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Marketing Strategy

Marketing Stratégique: les outils de segmentation
Philippe Massol
Ce cours aborde les outils de segmentation stratégie et marketing indispensable pour faire du marketing stratégique.
Recorded
Durée:
6 heures 24 minutes
Inclus:
33 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
124
€59.12
€42.22
124
£51.29
£36.63
124
CA$96.41
CA$68.86
124
A$105.19
A$75.13
124
S$89.50
S$63.92
124
HK$544.35
HK$388.80
124
CHF 55.14
CHF 39.38
124
NOK kr686.48
NOK kr490.32
124
DKK kr441.31
DKK kr315.20
124
NZ$118.48
NZ$84.63
124
د.إ257.03
د.إ183.58
124
৳8,529.35
৳6,092.04
124
₹6,167.72
₹4,405.26
124
RM293.67
RM209.75
124
₦104,595.85
₦74,707.05
124
₨19,880.18
₨14,199.32
124
฿2,225.19
฿1,589.33
124
₺2,891.81
₺2,065.46
124
B$373.19
B$266.55
124
R1,214.63
R867.54
124
Лв115.74
Лв82.67
124
₩96,964.62
₩69,256.48
124
₪234
₪167.13
124
₱3,991.34
₱2,850.79
124
¥10,307.78
¥7,362.28
124
MX$1,278.33
MX$913.04
124
QR255.49
QR182.48
124
P993.05
P709.28
124
KSh9,039.20
KSh6,456.20
124
E£3,372.03
E£2,408.45
124
ብር10,141.17
ብር7,243.28
124
Kz63,827.73
Kz45,588.63
124
CLP$66,669.67
CLP$47,618.47
124
CN¥497.33
CN¥355.21
124
RD$4,357.60
RD$3,112.39
124
DA9,048.60
DA6,462.92
124
FJ$156.79
FJ$111.99
124
Q536.64
Q383.29
124
GY$14,656.33
GY$10,468.21
124
ISK kr8,442.89
ISK kr6,030.29
124
DH628.87
DH449.17
124
L1,157.34
L826.62
124
ден3,642.05
ден2,601.31
124
MOP$561.11
MOP$400.77
124
N$1,218.27
N$870.14
124
C$2,577.90
C$1,841.25
124
रु9,840.10
रु7,028.24
124
S/243.70
S/174.06
124
K292.83
K209.15
124
SAR262.51
SAR187.49
124
ZK1,640.94
ZK1,172.03
124
L299.68
L214.04
124
Kč1,438.17
Kč1,027.20
124
Ft22,984.58
Ft16,416.62
124
SEK kr649.28
SEK kr463.74
124
ARS$103,146.89
ARS$73,672.14
124
Bs484.08
Bs345.75
124
COP$270,838.97
COP$193,445.35
124
₡35,302.28
₡25,214.47
124
L1,836.80
L1,311.92
124
₲499,878.89
₲357,035.95
124
$U2,799.48
$U1,999.51
124
zł251.70
zł179.77
124
Marketing des Services
Philippe Massol
Les bases indispensables pour faire du marketing des services.
Recorded
Durée:
2 heures
Inclus:
24 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
32
€59.12
€42.22
32
£51.29
£36.63
32
CA$96.41
CA$68.86
32
A$105.19
A$75.13
32
S$89.50
S$63.92
32
HK$544.35
HK$388.80
32
CHF 55.14
CHF 39.38
32
NOK kr686.48
NOK kr490.32
32
DKK kr441.31
DKK kr315.20
32
NZ$118.48
NZ$84.63
32
د.إ257.03
د.إ183.58
32
৳8,529.35
৳6,092.04
32
₹6,167.72
₹4,405.26
32
RM293.67
RM209.75
32
₦104,595.85
₦74,707.05
32
₨19,880.18
₨14,199.32
32
฿2,225.19
฿1,589.33
32
₺2,891.81
₺2,065.46
32
B$373.19
B$266.55
32
R1,214.63
R867.54
32
Лв115.74
Лв82.67
32
₩96,964.62
₩69,256.48
32
₪234
₪167.13
32
₱3,991.34
₱2,850.79
32
¥10,307.78
¥7,362.28
32
MX$1,278.33
MX$913.04
32
QR255.49
QR182.48
32
P993.05
P709.28
32
KSh9,039.20
KSh6,456.20
32
E£3,372.03
E£2,408.45
32
ብር10,141.17
ብር7,243.28
32
Kz63,827.73
Kz45,588.63
32
CLP$66,669.67
CLP$47,618.47
32
CN¥497.33
CN¥355.21
32
RD$4,357.60
RD$3,112.39
32
DA9,048.60
DA6,462.92
32
FJ$156.79
FJ$111.99
32
Q536.64
Q383.29
32
GY$14,656.33
GY$10,468.21
32
ISK kr8,442.89
ISK kr6,030.29
32
DH628.87
DH449.17
32
L1,157.34
L826.62
32
ден3,642.05
ден2,601.31
32
MOP$561.11
MOP$400.77
32
N$1,218.27
N$870.14
32
C$2,577.90
C$1,841.25
32
रु9,840.10
रु7,028.24
32
S/243.70
S/174.06
32
K292.83
K209.15
32
SAR262.51
SAR187.49
32
ZK1,640.94
ZK1,172.03
32
L299.68
L214.04
32
Kč1,438.17
Kč1,027.20
32
Ft22,984.58
Ft16,416.62
32
SEK kr649.28
SEK kr463.74
32
ARS$103,146.89
ARS$73,672.14
32
Bs484.08
Bs345.75
32
COP$270,838.97
COP$193,445.35
32
₡35,302.28
₡25,214.47
32
L1,836.80
L1,311.92
32
₲499,878.89
₲357,035.95
32
$U2,799.48
$U1,999.51
32
zł251.70
zł179.77
32
Les 7 modes de création de valeur pour vos clients
Philippe Massol
Apprenez quels sont les axes de création de valeur pour générer de la marge dans votre entreprise.
Recorded
Durée:
3 heures 1 minute
Inclus:
27 vidéos
Niveau:
Avancée
$69.99
$49.99
20
€59.12
€42.22
20
£51.29
£36.63
20
CA$96.41
CA$68.86
20
A$105.19
A$75.13
20
S$89.50
S$63.92
20
HK$544.35
HK$388.80
20
CHF 55.14
CHF 39.38
20
NOK kr686.48
NOK kr490.32
20
DKK kr441.31
DKK kr315.20
20
NZ$118.48
NZ$84.63
20
د.إ257.03
د.إ183.58
20
৳8,529.35
৳6,092.04
20
₹6,167.72
₹4,405.26
20
RM293.67
RM209.75
20
₦104,595.85
₦74,707.05
20
₨19,880.18
₨14,199.32
20
฿2,225.19
฿1,589.33
20
₺2,891.81
₺2,065.46
20
B$373.19
B$266.55
20
R1,214.63
R867.54
20
Лв115.74
Лв82.67
20
₩96,964.62
₩69,256.48
20
₪234
₪167.13
20
₱3,991.34
₱2,850.79
20
¥10,307.78
¥7,362.28
20
MX$1,278.33
MX$913.04
20
QR255.49
QR182.48
20
P993.05
P709.28
20
KSh9,039.20
KSh6,456.20
20
E£3,372.03
E£2,408.45
20
ብር10,141.17
ብር7,243.28
20
Kz63,827.73
Kz45,588.63
20
CLP$66,669.67
CLP$47,618.47
20
CN¥497.33
CN¥355.21
20
RD$4,357.60
RD$3,112.39
20
DA9,048.60
DA6,462.92
20
FJ$156.79
FJ$111.99
20
Q536.64
Q383.29
20
GY$14,656.33
GY$10,468.21
20
ISK kr8,442.89
ISK kr6,030.29
20
DH628.87
DH449.17
20
L1,157.34
L826.62
20
ден3,642.05
ден2,601.31
20
MOP$561.11
MOP$400.77
20
N$1,218.27
N$870.14
20
C$2,577.90
C$1,841.25
20
रु9,840.10
रु7,028.24
20
S/243.70
S/174.06
20
K292.83
K209.15
20
SAR262.51
SAR187.49
20
ZK1,640.94
ZK1,172.03
20
L299.68
L214.04
20
Kč1,438.17
Kč1,027.20
20
Ft22,984.58
Ft16,416.62
20
SEK kr649.28
SEK kr463.74
20
ARS$103,146.89
ARS$73,672.14
20
Bs484.08
Bs345.75
20
COP$270,838.97
COP$193,445.35
20
₡35,302.28
₡25,214.47
20
L1,836.80
L1,311.92
20
₲499,878.89
₲357,035.95
20
$U2,799.48
$U1,999.51
20
zł251.70
zł179.77
20
Les matrices McKinsey et BCG enfin compréhensibles
Philippe Massol
Analyse et explications techniques des pièges et usage des matrices BCG et McKinsey.
Recorded
Durée:
1 heure 10 minutes
Inclus:
5 vidéos
Niveau:
Avancée
$69.99
$49.99
57
€59.12
€42.22
57
£51.29
£36.63
57
CA$96.41
CA$68.86
57
A$105.19
A$75.13
57
S$89.50
S$63.92
57
HK$544.35
HK$388.80
57
CHF 55.14
CHF 39.38
57
NOK kr686.48
NOK kr490.32
57
DKK kr441.31
DKK kr315.20
57
NZ$118.48
NZ$84.63
57
د.إ257.03
د.إ183.58
57
৳8,529.35
৳6,092.04
57
₹6,167.72
₹4,405.26
57
RM293.67
RM209.75
57
₦104,595.85
₦74,707.05
57
₨19,880.18
₨14,199.32
57
฿2,225.19
฿1,589.33
57
₺2,891.81
₺2,065.46
57
B$373.19
B$266.55
57
R1,214.63
R867.54
57
Лв115.74
Лв82.67
57
₩96,964.62
₩69,256.48
57
₪234
₪167.13
57
₱3,991.34
₱2,850.79
57
¥10,307.78
¥7,362.28
57
MX$1,278.33
MX$913.04
57
QR255.49
QR182.48
57
P993.05
P709.28
57
KSh9,039.20
KSh6,456.20
57
E£3,372.03
E£2,408.45
57
ብር10,141.17
ብር7,243.28
57
Kz63,827.73
Kz45,588.63
57
CLP$66,669.67
CLP$47,618.47
57
CN¥497.33
CN¥355.21
57
RD$4,357.60
RD$3,112.39
57
DA9,048.60
DA6,462.92
57
FJ$156.79
FJ$111.99
57
Q536.64
Q383.29
57
GY$14,656.33
GY$10,468.21
57
ISK kr8,442.89
ISK kr6,030.29
57
DH628.87
DH449.17
57
L1,157.34
L826.62
57
ден3,642.05
ден2,601.31
57
MOP$561.11
MOP$400.77
57
N$1,218.27
N$870.14
57
C$2,577.90
C$1,841.25
57
रु9,840.10
रु7,028.24
57
S/243.70
S/174.06
57
K292.83
K209.15
57
SAR262.51
SAR187.49
57
ZK1,640.94
ZK1,172.03
57
L299.68
L214.04
57
Kč1,438.17
Kč1,027.20
57
Ft22,984.58
Ft16,416.62
57
SEK kr649.28
SEK kr463.74
57
ARS$103,146.89
ARS$73,672.14
57
Bs484.08
Bs345.75
57
COP$270,838.97
COP$193,445.35
57
₡35,302.28
₡25,214.47
57
L1,836.80
L1,311.92
57
₲499,878.89
₲357,035.95
57
$U2,799.48
$U1,999.51
57
zł251.70
zł179.77
57
Innovation frugale: le Jugaad. L'innovation peu chère
Philippe Massol
Trouvez l'inspiration pour des innovations qui pourraient vous ouvrir de nouveaux marchés.
Recorded
Durée:
50 minutes
Inclus:
6 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
44
€59.12
€42.22
44
£51.29
£36.63
44
CA$96.41
CA$68.86
44
A$105.19
A$75.13
44
S$89.50
S$63.92
44
HK$544.35
HK$388.80
44
CHF 55.14
CHF 39.38
44
NOK kr686.48
NOK kr490.32
44
DKK kr441.31
DKK kr315.20
44
NZ$118.48
NZ$84.63
44
د.إ257.03
د.إ183.58
44
৳8,529.35
৳6,092.04
44
₹6,167.72
₹4,405.26
44
RM293.67
RM209.75
44
₦104,595.85
₦74,707.05
44
₨19,880.18
₨14,199.32
44
฿2,225.19
฿1,589.33
44
₺2,891.81
₺2,065.46
44
B$373.19
B$266.55
44
R1,214.63
R867.54
44
Лв115.74
Лв82.67
44
₩96,964.62
₩69,256.48
44
₪234
₪167.13
44
₱3,991.34
₱2,850.79
44
¥10,307.78
¥7,362.28
44
MX$1,278.33
MX$913.04
44
QR255.49
QR182.48
44
P993.05
P709.28
44
KSh9,039.20
KSh6,456.20
44
E£3,372.03
E£2,408.45
44
ብር10,141.17
ብር7,243.28
44
Kz63,827.73
Kz45,588.63
44
CLP$66,669.67
CLP$47,618.47
44
CN¥497.33
CN¥355.21
44
RD$4,357.60
RD$3,112.39
44
DA9,048.60
DA6,462.92
44
FJ$156.79
FJ$111.99
44
Q536.64
Q383.29
44
GY$14,656.33
GY$10,468.21
44
ISK kr8,442.89
ISK kr6,030.29
44
DH628.87
DH449.17
44
L1,157.34
L826.62
44
ден3,642.05
ден2,601.31
44
MOP$561.11
MOP$400.77
44
N$1,218.27
N$870.14
44
C$2,577.90
C$1,841.25
44
रु9,840.10
रु7,028.24
44
S/243.70
S/174.06
44
K292.83
K209.15
44
SAR262.51
SAR187.49
44
ZK1,640.94
ZK1,172.03
44
L299.68
L214.04
44
Kč1,438.17
Kč1,027.20
44
Ft22,984.58
Ft16,416.62
44
SEK kr649.28
SEK kr463.74
44
ARS$103,146.89
ARS$73,672.14
44
Bs484.08
Bs345.75
44
COP$270,838.97
COP$193,445.35
44
₡35,302.28
₡25,214.47
44
L1,836.80
L1,311.92
44
₲499,878.89
₲357,035.95
44
$U2,799.48
$U1,999.51
44
zł251.70
zł179.77
44
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