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Marketing Strategy

Marketing Stratégique: les outils de segmentation
Philippe Massol
Ce cours aborde les outils de segmentation stratégie et marketing indispensable pour faire du marketing stratégique.
Recorded
Durée:
6 heures 24 minutes
Inclus:
33 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
127
€59.04
€42.17
127
£51.11
£36.51
127
CA$95.35
CA$68.10
127
A$100.56
A$71.82
127
S$88.88
S$63.48
127
HK$546.61
HK$390.41
127
CHF 54.07
CHF 38.62
127
NOK kr674.91
NOK kr482.05
127
DKK kr441.06
DKK kr315.02
127
NZ$116.24
NZ$83.02
127
د.إ257.03
د.إ183.58
127
৳8,554.28
৳6,109.85
127
₹6,416.86
₹4,583.21
127
RM275.90
RM197.06
127
₦97,039.73
₦69,310.13
127
₨19,584.51
₨13,988.13
127
฿2,208.41
฿1,577.34
127
₺3,043.82
₺2,174.03
127
B$368.05
B$262.88
127
R1,129.88
R807.01
127
Лв115.51
Лв82.50
127
₩101,540.79
₩72,524.99
127
₪216.31
₪154.50
127
₱4,122.23
₱2,944.28
127
¥10,830.60
¥7,735.70
127
MX$1,222.44
MX$873.12
127
QR254.83
QR182.01
127
P922.89
P659.17
127
KSh9,028.71
KSh6,448.71
127
E£3,284.44
E£2,345.90
127
ብር10,956.93
ብር7,825.93
127
Kz64,180.83
Kz45,840.83
127
CLP$60,641.43
CLP$43,312.83
127
CN¥486.55
CN¥347.51
127
RD$4,391.87
RD$3,136.87
127
DA9,074.30
DA6,481.27
127
FJ$154.30
FJ$110.21
127
Q536.91
Q383.49
127
GY$14,645.28
GY$10,460.32
127
ISK kr8,560.47
ISK kr6,114.27
127
DH639.79
DH456.97
127
L1,186.33
L847.33
127
ден3,638.15
ден2,598.53
127
MOP$562.91
MOP$402.05
127
N$1,119.91
N$799.89
127
C$2,568.63
C$1,834.63
127
रु10,363.32
रु7,401.95
127
S/235.81
S/168.43
127
K299.17
K213.68
127
SAR262.53
SAR187.51
127
ZK1,384.19
ZK988.65
127
L300.95
L214.95
127
Kč1,436.78
Kč1,026.21
127
Ft22,514.38
Ft16,080.78
127
SEK kr624.68
SEK kr446.18
127
ARS$101,437.93
ARS$72,451.52
127
Bs483.72
Bs345.49
127
COP$256,845.03
COP$183,450.25
127
₡34,663.83
₡24,758.46
127
L1,851.93
L1,322.73
127
₲472,455.72
₲337,449.08
127
$U2,715.88
$U1,939.80
127
zł248.88
zł177.76
127
Marketing des Services
Philippe Massol
Les bases indispensables pour faire du marketing des services.
Recorded
Durée:
2 heures
Inclus:
24 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
33
€59.04
€42.17
33
£51.11
£36.51
33
CA$95.35
CA$68.10
33
A$100.56
A$71.82
33
S$88.88
S$63.48
33
HK$546.61
HK$390.41
33
CHF 54.07
CHF 38.62
33
NOK kr674.91
NOK kr482.05
33
DKK kr441.06
DKK kr315.02
33
NZ$116.24
NZ$83.02
33
د.إ257.03
د.إ183.58
33
৳8,554.28
৳6,109.85
33
₹6,416.86
₹4,583.21
33
RM275.90
RM197.06
33
₦97,039.73
₦69,310.13
33
₨19,584.51
₨13,988.13
33
฿2,208.41
฿1,577.34
33
₺3,043.82
₺2,174.03
33
B$368.05
B$262.88
33
R1,129.88
R807.01
33
Лв115.51
Лв82.50
33
₩101,540.79
₩72,524.99
33
₪216.31
₪154.50
33
₱4,122.23
₱2,944.28
33
¥10,830.60
¥7,735.70
33
MX$1,222.44
MX$873.12
33
QR254.83
QR182.01
33
P922.89
P659.17
33
KSh9,028.71
KSh6,448.71
33
E£3,284.44
E£2,345.90
33
ብር10,956.93
ብር7,825.93
33
Kz64,180.83
Kz45,840.83
33
CLP$60,641.43
CLP$43,312.83
33
CN¥486.55
CN¥347.51
33
RD$4,391.87
RD$3,136.87
33
DA9,074.30
DA6,481.27
33
FJ$154.30
FJ$110.21
33
Q536.91
Q383.49
33
GY$14,645.28
GY$10,460.32
33
ISK kr8,560.47
ISK kr6,114.27
33
DH639.79
DH456.97
33
L1,186.33
L847.33
33
ден3,638.15
ден2,598.53
33
MOP$562.91
MOP$402.05
33
N$1,119.91
N$799.89
33
C$2,568.63
C$1,834.63
33
रु10,363.32
रु7,401.95
33
S/235.81
S/168.43
33
K299.17
K213.68
33
SAR262.53
SAR187.51
33
ZK1,384.19
ZK988.65
33
L300.95
L214.95
33
Kč1,436.78
Kč1,026.21
33
Ft22,514.38
Ft16,080.78
33
SEK kr624.68
SEK kr446.18
33
ARS$101,437.93
ARS$72,451.52
33
Bs483.72
Bs345.49
33
COP$256,845.03
COP$183,450.25
33
₡34,663.83
₡24,758.46
33
L1,851.93
L1,322.73
33
₲472,455.72
₲337,449.08
33
$U2,715.88
$U1,939.80
33
zł248.88
zł177.76
33
Les 7 modes de création de valeur pour vos clients
Philippe Massol
Apprenez quels sont les axes de création de valeur pour générer de la marge dans votre entreprise.
Recorded
Durée:
3 heures 1 minute
Inclus:
27 vidéos
Niveau:
Avancée
$69.99
$49.99
22
€59.04
€42.17
22
£51.11
£36.51
22
CA$95.35
CA$68.10
22
A$100.56
A$71.82
22
S$88.88
S$63.48
22
HK$546.61
HK$390.41
22
CHF 54.07
CHF 38.62
22
NOK kr674.91
NOK kr482.05
22
DKK kr441.06
DKK kr315.02
22
NZ$116.24
NZ$83.02
22
د.إ257.03
د.إ183.58
22
৳8,554.28
৳6,109.85
22
₹6,416.86
₹4,583.21
22
RM275.90
RM197.06
22
₦97,039.73
₦69,310.13
22
₨19,584.51
₨13,988.13
22
฿2,208.41
฿1,577.34
22
₺3,043.82
₺2,174.03
22
B$368.05
B$262.88
22
R1,129.88
R807.01
22
Лв115.51
Лв82.50
22
₩101,540.79
₩72,524.99
22
₪216.31
₪154.50
22
₱4,122.23
₱2,944.28
22
¥10,830.60
¥7,735.70
22
MX$1,222.44
MX$873.12
22
QR254.83
QR182.01
22
P922.89
P659.17
22
KSh9,028.71
KSh6,448.71
22
E£3,284.44
E£2,345.90
22
ብር10,956.93
ብር7,825.93
22
Kz64,180.83
Kz45,840.83
22
CLP$60,641.43
CLP$43,312.83
22
CN¥486.55
CN¥347.51
22
RD$4,391.87
RD$3,136.87
22
DA9,074.30
DA6,481.27
22
FJ$154.30
FJ$110.21
22
Q536.91
Q383.49
22
GY$14,645.28
GY$10,460.32
22
ISK kr8,560.47
ISK kr6,114.27
22
DH639.79
DH456.97
22
L1,186.33
L847.33
22
ден3,638.15
ден2,598.53
22
MOP$562.91
MOP$402.05
22
N$1,119.91
N$799.89
22
C$2,568.63
C$1,834.63
22
रु10,363.32
रु7,401.95
22
S/235.81
S/168.43
22
K299.17
K213.68
22
SAR262.53
SAR187.51
22
ZK1,384.19
ZK988.65
22
L300.95
L214.95
22
Kč1,436.78
Kč1,026.21
22
Ft22,514.38
Ft16,080.78
22
SEK kr624.68
SEK kr446.18
22
ARS$101,437.93
ARS$72,451.52
22
Bs483.72
Bs345.49
22
COP$256,845.03
COP$183,450.25
22
₡34,663.83
₡24,758.46
22
L1,851.93
L1,322.73
22
₲472,455.72
₲337,449.08
22
$U2,715.88
$U1,939.80
22
zł248.88
zł177.76
22
Les matrices McKinsey et BCG enfin compréhensibles
Philippe Massol
Analyse et explications techniques des pièges et usage des matrices BCG et McKinsey.
Recorded
Durée:
1 heure 10 minutes
Inclus:
5 vidéos
Niveau:
Avancée
$69.99
$49.99
60
€59.04
€42.17
60
£51.11
£36.51
60
CA$95.35
CA$68.10
60
A$100.56
A$71.82
60
S$88.88
S$63.48
60
HK$546.61
HK$390.41
60
CHF 54.07
CHF 38.62
60
NOK kr674.91
NOK kr482.05
60
DKK kr441.06
DKK kr315.02
60
NZ$116.24
NZ$83.02
60
د.إ257.03
د.إ183.58
60
৳8,554.28
৳6,109.85
60
₹6,416.86
₹4,583.21
60
RM275.90
RM197.06
60
₦97,039.73
₦69,310.13
60
₨19,584.51
₨13,988.13
60
฿2,208.41
฿1,577.34
60
₺3,043.82
₺2,174.03
60
B$368.05
B$262.88
60
R1,129.88
R807.01
60
Лв115.51
Лв82.50
60
₩101,540.79
₩72,524.99
60
₪216.31
₪154.50
60
₱4,122.23
₱2,944.28
60
¥10,830.60
¥7,735.70
60
MX$1,222.44
MX$873.12
60
QR254.83
QR182.01
60
P922.89
P659.17
60
KSh9,028.71
KSh6,448.71
60
E£3,284.44
E£2,345.90
60
ብር10,956.93
ብር7,825.93
60
Kz64,180.83
Kz45,840.83
60
CLP$60,641.43
CLP$43,312.83
60
CN¥486.55
CN¥347.51
60
RD$4,391.87
RD$3,136.87
60
DA9,074.30
DA6,481.27
60
FJ$154.30
FJ$110.21
60
Q536.91
Q383.49
60
GY$14,645.28
GY$10,460.32
60
ISK kr8,560.47
ISK kr6,114.27
60
DH639.79
DH456.97
60
L1,186.33
L847.33
60
ден3,638.15
ден2,598.53
60
MOP$562.91
MOP$402.05
60
N$1,119.91
N$799.89
60
C$2,568.63
C$1,834.63
60
रु10,363.32
रु7,401.95
60
S/235.81
S/168.43
60
K299.17
K213.68
60
SAR262.53
SAR187.51
60
ZK1,384.19
ZK988.65
60
L300.95
L214.95
60
Kč1,436.78
Kč1,026.21
60
Ft22,514.38
Ft16,080.78
60
SEK kr624.68
SEK kr446.18
60
ARS$101,437.93
ARS$72,451.52
60
Bs483.72
Bs345.49
60
COP$256,845.03
COP$183,450.25
60
₡34,663.83
₡24,758.46
60
L1,851.93
L1,322.73
60
₲472,455.72
₲337,449.08
60
$U2,715.88
$U1,939.80
60
zł248.88
zł177.76
60
Innovation frugale: le Jugaad. L'innovation peu chère
Philippe Massol
Trouvez l'inspiration pour des innovations qui pourraient vous ouvrir de nouveaux marchés.
Recorded
Durée:
50 minutes
Inclus:
6 vidéos
Niveau:
Tous les niveaux
$69.99
$49.99
46
€59.04
€42.17
46
£51.11
£36.51
46
CA$95.35
CA$68.10
46
A$100.56
A$71.82
46
S$88.88
S$63.48
46
HK$546.61
HK$390.41
46
CHF 54.07
CHF 38.62
46
NOK kr674.91
NOK kr482.05
46
DKK kr441.06
DKK kr315.02
46
NZ$116.24
NZ$83.02
46
د.إ257.03
د.إ183.58
46
৳8,554.28
৳6,109.85
46
₹6,416.86
₹4,583.21
46
RM275.90
RM197.06
46
₦97,039.73
₦69,310.13
46
₨19,584.51
₨13,988.13
46
฿2,208.41
฿1,577.34
46
₺3,043.82
₺2,174.03
46
B$368.05
B$262.88
46
R1,129.88
R807.01
46
Лв115.51
Лв82.50
46
₩101,540.79
₩72,524.99
46
₪216.31
₪154.50
46
₱4,122.23
₱2,944.28
46
¥10,830.60
¥7,735.70
46
MX$1,222.44
MX$873.12
46
QR254.83
QR182.01
46
P922.89
P659.17
46
KSh9,028.71
KSh6,448.71
46
E£3,284.44
E£2,345.90
46
ብር10,956.93
ብር7,825.93
46
Kz64,180.83
Kz45,840.83
46
CLP$60,641.43
CLP$43,312.83
46
CN¥486.55
CN¥347.51
46
RD$4,391.87
RD$3,136.87
46
DA9,074.30
DA6,481.27
46
FJ$154.30
FJ$110.21
46
Q536.91
Q383.49
46
GY$14,645.28
GY$10,460.32
46
ISK kr8,560.47
ISK kr6,114.27
46
DH639.79
DH456.97
46
L1,186.33
L847.33
46
ден3,638.15
ден2,598.53
46
MOP$562.91
MOP$402.05
46
N$1,119.91
N$799.89
46
C$2,568.63
C$1,834.63
46
रु10,363.32
रु7,401.95
46
S/235.81
S/168.43
46
K299.17
K213.68
46
SAR262.53
SAR187.51
46
ZK1,384.19
ZK988.65
46
L300.95
L214.95
46
Kč1,436.78
Kč1,026.21
46
Ft22,514.38
Ft16,080.78
46
SEK kr624.68
SEK kr446.18
46
ARS$101,437.93
ARS$72,451.52
46
Bs483.72
Bs345.49
46
COP$256,845.03
COP$183,450.25
46
₡34,663.83
₡24,758.46
46
L1,851.93
L1,322.73
46
₲472,455.72
₲337,449.08
46
$U2,715.88
$U1,939.80
46
zł248.88
zł177.76
46
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