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Marketing Strategy

Marketing Stratégique: les outils de segmentation
Philippe Massol
Ce cours aborde les outils de segmentation stratégie et marketing indispensable pour faire du marketing stratégique.
Recorded
Durée:
6 heures 24 minutes
Inclus:
33 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
129
€60.21
€43.01
129
£52.40
£37.43
129
CA$95.51
CA$68.22
129
A$99.35
A$70.96
129
S$89.31
S$63.79
129
HK$547.43
HK$391
129
CHF 54.52
CHF 38.94
129
NOK kr675.84
NOK kr482.72
129
DKK kr449.92
DKK kr321.35
129
NZ$118.21
NZ$84.43
129
د.إ257.03
د.إ183.58
129
৳8,558.31
৳6,112.73
129
₹6,412.72
₹4,580.25
129
RM275.97
RM197.11
129
₦96,880.15
₦69,196.15
129
₨19,579.90
₨13,984.84
129
฿2,211.02
฿1,579.21
129
₺3,079.28
₺2,199.36
129
B$365.99
B$261.41
129
R1,152.01
R822.82
129
Лв117.79
Лв84.13
129
₩102,752.87
₩73,390.71
129
₪215.28
₪153.76
129
₱4,088.46
₱2,920.16
129
¥10,999.37
¥7,856.24
129
MX$1,234.48
MX$881.72
129
QR254.73
QR181.94
129
P938.41
P670.25
129
KSh9,028.71
KSh6,448.71
129
E£3,515.77
E£2,511.12
129
ብር10,862.77
ብር7,758.67
129
Kz63,840.04
Kz45,597.42
129
CLP$62,632.65
CLP$44,735.05
129
CN¥482.37
CN¥344.53
129
RD$4,155.03
RD$2,967.71
129
DA9,152.57
DA6,537.17
129
FJ$154.57
FJ$110.40
129
Q537.17
Q383.67
129
GY$14,652.55
GY$10,465.51
129
ISK kr8,713.05
ISK kr6,223.25
129
DH650.14
DH464.36
129
L1,210.48
L864.58
129
ден3,712.12
ден2,651.36
129
MOP$563.92
MOP$402.78
129
N$1,146.43
N$818.83
129
C$2,577.44
C$1,840.92
129
रु10,323.45
रु7,373.47
129
S/239.54
S/171.09
129
K301.50
K215.34
129
SAR262.73
SAR187.65
129
ZK1,343.09
ZK959.30
129
L306.76
L219.10
129
Kč1,468.71
Kč1,049.01
129
Ft23,249.60
Ft16,605.91
129
SEK kr643.73
SEK kr459.78
129
ARS$98,089.29
ARS$70,059.78
129
Bs483.96
Bs345.66
129
COP$266,439.34
COP$190,302.94
129
₡33,027.17
₡23,589.49
129
L1,853.46
L1,323.82
129
₲456,023.50
₲325,712.45
129
$U2,714.14
$U1,938.56
129
zł257.36
zł183.82
129
Marketing des Services
Philippe Massol
Les bases indispensables pour faire du marketing des services.
Recorded
Durée:
2 heures
Inclus:
24 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
33
€60.21
€43.01
33
£52.40
£37.43
33
CA$95.51
CA$68.22
33
A$99.35
A$70.96
33
S$89.31
S$63.79
33
HK$547.43
HK$391
33
CHF 54.52
CHF 38.94
33
NOK kr675.84
NOK kr482.72
33
DKK kr449.92
DKK kr321.35
33
NZ$118.21
NZ$84.43
33
د.إ257.03
د.إ183.58
33
৳8,558.31
৳6,112.73
33
₹6,412.72
₹4,580.25
33
RM275.97
RM197.11
33
₦96,880.15
₦69,196.15
33
₨19,579.90
₨13,984.84
33
฿2,211.02
฿1,579.21
33
₺3,079.28
₺2,199.36
33
B$365.99
B$261.41
33
R1,152.01
R822.82
33
Лв117.79
Лв84.13
33
₩102,752.87
₩73,390.71
33
₪215.28
₪153.76
33
₱4,088.46
₱2,920.16
33
¥10,999.37
¥7,856.24
33
MX$1,234.48
MX$881.72
33
QR254.73
QR181.94
33
P938.41
P670.25
33
KSh9,028.71
KSh6,448.71
33
E£3,515.77
E£2,511.12
33
ብር10,862.77
ብር7,758.67
33
Kz63,840.04
Kz45,597.42
33
CLP$62,632.65
CLP$44,735.05
33
CN¥482.37
CN¥344.53
33
RD$4,155.03
RD$2,967.71
33
DA9,152.57
DA6,537.17
33
FJ$154.57
FJ$110.40
33
Q537.17
Q383.67
33
GY$14,652.55
GY$10,465.51
33
ISK kr8,713.05
ISK kr6,223.25
33
DH650.14
DH464.36
33
L1,210.48
L864.58
33
ден3,712.12
ден2,651.36
33
MOP$563.92
MOP$402.78
33
N$1,146.43
N$818.83
33
C$2,577.44
C$1,840.92
33
रु10,323.45
रु7,373.47
33
S/239.54
S/171.09
33
K301.50
K215.34
33
SAR262.73
SAR187.65
33
ZK1,343.09
ZK959.30
33
L306.76
L219.10
33
Kč1,468.71
Kč1,049.01
33
Ft23,249.60
Ft16,605.91
33
SEK kr643.73
SEK kr459.78
33
ARS$98,089.29
ARS$70,059.78
33
Bs483.96
Bs345.66
33
COP$266,439.34
COP$190,302.94
33
₡33,027.17
₡23,589.49
33
L1,853.46
L1,323.82
33
₲456,023.50
₲325,712.45
33
$U2,714.14
$U1,938.56
33
zł257.36
zł183.82
33
Les 7 modes de création de valeur pour vos clients
Philippe Massol
Apprenez quels sont les axes de création de valeur pour générer de la marge dans votre entreprise.
Recorded
Durée:
3 heures 1 minute
Inclus:
27 vidéos
Niveau:
Avancée
$69.99
$49.99
22
€60.21
€43.01
22
£52.40
£37.43
22
CA$95.51
CA$68.22
22
A$99.35
A$70.96
22
S$89.31
S$63.79
22
HK$547.43
HK$391
22
CHF 54.52
CHF 38.94
22
NOK kr675.84
NOK kr482.72
22
DKK kr449.92
DKK kr321.35
22
NZ$118.21
NZ$84.43
22
د.إ257.03
د.إ183.58
22
৳8,558.31
৳6,112.73
22
₹6,412.72
₹4,580.25
22
RM275.97
RM197.11
22
₦96,880.15
₦69,196.15
22
₨19,579.90
₨13,984.84
22
฿2,211.02
฿1,579.21
22
₺3,079.28
₺2,199.36
22
B$365.99
B$261.41
22
R1,152.01
R822.82
22
Лв117.79
Лв84.13
22
₩102,752.87
₩73,390.71
22
₪215.28
₪153.76
22
₱4,088.46
₱2,920.16
22
¥10,999.37
¥7,856.24
22
MX$1,234.48
MX$881.72
22
QR254.73
QR181.94
22
P938.41
P670.25
22
KSh9,028.71
KSh6,448.71
22
E£3,515.77
E£2,511.12
22
ብር10,862.77
ብር7,758.67
22
Kz63,840.04
Kz45,597.42
22
CLP$62,632.65
CLP$44,735.05
22
CN¥482.37
CN¥344.53
22
RD$4,155.03
RD$2,967.71
22
DA9,152.57
DA6,537.17
22
FJ$154.57
FJ$110.40
22
Q537.17
Q383.67
22
GY$14,652.55
GY$10,465.51
22
ISK kr8,713.05
ISK kr6,223.25
22
DH650.14
DH464.36
22
L1,210.48
L864.58
22
ден3,712.12
ден2,651.36
22
MOP$563.92
MOP$402.78
22
N$1,146.43
N$818.83
22
C$2,577.44
C$1,840.92
22
रु10,323.45
रु7,373.47
22
S/239.54
S/171.09
22
K301.50
K215.34
22
SAR262.73
SAR187.65
22
ZK1,343.09
ZK959.30
22
L306.76
L219.10
22
Kč1,468.71
Kč1,049.01
22
Ft23,249.60
Ft16,605.91
22
SEK kr643.73
SEK kr459.78
22
ARS$98,089.29
ARS$70,059.78
22
Bs483.96
Bs345.66
22
COP$266,439.34
COP$190,302.94
22
₡33,027.17
₡23,589.49
22
L1,853.46
L1,323.82
22
₲456,023.50
₲325,712.45
22
$U2,714.14
$U1,938.56
22
zł257.36
zł183.82
22
Les matrices McKinsey et BCG enfin compréhensibles
Philippe Massol
Analyse et explications techniques des pièges et usage des matrices BCG et McKinsey.
Recorded
Durée:
1 heure 10 minutes
Inclus:
5 vidéos
Niveau:
Avancée
$69.99
$49.99
61
€60.21
€43.01
61
£52.40
£37.43
61
CA$95.51
CA$68.22
61
A$99.35
A$70.96
61
S$89.31
S$63.79
61
HK$547.43
HK$391
61
CHF 54.52
CHF 38.94
61
NOK kr675.84
NOK kr482.72
61
DKK kr449.92
DKK kr321.35
61
NZ$118.21
NZ$84.43
61
د.إ257.03
د.إ183.58
61
৳8,558.31
৳6,112.73
61
₹6,412.72
₹4,580.25
61
RM275.97
RM197.11
61
₦96,880.15
₦69,196.15
61
₨19,579.90
₨13,984.84
61
฿2,211.02
฿1,579.21
61
₺3,079.28
₺2,199.36
61
B$365.99
B$261.41
61
R1,152.01
R822.82
61
Лв117.79
Лв84.13
61
₩102,752.87
₩73,390.71
61
₪215.28
₪153.76
61
₱4,088.46
₱2,920.16
61
¥10,999.37
¥7,856.24
61
MX$1,234.48
MX$881.72
61
QR254.73
QR181.94
61
P938.41
P670.25
61
KSh9,028.71
KSh6,448.71
61
E£3,515.77
E£2,511.12
61
ብር10,862.77
ብር7,758.67
61
Kz63,840.04
Kz45,597.42
61
CLP$62,632.65
CLP$44,735.05
61
CN¥482.37
CN¥344.53
61
RD$4,155.03
RD$2,967.71
61
DA9,152.57
DA6,537.17
61
FJ$154.57
FJ$110.40
61
Q537.17
Q383.67
61
GY$14,652.55
GY$10,465.51
61
ISK kr8,713.05
ISK kr6,223.25
61
DH650.14
DH464.36
61
L1,210.48
L864.58
61
ден3,712.12
ден2,651.36
61
MOP$563.92
MOP$402.78
61
N$1,146.43
N$818.83
61
C$2,577.44
C$1,840.92
61
रु10,323.45
रु7,373.47
61
S/239.54
S/171.09
61
K301.50
K215.34
61
SAR262.73
SAR187.65
61
ZK1,343.09
ZK959.30
61
L306.76
L219.10
61
Kč1,468.71
Kč1,049.01
61
Ft23,249.60
Ft16,605.91
61
SEK kr643.73
SEK kr459.78
61
ARS$98,089.29
ARS$70,059.78
61
Bs483.96
Bs345.66
61
COP$266,439.34
COP$190,302.94
61
₡33,027.17
₡23,589.49
61
L1,853.46
L1,323.82
61
₲456,023.50
₲325,712.45
61
$U2,714.14
$U1,938.56
61
zł257.36
zł183.82
61
Innovation frugale: le Jugaad. L'innovation peu chère
Philippe Massol
Trouvez l'inspiration pour des innovations qui pourraient vous ouvrir de nouveaux marchés.
Recorded
Durée:
50 minutes
Inclus:
6 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
46
€60.21
€43.01
46
£52.40
£37.43
46
CA$95.51
CA$68.22
46
A$99.35
A$70.96
46
S$89.31
S$63.79
46
HK$547.43
HK$391
46
CHF 54.52
CHF 38.94
46
NOK kr675.84
NOK kr482.72
46
DKK kr449.92
DKK kr321.35
46
NZ$118.21
NZ$84.43
46
د.إ257.03
د.إ183.58
46
৳8,558.31
৳6,112.73
46
₹6,412.72
₹4,580.25
46
RM275.97
RM197.11
46
₦96,880.15
₦69,196.15
46
₨19,579.90
₨13,984.84
46
฿2,211.02
฿1,579.21
46
₺3,079.28
₺2,199.36
46
B$365.99
B$261.41
46
R1,152.01
R822.82
46
Лв117.79
Лв84.13
46
₩102,752.87
₩73,390.71
46
₪215.28
₪153.76
46
₱4,088.46
₱2,920.16
46
¥10,999.37
¥7,856.24
46
MX$1,234.48
MX$881.72
46
QR254.73
QR181.94
46
P938.41
P670.25
46
KSh9,028.71
KSh6,448.71
46
E£3,515.77
E£2,511.12
46
ብር10,862.77
ብር7,758.67
46
Kz63,840.04
Kz45,597.42
46
CLP$62,632.65
CLP$44,735.05
46
CN¥482.37
CN¥344.53
46
RD$4,155.03
RD$2,967.71
46
DA9,152.57
DA6,537.17
46
FJ$154.57
FJ$110.40
46
Q537.17
Q383.67
46
GY$14,652.55
GY$10,465.51
46
ISK kr8,713.05
ISK kr6,223.25
46
DH650.14
DH464.36
46
L1,210.48
L864.58
46
ден3,712.12
ден2,651.36
46
MOP$563.92
MOP$402.78
46
N$1,146.43
N$818.83
46
C$2,577.44
C$1,840.92
46
रु10,323.45
रु7,373.47
46
S/239.54
S/171.09
46
K301.50
K215.34
46
SAR262.73
SAR187.65
46
ZK1,343.09
ZK959.30
46
L306.76
L219.10
46
Kč1,468.71
Kč1,049.01
46
Ft23,249.60
Ft16,605.91
46
SEK kr643.73
SEK kr459.78
46
ARS$98,089.29
ARS$70,059.78
46
Bs483.96
Bs345.66
46
COP$266,439.34
COP$190,302.94
46
₡33,027.17
₡23,589.49
46
L1,853.46
L1,323.82
46
₲456,023.50
₲325,712.45
46
$U2,714.14
$U1,938.56
46
zł257.36
zł183.82
46
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