468.32
ARS$71,758.98
33
Bs484.11
Bs345.77
33
COP$269,587.76
COP$192,551.68
33
₡35,135.37
₡25,095.26
33
L1,835.74
L1,311.17
33
₲495,627.58
₲353,999.47
33
$U2,790.55
$U1,993.13
33
zł258.06
zł184.32
33
Les 7 modes de création de valeur pour vos clients
Philippe Massol
Apprenez quels sont les axes de création de valeur pour générer de la marge dans votre entreprise.
Recorded
Durée:
3 heures 1 minute
Inclus:
27 vidéos
Niveau:
Avancée
$69.99
$49.99
21
€60.37
€43.11
21
£53.20
£38
21
CA$98.33
CA$70.23
21
A$106.95
A$76.39
21
S$90.93
S$64.94
21
HK$544.09
HK$388.61
21
CHF 56.35
CHF 40.25
21
NOK kr708.48
NOK kr506.02
21
DKK kr453.02
DKK kr323.57
21
NZ$122.36
NZ$87.39
21
د.إ257.03
د.إ183.58
21
৳8,561.25
৳6,114.83
21
₹6,212.90
₹4,437.53
21
RM293.78
RM209.83
21
₦101,097.96
₦72,208.70
21
₨19,763.89
₨14,116.26
21
฿2,255.46
฿1,610.95
21
₺2,942.03
₺2,101.33
21
B$376.20
B$268.70
21
R1,215.83
R868.40
21
Лв118.74
Лв84.81
21
₩99,999.61
₩71,424.21
21
₪227.69
₪162.62
21
₱4,108.02
₱2,934.13
21
¥10,778.39
¥7,698.41
21
MX$1,299.16
MX$927.92
21
QR254.40
QR181.70
21
P937.24
P669.42
21
KSh9,017.63
KSh6,440.79
21
E£3,306.32
E£2,361.52
21
ብር10,752.85
ብር7,680.17
21
Kz64,180.83
Kz45,840.83
21
CLP$65,950.17
CLP$47,104.57
21
CN¥498.14
CN¥355.79
21
RD$4,484.38
RD$3,202.94
21
DA9,096.18
DA6,496.90
21
FJ$158.85
FJ$113.46
21
Q535.02
Q382.13
21
GY$14,657.40
GY$10,468.97
21
ISK kr8,724.99
ISK kr6,231.78
21
DH646.45
DH461.72
21
L1,188.25
L848.70
21
ден3,717.77
ден2,655.40
21
MOP$560.81
MOP$400.55
21
N$1,210.42
N$864.54
21
C$2,568.62
C$1,834.62
21
रु9,899.78
रु7,070.87
21
S/236.11
S/168.64
21
K294.27
K210.18
21
SAR262.49
SAR187.48
21
ZK1,544.19
ZK1,102.93
21
L308.88
L220.62
21
Kč1,476.58
Kč1,054.64
21
Ft23,548.13
Ft16,819.13
21
SEK kr664.14
SEK kr474.36
21
ARS$100,468.32
ARS$71,758.98
21
Bs484.11
Bs345.77
21
COP$269,587.76
COP$192,551.68
21
₡35,135.37
₡25,095.26
21
L1,835.74
L1,311.17
21
₲495,627.58
₲353,999.47
21
$U2,790.55
$U1,993.13
21
zł258.06
zł184.32
21
Les matrices McKinsey et BCG enfin compréhensibles
Philippe Massol
Analyse et explications techniques des pièges et usage des matrices BCG et McKinsey.
Recorded
Durée:
1 heure 10 minutes
Inclus:
5 vidéos
Niveau:
Avancée
$69.99
$49.99
57
€60.37
€43.11
57
£53.20
£38
57
CA$98.33
CA$70.23
57
A$106.95
A$76.39
57
S$90.93
S$64.94
57
HK$544.09
HK$388.61
57
CHF 56.35
CHF 40.25
57
NOK kr708.48
NOK kr506.02
57
DKK kr453.02
DKK kr323.57
57
NZ$122.36
NZ$87.39
57
د.إ257.03
د.إ183.58
57
৳8,561.25
৳6,114.83
57
₹6,212.90
₹4,437.53
57
RM293.78
RM209.83
57
₦101,097.96
₦72,208.70
57
₨19,763.89
₨14,116.26
57
฿2,255.46
฿1,610.95
57
₺2,942.03
₺2,101.33
57
B$376.20
B$268.70
57
R1,215.83
R868.40
57
Лв118.74
Лв84.81
57
₩99,999.61
₩71,424.21
57
₪227.69
₪162.62
57
₱4,108.02
₱2,934.13
57
¥10,778.39
¥7,698.41
57
MX$1,299.16
MX$927.92
57
QR254.40
QR181.70
57
P937.24
P669.42
57
KSh9,017.63
KSh6,440.79
57
E£3,306.32
E£2,361.52
57
ብር10,752.85
ብር7,680.17
57
Kz64,180.83
Kz45,840.83
57
CLP$65,950.17
CLP$47,104.57
57
CN¥498.14
CN¥355.79
57
RD$4,484.38
RD$3,202.94
57
DA9,096.18
DA6,496.90
57
FJ$158.85
FJ$113.46
57
Q535.02
Q382.13
57
GY$14,657.40
GY$10,468.97
57
ISK kr8,724.99
ISK kr6,231.78
57
DH646.45
DH461.72
57
L1,188.25
L848.70
57
ден3,717.77
ден2,655.40
57
MOP$560.81
MOP$400.55
57
N$1,210.42
N$864.54
57
C$2,568.62
C$1,834.62
57
रु9,899.78
रु7,070.87
57
S/236.11
S/168.64
57
K294.27
K210.18
57
SAR262.49
SAR187.48
57
ZK1,544.19
ZK1,102.93
57
L308.88
L220.62
57
Kč1,476.58
Kč1,054.64
57
Ft23,548.13
Ft16,819.13
57
SEK kr664.14
SEK kr474.36
57
ARS$100,468.32
ARS$71,758.98
57
Bs484.11
Bs345.77
57
COP$269,587.76
COP$192,551.68
57
₡35,135.37
₡25,095.26
57
L1,835.74
L1,311.17
57
₲495,627.58
₲353,999.47
57
$U2,790.55
$U1,993.13
57
zł258.06
zł184.32
57
Innovation frugale: le Jugaad. L'innovation peu chère
Philippe Massol
Trouvez l'inspiration pour des innovations qui pourraient vous ouvrir de nouveaux marchés.
Recorded
Durée:
50 minutes
Inclus:
6 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
44
€60.37
€43.11
44
£53.20
£38
44
CA$98.33
CA$70.23
44
A$106.95
A$76.39
44
S$90.93
S$64.94
44
HK$544.09
HK$388.61
44
CHF 56.35
CHF 40.25
44
NOK kr708.48
NOK kr506.02
44
DKK kr453.02
DKK kr323.57
44
NZ$122.36
NZ$87.39
44
د.إ257.03
د.إ183.58
44
৳8,561.25
৳6,114.83
44
₹6,212.90
₹4,437.53
44
RM293.78
RM209.83
44
₦101,097.96
₦72,208.70
44
₨19,763.89
₨14,116.26
44
฿2,255.46
฿1,610.95
44
₺2,942.03
₺2,101.33
44
B$376.20
B$268.70
44
R1,215.83
R868.40
44
Лв118.74
Лв84.81
44
₩99,999.61
₩71,424.21
44
₪227.69
₪162.62
44
₱4,108.02
₱2,934.13
44
¥10,778.39
¥7,698.41
44
MX$1,299.16
MX$927.92
44
QR254.40
QR181.70
44
P937.24
P669.42
44
KSh9,017.63
KSh6,440.79
44
E£3,306.32
E£2,361.52
44
ብር10,752.85
ብር7,680.17
44
Kz64,180.83
Kz45,840.83
44
CLP$65,950.17
CLP$47,104.57
44
CN¥498.14
CN¥355.79
44
RD$4,484.38
RD$3,202.94
44
DA9,096.18
DA6,496.90
44
FJ$158.85
FJ$113.46
44
Q535.02
Q382.13
44
GY$14,657.40
GY$10,468.97
44
ISK kr8,724.99
ISK kr6,231.78
44
DH646.45
DH461.72
44
L1,188.25
L848.70
44
ден3,717.77
ден2,655.40
44
MOP$560.81
MOP$400.55
44
N$1,210.42
N$864.54
44
C$2,568.62
C$1,834.62
44
रु9,899.78
रु7,070.87
44
S/236.11
S/168.64
44
K294.27
K210.18
44
SAR262.49
SAR187.48
44
ZK1,544.19
ZK1,102.93
44
L308.88
L220.62
44
Kč1,476.58
Kč1,054.64
44
Ft23,548.13
Ft16,819.13
44
SEK kr664.14
SEK kr474.36
44
ARS$100,468.32
ARS$71,758.98
44
Bs484.11
Bs345.77
44
COP$269,587.76
COP$192,551.68
44
₡35,135.37
₡25,095.26
44
L1,835.74
L1,311.17
44
₲495,627.58
₲353,999.47
44
$U2,790.55
$U1,993.13
44
zł258.06
zł184.32
44
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